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Surface Care in Slovakia

  • ID: 228629
  • Report
  • February 2020
  • Region: Slovakia
  • 5 pages
  • Euromonitor International
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Consumers are becoming more aware of the advantages of using task-specific products rather than multi-purpose ones. While many people still opt for the convenience of buying a single product for all their needs, a growing number appreciate the better final result offered when buying specialised surface care. Manufacturers are also investing in their communication strategies, to ensure consumers are aware of the advantages of using task-specific surface care, further benefiting this trend.

The Surface Care in Slovakia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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  • Surface Care in Slovakia
  • February 2020
List of Contents and Tables
  • Headlines
  • Prospects
  • Consumers increasingly interested in task-specific surface care
  • Bathroom and oven cleaners gain traction
  • Internet retailing on the rise
  • Competitive Landscape
  • Tatrachema vd Trnava remains national champion and fights off competition
  • Smaller brands bet on innovation to increase relevance
  • Discounting likely to be curtailed
  • Category Data
  • Table 1 Sales of Surface Care by Category: Value 2014-2019
  • Table 2 Sales of Surface Care by Category: % Value Growth 2014-2019
  • Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2014-2019
  • Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2014-2019
  • Table 5 NBO Company Shares of Surface Care: % Value 2015-2019
  • Table 6 LBN Brand Shares of Surface Care: % Value 2016-2019
  • Table 7 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2015-2019
  • Table 8 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2016-2019
  • Table 9 Forecast Sales of Surface Care by Category: Value 2019-2024
  • Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2019-2024
  • Executive Summary
  • Consumers increasingly demanding, with manufacturers willing to pick up the gauntlet
  • Growing sensibility for personal health and environment in addition to aesthetics are key drivers for innovation
  • Leading manufacturers invest in omni-channel advertising campaigns and in-store activities to retain stronghold in home care
  • Large number of new launches in 2019 as manufacturers compete to address changing consumer demand
  • Innovation and raising disposable income to foster growth in home care over the forecast period.
  • Market Indicators
  • Table 11 Households 2014-2019
  • Market Data
  • Table 12 Sales of Home Care by Category: Value 2014-2019
  • Table 13 Sales of Home Care by Category: % Value Growth 2014-2019
  • Table 14 NBO Company Shares of Home Care: % Value 2015-2019
  • Table 15 LBN Brand Shares of Home Care: % Value 2016-2019
  • Table 16 Penetration of Private Label in Home Care by Category: % Value 2014-2019
  • Table 17 Distribution of Home Care by Format: % Value 2014-2019
  • Table 18 Distribution of Home Care by Format and Category: % Value 2019
  • Table 19 Forecast Sales of Home Care by Category: Value 2019-2024
  • Table 20 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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