Retailing in Italy

  • ID: 235887
  • Report
  • Region: Europe, Italy
  • 135 Pages
  • Euromonitor International
1 of 5

FEATURED COMPANIES

  • Agorà Srl
  • Cisalfa SpA
  • Decathlon Italia
  • Flli Carli SpA
  • Lidl Italia SpA
  • Oby Systemzentrale Srl
  • MORE
After December 2016, the premier’s resignation and change in government team determined a slowdown in consumer confidence, as the country seemed to be on the way to another period of political instability. The new premier continued on the path of his predecessor, nonetheless most important political and economic reforms were halted. Youth unemployment remains high, and wages are often much lower in Italy than in other countries for like-for-like jobs.

The Retailing in Italy report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 5

FEATURED COMPANIES

  • Agorà Srl
  • Cisalfa SpA
  • Decathlon Italia
  • Flli Carli SpA
  • Lidl Italia SpA
  • Oby Systemzentrale Srl
  • MORE
RETAILING IN ITALY

List of Contents and Tables
  • Executive Summary
  • Political Instability Negatively Affects Consumer Confidence
  • Every Day Low Price Policies Increase Impacting Promotional Sales
  • Shopping Malls Open All Over Italy
  • More International Retailers To Venture Into Italian Retail
  • Channels Become Blurred
  • Operating Environment
  • Informal Retailing
  • Opening Hours
  • Summary 1 Standard Opening Hours by Channel Type 2017
  • Physical Retail Landscape
  • Cash and Carry
  • Seasonality
  • Payments and Delivery
  • Emerging Business Models
  • Market Data
  • Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
  • Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
  • Table 3 Sales in Store-based Retailing by Channel: Value 2012-2017
  • Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2012-2017
  • Table 5 Store-based Retailing Outlets by Channel: Units 2012-2017
  • Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2012-2017
  • Table 7 Sales in Non-Store Retailing by Channel: Value 2012-2017
  • Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
  • Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 11 Sales in Grocery Retailers by Channel: Value 2012-2017
  • Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 13 Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
  • Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 17 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
  • Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
  • Table 19 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
  • Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
  • Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 23 Sales in Mixed Retailers by Channel: Value 2012-2017
  • Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
  • Table 25 Mixed Retailers Outlets by Channel: Units 2012-2017
  • Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 27 Retailing GBO Company Shares: % Value 2013-2017
  • Table 28 Retailing GBN Brand Shares: % Value 2014-2017
  • Table 29 Store-based Retailing GBO Company Shares: % Value 2013-2017
  • Table 30 Store-based Retailing GBN Brand Shares: % Value 2014-2017
  • Table 31 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
  • Table 32 Non-Store Retailing GBO Company Shares: % Value 2013-2017
  • Table 33 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
  • Table 34 Grocery Retailers GBO Company Shares: % Value 2013-2017
  • Table 35 Grocery Retailers GBN Brand Shares: % Value 2014-2017
  • Table 36 Grocery Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
  • Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
  • Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
  • Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
  • Table 42 Mixed Retailers GBO Company Shares: % Value 2013-2017
  • Table 43 Mixed Retailers GBN Brand Shares: % Value 2014-2017
  • Table 44 Mixed Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
  • Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
  • Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2017-2022
  • Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2017-2022
  • Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2017-2022
  • Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
  • Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
  • Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
  • Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2017-2022
  • Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
  • Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
  • Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
  • Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022
  • Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
  • Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
  • Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
  • Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Definitions
  • Sources
  • Summary 2 Research Sources
  • Headlines
  • Prospects
  • High Number of Convenience Stores in Italy Hinders Growth of Online Groceries Sales
  • Smaller and More Frequent Purchases To Avoid Waste
  • Convenience Stores Provides A Great Opportunity for Private Label
  • Competitive Landscape
  • Carrefour Continues To Develop A Presence in Urban Areas With New Formats
  • Sigma and Sisa Join Forces
  • Auchan Launches the New Myauchan Format
  • Channel Data
  • Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 74 Convenience Stores GBO Company Shares: % Value 2013-2017
  • Table 75 Convenience Stores GBN Brand Shares: % Value 2014-2017
  • Table 76 Convenience Stores LBN Brand Shares: Outlets 2014-2017
  • Table 77 Convenience Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • A Larger Number of Consumers Look for Better Quality
  • Aldi Almost in the Starting Blocks
  • Italian Consumers Go Local
  • Competitive Landscape
  • Expansion Incurs Some Difficulties for Retailer, Especially in Southern Italy
  • Penny Market Continues Its Expansion
  • Gruppo Tuo Files for Administration
  • Channel Data
  • Table 80 Discounters: Value Sales, Outlets and Selling Space 2012-2017
  • Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 82 Discounters GBO Company Shares: % Value 2013-2017
  • Table 83 Discounters GBN Brand Shares: % Value 2014-2017
  • Table 84 Discounters LBN Brand Shares: Outlets 2014-2017
  • Table 85 Discounters LBN Brand Shares: Selling Space 2014-2017
  • Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Large Grocery Retailers Guarantee Ethical Sourcing of Private Label Products
  • Greater Use of Customer Data To Boost Product Rotation and Optimise Shelf Space
  • Visible Shift From Hypermarkets To Superstores
  • Competitive Landscape
  • Coop Italia Focuses on Premium and Health and Wellness Private Label
  • Carrefour Agrees With Unions To Restructure 32 of Its 57 Hypermarket Outlets
  • Iper, Leader in Retail Innovation
  • Channel Data
  • Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2012-2017
  • Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 90 Hypermarkets GBO Company Shares: % Value 2013-2017
  • Table 91 Hypermarkets GBN Brand Shares: % Value 2014-2017
  • Table 92 Hypermarkets LBN Brand Shares: Outlets 2014-2017
  • Table 93 Hypermarkets LBN Brand Shares: Selling Space 2014-2017
  • Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Focus on Fresh Produce To Emulate Farmers' Markets
  • Consumer Health Is Potentially the Next Frontier for Supermarkets
  • Supermarkets and Hypermarkets Lose Beauty Sales To Other Channels
  • Competitive Landscape
  • Conad Opens Its First Green Supermarkets
  • Differing Performances for Coop and Conad
  • Unes Continues Its Collaboration With Amazon and Includes Fresh Produce Range
  • Channel Data
  • Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2012-2017
  • Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 98 Supermarkets GBO Company Shares: % Value 2013-2017
  • Table 99 Supermarkets GBN Brand Shares: % Value 2014-2017
  • Table 100 Supermarkets LBN Brand Shares: Outlets 2014-2017
  • Table 101 Supermarkets LBN Brand Shares: Selling Space 2014-2017
  • Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Sales Stolen From Organic Specialists
  • Consumers Perceive Luxury As Being Able To Afford Premium Food
  • Traditional Grocery Retailers Are Better at Storytelling
  • Competitive Landscape
  • Lindt & Sprüngli SpA Continues Store Development in Italy
  • Shopping Malls and Temporary Stores Strategic for Nespresso
  • Ecor Naturasì Remains the Only Pure Organic Player in Italy
  • Channel Data
  • Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2012-2017
  • Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 110 Traditional Grocery Retailers GBO Company Shares: % Value 2013-2017
  • Table 111 Traditional Grocery Retailers GBN Brand Shares: % Value 2014-2017
  • Table 112 Traditional Grocery Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 113 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 114 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 115 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 116 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2017-2022
  • Table 117 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 118 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 119 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Outlet Expansion Is Over As It Is Time To Consolidate
  • Focus on Shopping Experience To Compete With Online
  • Searching for the Right Balance Between Store Inventory and Product Offer
  • Competitive Landscape
  • Primark Continues To Expand in Italy
  • Calzedonia Diversifies Its Business and Focuses on Niches
  • Contrasting Stories in Children's Apparel
  • Channel Data
  • Table 120 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 121 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 122 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 123 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 124 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 125 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 126 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 127 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Customer Care Is Paramount To Make Clients Return To Physical Stores
  • Smart Working Is An Opportunity for Retailers
  • Expensive Smartphones Remain at the Top of Consumers' Lists
  • Competitive Landscape
  • Mediamarket To Revamp All Media World Stores by 2019
  • Aggressive Growth Plans for Unieuro
  • Not All Trony Stores Are Created Equal
  • Channel Data
  • Table 128 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 129 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 130 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 131 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 132 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 133 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 134 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 135 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Drugstores Will Continue To Gain Custom To the Detriment of Other Channels
  • Beauty and Healthcare Products of the Future Are Expected To Be Sustainable
  • Independents and Small Chains Need To Differentiate Their Offer To Attract Customers
  • Competitive Landscape
  • Conad Continues To Push for Liberalisation of Prescription Drugs
  • Large Grocery Retailers Form Alliances With Health and Beauty Players
"fast Optical" Grows, But Traditional Chains Are Ready To Compete
  • Channel Data
  • Table 136 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 137 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 138 Sales in Health and Beauty Specialist Retailers by Channel: Value 2012-2017
  • Table 139 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2012-2017
  • Table 140 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 141 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 142 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 143 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 144 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 145 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 146 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2017-2022
  • Table 147 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Assisting Customers During Their Purchase Experience Will Be Essential for Success
  • Sales of Gardening Products Expected To Increase
  • Government Stimulus Affects Sales
  • Competitive Landscape
  • Service and Logistics Prove Difficult for Ikea Italia Retail
  • Brico Io and Bricocenter Shift Towards Becoming "neighbourhood Diy" Stores
  • Mercatone Uno Still Up for Sale
  • Channel Data
  • Table 148 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 149 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 150 Sales in Home and Garden Specialist Retailers by Channel: Value 2012-2017
  • Table 151 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2012-2017
  • Table 152 Home and Garden Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 153 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 154 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 155 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 156 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 157 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 158 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2017-2022
  • Table 159 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Successful Department Stores Provide Premium Brand Choice
  • Bringing Online Sales Into the Equation
  • Focus on Specific Customer Base by Area
  • Competitive Landscape
  • Coin Up for Sale
  • La Rinascente Focuses on the Shopping Experience
  • Lvmh's Fontego Dei Tedeschi in Venice, Temple of Luxury
  • Channel Data
  • Table 160 Department Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 161 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 162 Department Stores GBO Company Shares: % Value 2013-2017
  • Table 163 Department Stores GBN Brand Shares: % Value 2014-2017
  • Table 164 Department Stores LBN Brand Shares: Outlets 2014-2017
  • Table 165 Department Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 166 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 167 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Variety Stores Offer Fun and A Treasure Hunt Feeling
  • Quality Perception Remains the Weak Point for Variety Stores
  • Everyday Low Prices Could Negatively Impact Variety Stores
  • Competitive Landscape
  • Tiger Continues Its Expansion in Italy
  • Upim Collaborates With Idea Bellezza (gruppo Végé)
  • Muji Italia Focuses on In-store Events To Bring Customers Into Its Stores
  • Channel Data
  • Table 168 Variety Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 169 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 170 Variety Stores GBO Company Shares: % Value 2013-2017
  • Table 171 Variety Stores GBN Brand Shares: % Value 2014-2017
  • Table 172 Variety Stores LBN Brand Shares: Outlets 2014-2017
  • Table 173 Variety Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 174 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 175 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Quality and Exclusivity Are the Main Sales Drivers
  • Presence of US Health and Wellness Brands Grows in Italy
  • No Instant Gratification Possible Through Direct Selling
  • Competitive Landscape
  • La Valigia Rossa, Will It Succeed?
  • Yves Rocher Invests in Omnichannel Approach
  • After Years of Mixed Results, Amc Italia Seems To Find the Solution
  • Channel Data
  • Table 176 Direct Selling by Category: Value 2012-2017
  • Table 177 Direct Selling by Category: % Value Growth 2012-2017
  • Table 178 Direct Selling GBO Company Shares: % Value 2013-2017
  • Table 179 Direct Selling GBN Brand Shares: % Value 2014-2017
  • Table 180 Direct Selling Forecasts by Category: Value 2017-2022
  • Table 181 Direct Selling Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Online To Play Increasingly Important Role
  • Italians Tend Not To Be Willing To Pay Shipping Costs
  • Food Products Remain at the Top of Homeshopping Catalogues
  • Competitive Landscape
  • Bofrost Italia Joins Forces With Amazon, But Remains Loyal To Its Business Model
  • Fratelli Carli Ventures Into Shopping Malls With Physical Stores
  • Customer Service and Quick Delivery Are Critical for Success of Bon Prix
  • Channel Data
  • Table 182 Homeshopping by Category: Value 2012-2017
  • Table 183 Homeshopping by Category: % Value Growth 2012-2017
  • Table 184 Homeshopping GBO Company Shares: % Value 2013-2017
  • Table 185 Homeshopping GBN Brand Shares: % Value 2014-2017
  • Table 186 Homeshopping Forecasts by Category: Value 2017-2022
  • Table 187 Homeshopping Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Warehousing and Logistics Costs Erode Margins
  • Packaging and Brand Manufacturers Should Make Better Use of Internet Sales
  • Federated Vs Unified Model
  • Competitive Landscape
  • Prenatal Introduces "book Online - Collect in Store" Service
  • Nero Giardini Says No To E-commerce
  • Personalisation Is the Key Focus for Conforama
  • Channel Data
  • Table 188 Internet Retailing by Category: Value 2012-2017
  • Table 189 Internet Retailing by Category: % Value Growth 2012-2017
  • Table 190 Internet Retailing GBO Company Shares: % Value 2013-2017
  • Table 191 Internet Retailing GBN Brand Shares: % Value 2014-2017
  • Table 192 Internet Retailing Forecasts by Category: Value 2017-2022
  • Table 193 Internet Retailing Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Consumers Look for Food Information
  • Store Pick-up Is the First Step Towards Building Good Online Logistics
  • Italy Remains A Cash-driven Economy
  • Competitive Landscape
  • Selex Ventures Online in 2017
  • Iperdrive.it Accounts for A Growing Share of Total Sales
  • Esselunga Looks To Grow E-commerce Further by 2020
  • Channel Data
  • Table 194 Food and Drink Internet Retailing: Value 2012-2017
  • Table 195 Food and Drink Internet Retailing: % Value Growth 2012-2017
  • Table 196 Food and Drink Internet Retailing Forecasts: Value 2017-2022
  • Table 197 Food and Drink Internet Retailing Forecasts: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Smart Vending Machines - the Future of Vending?
  • Food Courts Are A Strong Competitor for Vending Machines
  • More Than Food Can Be Sold Through Vending Machines
  • Competitive Landscape
  • Gruppo Argenta SpA Faces Turmoil
  • Ivs Italia SpA Increases Unit Prices and Gains Additional Sales Share
  • N&w Global Vending SpA Introduces Mambo
  • Channel Data
  • Table 198 Vending by Category: Value 2012-2017
  • Table 199 Vending by Category: % Value Growth 2012-2017
  • Table 200 Vending GBO Company Shares: % Value 2013-2017
  • Table 201 Vending GBN Brand Shares: % Value 2014-2017
  • Table 202 Vending Forecasts by Category: Value 2017-2022
  • Table 203 Vending Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Retailers To Go "mobile First"
  • Strong Penetration of Mobile Phones and Tablets, But Broadband Issues Remain
  • App Development May Prove More Rewarding Than Finding A Premium Store Location
  • Competitive Landscape
  • Mycarrefour App Launched in 2017
  • Unes Continues Its Collaboration With Amazon Prime Now
  • Esselunga Closed the "choose Your Discount" App in 2017
  • Channel Data
  • Table 204 Mobile Internet Retailing: Value 2012-2017
  • Table 205 Mobile Internet Retailing: % Value Growth 2012-2017
  • Table 206 Mobile Internet Retailing Forecasts: Value 2017-2022
  • Table 207 Mobile Internet Retailing Forecasts: % Value Growth 2017-2022
Note: Product cover images may vary from those shown
3 of 5

Loading
LOADING...

4 of 5

FEATURED COMPANIES

  • Agorà Srl
  • Cisalfa SpA
  • Decathlon Italia
  • Flli Carli SpA
  • Lidl Italia SpA
  • Oby Systemzentrale Srl
  • MORE
Italian retailing on its way to modernisation

Italian retailing was still very fragmented and dominated by a high number of small to medium-sized operators in 2005. Nevertheless, it started making its way to becoming a more modern retailing structure as in other Western European countries. A number of large retailers are present, including multinationals. These foreign retailers’ main strategy was based on mergers and acquisition agreements with local players, in order to assimilate know-how and avoid fairly strict Italian regulations.

Discounters break through

The performance of discounters improved after a slow start, as they changed their marketing strategies to suit Italian consumer preferences. In fact, hard discounting could not work in a country like Italy which has such a deep and diverse food culture. These operators upgraded their image, distributing not only private label products, but also branded products. Moreover, they improved their own private label products to gain consumer trust. Italian consumers appreciated these ‘new image’ soft discounters, which also made efforts to improve the shopping environment within their stores to make them look friendlier.

Private label products the key to success in grocery retailing

Private label products in grocery retailing improved in quality, some becoming even premium-positioned products. Each operator developed various private label lines targeting different consumers; moreover, each line saw a widening of product offering as new products were regularly launched. The most common private label products were either organic or typical regional products. These improvements, along with the low disposable income of Italian consumers, led to an increase in sales for chained grocery stores.

Convenience stores boom

Convenience stores performed very well, as outlets offered many of the advantages enjoyed by other bigger sized retailers, but were located in high streets and offered a high level of convenience. In fact, chained convenience stores distributed private label products as well as branded ones, and they usually had a counter supplying typical fresh produce. Even though Italian law does not permit these stores longer opening hours, their convenient locations enable them to increase their sales, as they meet the needs of busier consumer lifestyles.

Internet retailing highly dynamic

Internet retailing was the most dynamic non-store retailing channel, and it is expected to keep growing at a rapid pace in the future. More than half of the Italian population have a PC at home, although the percentage with internet access is slightly lower, and only a small percentage of these would shop on-line. Therefore, the penetration of this channel was still very low but growing fast, and its future potential is thus huge.

Non-grocery retailing continues to grow

Non-grocery retailing continued to grow, mainly thanks to the importance of hi-tech items such as mobile phones, but also PCs, iPods and other appliances which have become necessity goods. Some non-grocery areas, such as clothing, suffered from the competition from cheap Chinese and Asian products, but in the long run as the economic climate improves, they are expected to recover. Mixed retailing also enjoyed an increase in sales, as this kind of format fulfilled consumer demand for convenient outlets with a wide range of products.

Coop: the leading retailer in Italy

The most important retailer was the Italian cooperative Coop, operating in grocery retailing. One of the most important keys to its success was the fact that it incorporated many small and medium-sized Italian businesses. In fact, these are the basis of the Italian retailing structure and they have an in-depth knowledge of local tastes and needs.

Good prospects for the future

In 2005 the Italian retail industry was quite static, mainly due to the poor economic performance of the country. Nevertheless, as the country recovers Italian consumers raise their expectations for the future. The retail industry is expected to continue to change in order to satisfy new consumer lifestyles and preferences. Therefore, retailers are likely to concentrate on convenience, value for money and a wider choice of goods to cater for different consumer needs.
Note: Product cover images may vary from those shown
5 of 5
Companies Mentioned Include:
- Agorà Srl
- AMC Italia - Alfa Metalcraft Corp SpA
- Amway Italia SpA
- Auchan Italia SpA (Gruppo Rinascente)
- Avon Cosmetics SpA
- Benetton Group SpA
- Bennet SpA
- Bottega Verde Srl
- Carrefour Italia Commerciale Srl
- Cdc Point SpA
- Cedis Migliarini SpA
- CHL SpA
- Cisalfa SpA
- Coin SpA, Gruppo
- CONAD - Consorzio Nazionale Dettaglianti Scrl
- Conforama Italia SpA
- Consorzio C3
- Coop Italia scarl
- Coralis Consortile
- CRAI scarl
- CRAI scarl
- Dalmesse Italia Srl
- Decathlon Italia
- Despar Italia
- Dolma SpA
- E-Price Srl
- Esselunga SpA - Supermercati Italiani
- Euronics Italia
- Euronova Srl
- Eurospin Italia Spa
- Eurostyle Srl
- Finiper SpA
- Flli Carli SpA
- Giorgio Armani SpA
- Gruppo Tuo
- Herbalife Italia SpA
- IKEA Italia SpA
- Imap Export SpA
- Interdis S Cons pA
- Internet Bookshop Italia Spa
- Lavazza SpA, Luigi
- Librerie Feltrinelli SpA
- Lidl Italia SpA
- Limoni, G & Figli SpA
- Lombardini SpA, Gruppo
- Marionnaud Perfumeries Italia
- Media World Srl
- Mediamarket SpA
- Megalink Srl
- Mercatone Uno Services SpA
- Mondolibri SpA
- Nestlé Italiana SpA
- Nuova Esperya Srl
- Oby Systemzentrale Srl
- Pam SpA, Gruppo
- Postalmarket Grande Distribuzione Avanzata SpA
- Profumerie Douglas Srl
- Rewe Italia
- Schlecker Italia
- Selex Gruppo Commerciale Srl
- SEM SpA (Sorgenti Emiliane Modena)
- Sigma Italiana SpA (Società Italiana Gruppi Mercantili Associati)
- SISA - Società Italiana Supermercati Associati scarl
- Stanhome SpA
- Star Dust Italia
- Tupperware Italia Spa
- Unieuro
- Vorwerk Folletto SaS di Johannes Hoogendijk & Co
- Wool Service Srl
Note: Product cover images may vary from those shown
6 of 5
Note: Product cover images may vary from those shown
Adroll
adroll