Apparel and Footwear in Turkey

  • ID: 2321791
  • Report
  • Region: Turkey
  • 85 pages
  • Euromonitor International
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Decreasing consumer confidence as a result of political unrest, terrorist attacks and the attempted coup in July 2016 started to recover slowly in 2017. Moreover, Turkey has restored relations with Russia after downing a Russian warplane in 2015. The country expected more Russian tourists in summer 2017, but their numbers did not replace those lost from Western countries and Asia Pacific.

The Apparel and Footwear in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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APPAREL AND FOOTWEAR IN TURKEY

List of Contents and Tables
  • Executive Summary
  • Apparel and Footwear Continues To Record Growth in 2017
  • the Rise of Athleisure
  • New Brands Intensify Competition
  • Omnichannel Retailing Grows
  • the Outlook Is Positive
  • Market Data
  • Table 1 Sales of Apparel and Footwear by Category: Volume 2012-2017
  • Table 2 Sales of Apparel and Footwear by Category: Value 2012-2017
  • Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
  • Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
  • Table 5 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
  • Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
  • Table 7 Distribution of Apparel and Footwear by Format: % Value 2012-2017
  • Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2017
  • Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
  • Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
  • Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
  • Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
  • Definitions
  • Sources
  • Summary 1 Research Sources
  • Headlines
  • Prospects
  • Demand for Branded Products Increases
  • There Is A Growing Trend Towards Organic Products in Childrenswear
  • the Social Media Boom
  • Competitive Landscape
  • Lc Waikiki Magazacilik Hizmetleri Tic As Continues To Lead Childrenswear
  • the Rise of High-end Brands in Childrenswear
  • Licensed Products Remain Popular
  • Category Data
  • Table 13 Sales of Childrenswear by Category: Volume 2012-2017
  • Table 14 Sales of Childrenswear by Category: Value 2012-2017
  • Table 15 Sales of Childrenswear by Category: % Volume Growth 2012-2017
  • Table 16 Sales of Childrenswear by Category: % Value Growth 2012-2017
  • Table 17 NBO Company Shares of Childrenswear: % Value 2013-2017
  • Table 18 LBN Brand Shares of Childrenswear: % Value 2014-2017
  • Table 19 Forecast Sales of Childrenswear by Category: Volume 2017-2022
  • Table 20 Forecast Sales of Childrenswear by Category: Value 2017-2022
  • Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2017-2022
  • Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • the Scarves Category Constitutes the Majority of Sales
  • the Hats/caps Category Increases in Popularity
  • Threats To the Forecast Period Performance
  • Competitive Landscape
  • Apparel and Footwear Specialist Retailers Is the Leading Distribution Channel
  • Lc Waikiki Magazacilik Hizmetleri Continues To Lead Apparel Accessories
  • Apparel Accessories Is Dominated by Domestic Companies
  • Category Data
  • Table 23 Sales of Apparel Accessories by Category: Volume 2012-2017
  • Table 24 Sales of Apparel Accessories by Category: Value 2012-2017
  • Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2012-2017
  • Table 26 Sales of Apparel Accessories by Category: % Value Growth 2012-2017
  • Table 27 NBO Company Shares of Apparel Accessories: % Value 2013-2017
  • Table 28 LBN Brand Shares of Apparel Accessories: % Value 2014-2017
  • Table 29 Forecast Sales of Apparel Accessories by Category: Volume 2017-2022
  • Table 30 Forecast Sales of Apparel Accessories by Category: Value 2017-2022
  • Table 31 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
  • Table 32 Forecast Sales of Apparel Accessories by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Menswear Registers A Weaker Performance Compared With Womenswear in 2017
  • An Increasing Number of Men Is Giving More Priority To Their Personal Appearance
  • Men Are Using Internet Retailing More Often
  • Competitive Landscape
  • New Brands Intensify Competition
  • Lc Waikiki Magazacilik Hizmetleri Continues To Lead Menswear
  • Domestic Players Again Outperform International Companies
  • Category Data
  • Table 33 Sales of Menswear: Volume 2012-2017
  • Table 34 Sales of Menswear: Value 2012-2017
  • Table 35 Sales of Menswear: % Volume Growth 2012-2017
  • Table 36 Sales of Menswear: % Value Growth 2012-2017
  • Table 37 NBO Company Shares of Menswear: % Value 2013-2017
  • Table 38 LBN Brand Shares of Menswear: % Value 2014-2017
  • Table 39 NBO Company Shares of Men's Nightwear: % Value 2013-2017
  • Table 40 LBN Brand Shares of Men's Nightwear: % Value 2014-2017
  • Table 41 NBO Company Shares of Men's Outerwear: % Value 2013-2017
  • Table 42 LBN Brand Shares of Men's Outerwear: % Value 2014-2017
  • Table 43 NBO Company Shares of Men's Swimwear: % Value 2013-2017
  • Table 44 LBN Brand Shares of Men's Swimwear: % Value 2014-2017
  • Table 45 NBO Company Shares of Men's Underwear: % Value 2013-2017
  • Table 46 LBN Brand Shares of Men's Underwear: % Value 2014-2017
  • Table 47 LBN Brand Shares of Men's Nightwear: % Value 2014-2017
  • Table 48 NBO Company Shares of Men's Outerwear: % Value 2013-2017
  • Table 49 LBN Brand Shares of Men's Outerwear: % Value 2014-2017
  • Table 50 NBO Company Shares of Men's Swimwear: % Value 2013-2017
  • Table 51 LBN Brand Shares of Men's Swimwear: % Value 2014-2017
  • Table 52 NBO Company Shares of Men's Underwear: % Value 2013-2017
  • Table 53 LBN Brand Shares of Men's Underwear: % Value 2014-2017
  • Table 54 Forecast Sales of Menswear: Volume 2017-2022
  • Table 55 Forecast Sales of Menswear: Value 2017-2022
  • Table 56 Forecast Sales of Menswear: % Volume Growth 2017-2022
  • Table 57 Forecast Sales of Menswear: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Changing Demographics Shape Womenswear
  • the Retro Style Will Continue To Be A Key Fashion Trend in Womenswear
  • Women's Sportswear Continues To Record A Strongly Dynamic Performance
  • Competitive Landscape
  • Designer-brand Collaborations Continue
  • Internet Retailing Registers the Most Dynamic Growth
  • Product Placement in Turkish Soap Operas Is Used As A Marketing Tool
  • Category Data
  • Table 58 Sales of Womenswear: Volume 2012-2017
  • Table 59 Sales of Womenswear: Value 2012-2017
  • Table 60 Sales of Womenswear: % Volume Growth 2012-2017
  • Table 61 Sales of Womenswear: % Value Growth 2012-2017
  • Table 62 NBO Company Shares of Womenswear: % Value 2013-2017
  • Table 63 LBN Brand Shares of Womenswear: % Value 2014-2017
  • Table 64 NBO Company Shares of Women's Nightwear: % Value 2013-2017
  • Table 65 LBN Brand Shares of Women's Nightwear: % Value 2014-2017
  • Table 66 NBO Company Shares of Women's Outerwear: % Value 2013-2017
  • Table 67 LBN Brand Shares of Women's Outerwear: % Value 2014-2017
  • Table 68 NBO Company Shares of Women's Swimwear: % Value 2013-2017
  • Table 69 LBN Brand Shares of Women's Swimwear: % Value 2014-2017
  • Table 70 NBO Company Shares of Women's Underwear: % Value 2013-2017
  • Table 71 LBN Brand Shares of Women's Underwear: % Value 2014-2017
  • Table 72 Forecast Sales of Womenswear: Volume 2017-2022
  • Table 73 Forecast Sales of Womenswear: Value 2017-2022
  • Table 74 Forecast Sales of Womenswear: % Volume Growth 2017-2022
  • Table 75 Forecast Sales of Womenswear: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Jeans Registers Positive Current Value Growth
  • Standard Jeans Records the Most Dynamic Performance in 2017
  • Consumers Are Favouring Both New and Established Styles
  • Competitive Landscape
  • Lc Waikiki Magazacilik Hizmetleri Continues To Lead Jeans
  • Department Stores Is An Important Distribution Channel
  • An Increasing Number of Fast-fashion Retail Outlets Invests in Jeans
  • Category Data
  • Table 76 Sales of Jeans: Volume 2012-2017
  • Table 77 Sales of Jeans: Value 2012-2017
  • Table 78 Sales of Jeans: % Volume Growth 2012-2017
  • Table 79 Sales of Jeans: % Value Growth 2012-2017
  • Table 80 Sales of Men's Jeans: Volume 2012-2017
  • Table 81 Sales of Men's Jeans: Value 2012-2017
  • Table 82 Sales of Men's Jeans: % Volume Growth 2012-2017
  • Table 83 Sales of Men's Jeans: % Value Growth 2012-2017
  • Table 84 Sales of Women's Jeans: Volume 2012-2017
  • Table 85 Sales of Women's Jeans: Value 2012-2017
  • Table 86 Sales of Women's Jeans: % Volume Growth 2012-2017
  • Table 87 Sales of Women's Jeans: % Value Growth 2012-2017
  • Table 88 NBO Company Shares of Jeans: % Value 2013-2017
  • Table 89 LBN Brand Shares of Jeans: % Value 2014-2017
  • Table 90 Forecast Sales of Jeans: Volume 2017-2022
  • Table 91 Forecast Sales of Jeans: Value 2017-2022
  • Table 92 Forecast Sales of Jeans: % Volume Growth 2017-2022
  • Table 93 Forecast Sales of Jeans: % Value Growth 2017-2022
  • Table 94 Forecast Sales of Men's Jeans: Volume 2017-2022
  • Table 95 Forecast Sales of Men's Jeans: Value 2017-2022
  • Table 96 Forecast Sales of Men's Jeans: % Volume Growth 2017-2022
  • Table 97 Forecast Sales of Men's Jeans: % Value Growth 2017-2022
  • Table 98 Forecast Sales of Women's Jeans: Volume 2017-2022
  • Table 99 Forecast Sales of Women's Jeans: Value 2017-2022
  • Table 100 Forecast Sales of Women's Jeans: % Volume Growth 2017-2022
  • Table 101 Forecast Sales of Women's Jeans: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • A Shift From Unbranded Hosiery To Branded Hosiery Is Observed
  • Non-sheer Hosiery Registers Higher Growth Than Sheer Hosiery
  • Hosiery Is Secondary To Apparel
  • Competitive Landscape
  • Apparel and Footwear Specialist Retailers Continue To Lead
  • Penti Giyim Leads Hosiery Again in 2017
  • Different Distribution Channels Provide Different Types of Hosiery
  • Category Data
  • Table 102 Sales of Hosiery by Category: Volume 2012-2017
  • Table 103 Sales of Hosiery by Category: Value 2012-2017
  • Table 104 Sales of Hosiery by Category: % Volume Growth 2012-2017
  • Table 105 Sales of Hosiery by Category: % Value Growth 2012-2017
  • Table 106 NBO Company Shares of Hosiery: % Value 2013-2017
  • Table 107 LBN Brand Shares of Hosiery: % Value 2014-2017
  • Table 108 Forecast Sales of Hosiery by Category: Volume 2017-2022
  • Table 109 Forecast Sales of Hosiery by Category: Value 2017-2022
  • Table 110 Forecast Sales of Hosiery by Category: % Volume Growth 2017-2022
  • Table 111 Forecast Sales of Hosiery by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • the Shift From Unregistered and Unbranded Footwear To Branded Footwear Continues
  • Children's Footwear Registers the Most Dynamic Performance
  • Demand for Medical and Therapeutic Footwear Is Increasing
  • Competitive Landscape
  • Domestic Manufacturers Continue To Have Higher Value Shares Than Multinationals
  • Ziylan Ayakkabi Again Leads Footwear
  • Footwear Specialist Retailers That Only Sell Sports Footwear Are the New Focus
  • Category Data
  • Table 112 Sales of Footwear by Category: Volume 2012-2017
  • Table 113 Sales of Footwear by Category: Value 2012-2017
  • Table 114 Sales of Footwear by Category: % Volume Growth 2012-2017
  • Table 115 Sales of Footwear by Category: % Value Growth 2012-2017
  • Table 116 NBO Company Shares of Footwear: % Value 2013-2017
  • Table 117 LBN Brand Shares of Footwear: % Value 2014-2017
  • Table 118 Distribution of Footwear by Format: % Value 2012-2017
  • Table 119 Forecast Sales of Footwear by Category: Volume 2017-2022
  • Table 120 Forecast Sales of Footwear by Category: Value 2017-2022
  • Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2017-2022
  • Table 122 Forecast Sales of Footwear by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Increasing Interest in Sports Among Turkish Consumers Benefits the Category
  • the Rise of the Athleisure Trend
  • Sports-inspired Apparel Is the Fastest-growing Category
  • Competitive Landscape
  • Under Armour Emerges in Sportswear
  • Environmental Issues Represent A New Aspect of Competition
  • Private Label Is Developing at A Stable Rate in Sportswear
  • Category Data
  • Table 123 Sales of Sportswear: Value 2012-2017
  • Table 124 Sales of Sportswear: % Value Growth 2012-2017
  • Table 125 NBO Company Shares of Sportswear: % Value 2013-2017
  • Table 126 LBN Brand Shares of Sportswear: % Value 2014-2017
  • Table 127 Distribution of Sportswear by Format: % Value 2012-2017
  • Table 128 Forecast Sales of Sportswear: Value 2017-2022
  • Table 129 Forecast Sales of Sportswear: % Value Growth 2017-2022
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