Dietary Supplements in Australia

Sales of dietary supplements have seen strong growth in current value terms in 2025, driven by growing consumer interest in health and wellbeing. Gut health has emerged as a key concern, shaped by Australian lifestyle and dietary habits and a deeper consumer understanding of the gut’s role in regulating mood, stress response and overall mental wellbeing. Mental health and emotional resilience have become pressing issues, particularly among younger Australians facing daily stress and anxiety.

The Dietary Supplements in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Dietary Supplements market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.