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Polishes in Germany

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    Report

  • 15 Pages
  • April 2023
  • Region: Germany
  • Euromonitor International
  • ID: 228578
The average unit price of polishes in Germany surged in 2022 due to the impact of inflation. While inflation has influenced prices across most consumer products, it has impacted polishes particularly acutely. This can be attributed to two main factors: low volume movement and an increase in prices of raw materials used in the manufacturing process.

The analyst's Polishes in Germany market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product Coverage:
Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data Coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Polishes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

POLISHES IN GERMANYKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Value growth for polishes attributed to inflationary effects in 2022
  • Hybrid working measures further impact demand for shoe polish sales
  • Polishes remains consolidated competitive landscape, dominated by three players
PROSPECTS AND OPPORTUNITIES
  • Declining demand for furniture polish due to modern furniture materials
  • Reduced shelf space expected to remain a challenge to future growth
  • Metal polish expected to remain niche format
  • CATEGORY DATA
  • Table 1 Sales of Polishes by Category: Value 2017-2022
  • Table 2 Sales of Polishes by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Polishes: % Value 2018-2022
  • Table 4 LBN Brand Shares of Polishes: % Value 2019-2022
  • Table 5 Forecast Sales of Polishes by Category: Value 2022-2027
  • Table 6 Forecast Sales of Polishes by Category: % Value Growth 2022-2027
HOME CARE IN GERMANY
EXECUTIVE SUMMARY
  • Home care in 2022: The big picture
2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home care?
MARKET INDICATORS
  • Table 7 Households 2017-2022
MARKET DATA
  • Table 8 Sales of Home Care by Category: Value 2017-2022
  • Table 9 Sales of Home Care by Category: % Value Growth 2017-2022
  • Table 10 NBO Company Shares of Home Care: % Value 2018-2022
  • Table 11 LBN Brand Shares of Home Care: % Value 2019-2022
  • Table 12 Penetration of Private Label in Home Care by Category: % Value 2017-2022
  • Table 13 Distribution of Home Care by Format: % Value 2017-2022
  • Table 14 Distribution of Home Care by Format and Category: % Value 2022
  • Table 15 Forecast Sales of Home Care by Category: Value 2022-2027
  • Table 16 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources