Following the outbreak of COVID-19, sanitary protection saw sales stagnate in retail volume terms for the second year running in 2021. Slovakia continued to face a wide range of COVID-19 restrictions, including lockdowns for much of 2021 and as such, women spent considerably more time at home than before the pandemic. This, combined with efforts to make savings, resulted in some consumers purchasing fewer sanitary protection products which restricted growth opportunities in 2021.
The analyst's Sanitary Protection in Slovakia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The analyst's Sanitary Protection in Slovakia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sanitary Protection market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
SANITARY PROTECTION IN SLOVAKIAKEY DATA FINDINGS
2022 DEVELOPMENTS
- Rising inflation and the return to outdoor activities drives growth
- Premium pantyliners hit shelves, offering thin, eco-friendly solutions
- Procter & Gamble retains a healthy lead, despite competition from private label
- Product developments focus on convenience, hygiene, fit and absorption
- Eco-friendly options rise, and consumer interest in sustainability grows
- Private label set to gain ground, appealing to cost-conscious consumers
- Table 1 Retail Sales of Sanitary Protection by Category: Value 2017-2022
- Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
- Table 3 Retail Sales of Tampons by Application Format: % Value 2017-2022
- Table 4 NBO Company Shares of Retail Sanitary Protection: % Value 2018-2022
- Table 5 LBN Brand Shares of Retail Sanitary Protection: % Value 2019-2022
- Table 6 Forecast Retail Sales of Sanitary Protection by Category: Value 2022-2027
- Table 7 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2022-2027
EXECUTIVE SUMMARY
- Tissue and hygiene in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for tissue and hygiene?
- Table 8 Birth Rates 2017-2022
- Table 9 Infant Population 2017-2022
- Table 10 Female Population by Age 2017-2022
- Table 11 Total Population by Age 2017-2022
- Table 12 Households 2017-2022
- Table 13 Forecast Infant Population 2022-2027
- Table 14 Forecast Female Population by Age 2022-2027
- Table 15 Forecast Total Population by Age 2022-2027
- Table 16 Forecast Households 2022-2027
- Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
- Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
- Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2018-2022
- Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2019-2022
- Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2017-2022
- Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2017-2022
- Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2022
- Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2022-2027
- Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
