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Personal Accessories in the US

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    Report

  • 45 Pages
  • January 2026
  • Region: United States
  • Euromonitor International
  • ID: 2306174
Personal accessories in the US experienced growth of 2% in retail volume in 2025, reaching 8.0 billion units, with retail value sales increasing by 3% to USD138.4 billion. This growth was largely driven by positive trends in jewellery, with fine jewellery supported by a mantra of buying better but less. The number of high-net-worth individuals in the US continues to grow, indicating a potential market for luxury personal accessories.

This Personal Accessoriesin USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Bags and Luggage, Jewellery, Traditional and Connected Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Personal Accessories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Sustainability and value: Keys to success in the evolving US personal accessories landscape
KEY DATA FINDINGS
  • CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
  • Navigating economic headwinds in the US personal accessories industry
  • CHART 2 Mid-tier Brands Like Coach are Performing Well
  • Luxury brands plan to pass on tariff costs to consumers through price hikes
  • CHART 3 Hermès Implements Price Hikes to Fully Offset Tariff Impact in US
  • Redefining value: Emerging brands and mindful consumers reshape local industry
  • CHART 4 Analyst Insight
WHAT’S NEXT?
  • Adapting for growth: Key dynamics in US personal accessories
  • Sustainability and resale initiatives to shape industry landscape
COMPETITIVE LANDSCAPE
  • LVMH Moët Hennessy Louis Vuitton Inc retains lead of fragmented competitive landscape
CHANNELS
  • Offline retail continues to lead, with specialists key for high-end sales
  • Retail e-commerce drives sales with convenience and competition
ECONOMIC CONTEXT
  • CHART 5 Real GDP Growth and Inflation 2020-2030
  • CHART 6 PEST Analysis in the US 2025
CONSUMER CONTEXT
  • CHART 7 Key Insights on Consumers in the US 2025
  • CHART 8 Consumer Landscape in the US 2025
COUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources
BAGS AND LUGGAGE IN THE USKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Dynamics, growth, and future outlook for bags and luggage in the US
  • CHART 9 Key Trends 2025
INDUSTRY PERFORMANCE
  • Backpacks and duffel bags drive growth in bags and luggage
  • Luxury brands pass on tariff costs to consumers through price hikes
  • CHART 10 Hermès Implements Price Hikes to Fully Offset Tariff Impact in US
  • Mid-tier bags and luggage brands benefit from value-conscious consumers amid challenging market
  • CHART 11 Mid-Tier Brands Like Coach are Attracting Aspirational Consumers
WHAT'S NEXT?
  • Strong travel demand set to drive further sales for backpacks and duffel bags
  • Resale market and sustainable initiatives to gain traction
  • New entrants and changing consumer preferences to pose challenges
COMPETITIVE LANDSCAPE
  • Luxury and mid-tier brands drive competitive landscape
  • CHART 12 Analyst Insight
CHANNELS
  • Offline retail remains dominant, with specialists maintaining popularity
  • Saks Fifth Avenue and Amazon partner to launch luxury e-commerce platform in US
PRODUCTS
  • Calpak drives innovation with multifunctional products
  • CHART 13 Calpak Responds to Consumer Demand for Professional yet Multifunctional Products
COUNTRY REPORTSJEWELLERY IN THE USKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Fine jewellery, HNWIs, and e-commerce propel growth in the US
  • CHART 14 Key Trends 2025
INDUSTRY PERFORMANCE
  • Fine jewellery drives value growth amidst economic uncertainty
  • CHART 15 Cartier Turns to Selective Price Hikes to Prevent Alienation of Aspirational Consumer
  • Tariffs and supply chain disruptions drive price increases
  • CHART 16 Analyst Insight
WHAT’S NEXT?
  • Resilient growth amidst shifting consumer landscapes
  • Lab-grown diamonds democratise access to fine jewellery
  • Men's jewellery gains traction as self-expression increases
COMPETITIVE LANDSCAPE
  • Leading companies maintain lead amidst market polarisation
CHANNELS
  • Leading jewellery and watch specialists drive offline sales
  • Retail e-commerce regains traction in jewellery sales
PRODUCTS
  • Lab-grown diamonds drive innovation in jewellery design
  • CHART 17 Swarovski Spotlights “Created Diamonds” in Instant Wonder Stores
COUNTRY REPORTSTRADITIONAL AND CONNECTED WATCHES IN THE USKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Slowdown, innovation, and the rise of connected health features
  • CHART 18 Key Trends 2025
INDUSTRY PERFORMANCE
  • Tariffs and supply chain pressures affect watch price accessibility
  • Market polarisation prompts retailers to offer promotions
  • CHART 19 Samsung Turns to Retailer Promotions Amid Consumer Pullback
  • Tech innovation drives development of smart wearables
  • CHART 20 Analyst Insight
WHAT’S NEXT?
  • Positive outlook amid innovation, health trends and emerging competition
  • The untapped potential of women’s watches in the US
  • Value-driven trends reshaping traditional and connected watches in the US
COMPETITIVE LANDSCAPE
  • Apple and Rolex maintain lead due to strong brand presence and continuous innovation
CHANNELS
  • Retail e-commerce dominates distribution as local consumers seek convenience
  • Saks Fifth Avenue partners with Amazon to capture luxury clientele
COUNTRY REPORTSWRITING INSTRUMENTS IN THE USKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Essentials and nostalgia fuel modest rebound and future growth
  • CHART 21 Key Trends 2025
INDUSTRY PERFORMANCE
  • Retailers pull back on back-to-school price increases amid economic uncertainty
  • CHART 22 Retailers Postpone Back-to-School Price Increases in 2025
  • Newell Brands shifts production to mitigate impact of tariffs
  • CHART 23 Moving Production From Overseas to US Locations Can Help Players Offset Tariffs
  • Crayola and Newell Brands leverage social media and AI
  • CHART 24 Crayola and Newell Brands Tap Into Social Media and Generative AI
WHAT’S NEXT?
  • Manufacturers emphasise products offering specific value and digital strategies
  • Comfort, innovation, and a cursive comeback
  • Digital channels and demographic trends to shape future
COMPETITIVE LANDSCAPE
  • Newell Brands and Bic Corp lead concentrated competitive landscape
CHANNELS
  • Retail e-commerce leads distribution with competitive prices
  • Retail offline remains significant despite online growth
  • CHART 25 Analyst Insight
COUNTRY REPORTS