Portable Players in Japan

In 2025, volume sales of portable players continue to fall in Japan, with only e-readers posting positive growth. Previously popular devices such as the Walkman and older iPod models, also known as digital audio players (DAPs), were the domain of core music enthusiasts. The shift is hardly surprising given the advancements in smartphone technology, which now allow for easy music portability and access.

The Portable Players in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Portable Players market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.