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Bags and Luggage in Germany

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    Report

  • 24 Pages
  • January 2026
  • Region: Germany
  • Euromonitor International
  • ID: 2321761
Bags and luggage in Germany experienced a mixed performance in 2025, with a minor decline in retail volume sales, but positive retail current value growth of 1%, indicating a cautious approach to consumer spending, with a preference for premium products. The category is expected to continue its cautious growth trajectory, driven by consumer preferences for sustainable and premium products, with retail sales forecast to increase at a CAGR of 3% to EUR3.70 billion by 2030.

This Bags and Luggagein Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Bags, Luggage.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Bags and Luggage market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Premiumisation and sustainability drive value growth amid volume stagnation
  • CHART 1 Key Trends 2025
  • Value growth despite volume decline as consumers look for luxury and durability
  • Rimowa's pre-loved luggage platform drives the resale market
  • CHART 2 Rimowa Launches Pre-Loved Luggage Platform
  • Sustainable innovations drive sales of premium products
  • CHART 3 GOT BAG Receives a German Design Award 2025 for its Bag Designs
  • Gen Z drives demand for personalised and sustainable products
WHAT’S NEXT?
  • Sustainable practices to drive long-term growth, but competition from resale will continue
  • Bags to remain the largest category, and see the fastest growth
  • Resale and rental trends and market polarisation to reshape consumer behaviour
COMPETITIVE LANDSCAPE
  • Samsonite, Rimowa and Louis Vuitton maintain their lead through strategic investments
  • Opportunities for organic growth remain
CHANNELS
  • Offline retail remains dominant as consumers value tactile experiences
  • Retail e-commerce is the fastest growing distribution channel as technology advances
COUNTRY REPORTS
  • CHART 4 Key Trends 2025
  • CHART 5 GOT BAG Received a German Design Award 2025 for its Bag Designs
  • CHART 6 Google's Pixel Watch 3 Introduces Innovative AI-Powered Features
  • CHART 7 Analyst Insight
  • CHART 8 Real GDP Growth and Inflation 2020-2030
  • CHART 9 PEST Analysis in Germany 2025
  • CHART 10 Key Insights on Consumers in Germany 2025
  • CHART 11 Consumer Landscape in Germany 2025
PERSONAL ACCESSORIES IN GERMANY
EXECUTIVE SUMMARY
  • Premiumisation and tech integration drive value growth amid volume decline
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Slowing inflation and cautious consumer spending shape category dynamics
  • Traditional and connected watches is the largest, with growth driven by connected watches
  • Sustainability is crucial, with consumers seeking recycled and biodegradable components
  • AI and tech innovation reshape personal accessories
WHAT’S NEXT?
  • Sustainable personal accessories set to drive growth
  • Traditional and connected watches to remain largest category and remain stable
  • Digital technology and market polarisation expected to become more evident
COMPETITIVE LANDSCAPE
  • Leading brands maintain their positions, but changes in share evident
  • Market polarisation impacts the competitive landscape
  • Sustainable practices and innovation expected to drive opportunities for brands
CHANNELS
  • Retail offline remains dominant as consumers still value the shopping experience
  • Retail e-commerce drives growth with convenience and flexibility
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources