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Pet Care in Ireland

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    Report

  • 51 Pages
  • April 2023
  • Region: Ireland
  • Euromonitor International
  • ID: 2398420
Russia's invasion of Ukraine in early 2022 led to a dramatic increase in the cost of raw materials and fuel in Ireland, with this also impacting pet care products. These factors continue to put upward pressure on production costs for pet care in 2023 which in turn are being passed on to the consumer. With inflation being felt across the market many consumers are being forced to economise, including when it comes to pet care.

The analyst's Pet Care in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Pet Food, Pet Products.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Pet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

PET CARE IN IRELAND
EXECUTIVE SUMMARY
  • Pet care in 2023: The big picture
2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for pet care?
MARKET INDICATORS
  • Table 1 Pet Populations 2018-2023
MARKET DATA
  • Table 2 Sales of Pet Food by Category: Volume 2018-2023
  • Table 3 Sales of Pet Care by Category: Value 2018-2023
  • Table 4 Sales of Pet Food by Category: % Volume Growth 2018-2023
  • Table 5 Sales of Pet Care by Category: % Value Growth 2018-2023
  • Table 6 NBO Company Shares of Pet Food: % Value 2018-2022
  • Table 7 LBN Brand Shares of Pet Food: % Value 2019-2022
  • Table 8 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
  • Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
  • Table 10 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
  • Table 11 Distribution of Pet Care by Format: % Value 2018-2023
  • Table 12 Distribution of Pet Care by Format and Category: % Value 2023
  • Table 13 Distribution of Dog and Cat Food by Format: % Value 2018-2023
  • Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2023
  • Table 15 Forecast Sales of Pet Food by Category: Volume 2023-2028
  • Table 16 Forecast Sales of Pet Care by Category: Value 2023-2028
  • Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
  • Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
DOG FOOD IN IRELANDKEY DATA FINDINGS
2023 DEVELOPMENTS
  • More sustainable and innovative dog food hits the market helping to drive value growth
  • Pet humanisation trend positively impacting sales
  • Smaller dog breeds prove popular
PROSPECTS AND OPPORTUNITIES
  • Tailored dog food solutions could present a competitive advantage
  • Development of freeze dried dog food
  • Economic constraints could push some owners towards more affordable dog food
CATEGORY INDICATORS
  • Table 19 Dog Owning Households: % Analysis 2018-2023
  • Table 20 Dog Population 2018-2023
  • Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
  • Summary 2 Dog Food by Price Band 2023
  • Table 22 Sales of Dog Food by Category: Volume 2018-2023
  • Table 23 Sales of Dog Food by Category: Value 2018-2023
  • Table 24 Sales of Dog Food by Category: % Volume Growth 2018-2023
  • Table 25 Sales of Dog Food by Category: % Value Growth 2018-2023
  • Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2018-2023
  • Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2018-2023
  • Table 28 NBO Company Shares of Dog Food: % Value 2018-2022
  • Table 29 LBN Brand Shares of Dog Food: % Value 2019-2022
  • Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2019-2022
  • Table 31 Distribution of Dog Food by Format: % Value 2018-2023
  • Table 32 Forecast Sales of Dog Food by Category: Volume 2023-2028
  • Table 33 Forecast Sales of Dog Food by Category: Value 2023-2028
  • Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2023-2028
  • Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2023-2028
CAT FOOD IN IRELANDKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising production costs put upward pressure on prices
  • Environmental awareness impacting demand and new product development
  • Humanisation of cats drives value growth
PROSPECTS AND OPPORTUNITIES
  • Declining role of physical pet stores
  • Focus on more personalised cat food options
  • Mars Foods and Nestlé Purina PetCare likely to retain their dominant position
CATEGORY INDICATORS
  • Table 36 Cat Owning Households: % Analysis 2018-2023
  • Table 37 Cat Population 2018-2023
  • Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
  • Summary 3 Cat Food by Price Band 2023
  • Table 39 Sales of Cat Food by Category: Volume 2018-2023
  • Table 40 Sales of Cat Food by Category: Value 2018-2023
  • Table 41 Sales of Cat Food by Category: % Volume Growth 2018-2023
  • Table 42 Sales of Cat Food by Category: % Value Growth 2018-2023
  • Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2018-2023
  • Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2018-2023
  • Table 45 NBO Company Shares of Cat Food: % Value 2018-2022
  • Table 46 LBN Brand Shares of Cat Food: % Value 2019-2022
  • Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2019-2022
  • Table 48 Distribution of Cat Food by Format: % Value 2018-2023
  • Table 49 Forecast Sales of Cat Food by Category: Volume 2023-2028
  • Table 50 Forecast Sales of Cat Food by Category: Value 2023-2028
  • Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2023-2028
OTHER PET FOOD IN IRELANDKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Small mammals seen as better pet companions than fish
  • Other pet food sees improvements in product formulas
  • Competitive landscape remains relatively consolidated
PROSPECTS AND OPPORTUNITIES
  • Other pet population raise
  • Other pet food could benefit from new innovations
  • Limited scope for the development of private label
CATEGORY INDICATORS
  • Table 53 Other Pet Population 2018-2023
CATEGORY DATA
  • Table 54 Sales of Other Pet Food by Category: Volume 2018-2023
  • Table 55 Sales of Other Pet Food by Category: Value 2018-2023
  • Table 56 Sales of Other Pet Food by Category: % Volume Growth 2018-2023
  • Table 57 Sales of Other Pet Food by Category: % Value Growth 2018-2023
  • Table 58 LBN Brand Shares of Bird Food: % Value 2019-2022
  • Table 59 LBN Brand Shares of Fish Food: % Value 2019-2022
  • Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2019-2022
  • Table 61 Distribution of Other Pet Food by Format: % Value 2018-2023
  • Table 62 Forecast Sales of Other Pet Food by Category: Volume 2023-2028
  • Table 63 Forecast Sales of Other Pet Food by Category: Value 2023-2028
  • Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2023-2028
  • Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2023-2028
PET PRODUCTS IN IRELANDKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Pet products thriving thanks to constant stream of new and innovative products
  • Environmental concerns informing the production of pet products
  • Economic pressures put the brakes on stronger growth
PROSPECTS AND OPPORTUNITIES
  • Pet healthcare key to growth
  • Innovation set to fuel interest and demand for pet products
  • E-commerce likely to expand over the forecast period thanks to wider offer and lower prices
CATEGORY DATA
  • Table 66 Sales of Pet Products by Category: Value 2018-2023
  • Table 67 Sales of Pet Products by Category: % Value Growth 2018-2023
  • Table 68 Sales of Pet Healthcare by Type: % Value 2018-2023
  • Table 69 Sales of Other Pet Products by Type: % Value 2018-2023
  • Table 70 NBO Company Shares of Pet Products: % Value 2018-2022
  • Table 71 LBN Brand Shares of Pet Products: % Value 2019-2022
  • Table 72 Distribution of Pet Products by Format: % Value 2018-2023
  • Table 73 Forecast Sales of Pet Products by Category: Value 2023-2028
  • Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2023-2028