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Eyewear in Italy

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    Report

  • 37 Pages
  • May 2023
  • Region: Italy
  • Euromonitor International
  • ID: 2403231
Italian eyewear is projected to record single-digit growth in current value terms in 2023. Eyewear saw a quick recovery after the decline seen in 2020 due to the COVID-19 pandemic. Value sales returned to pre-pandemic levels in 2021 with this being followed by more stable growth in 2022 as life began returning to relative normality thanks to the easing of restrictions. 2023 has been a challenging year for many Italians with high inflation putting further pressure on disposable income. As a resul...

The Eyewear in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Eyewear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

EYEWEAR IN ITALY
EXECUTIVE SUMMARY
  • Eyewear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for eyewear?
MARKET DATA
  • Table 1 Sales of Eyewear by Category: Volume 2018-2023
  • Table 2 Sales of Eyewear by Category: Value 2018-2023
  • Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Eyewear: % Value 2018-2022
  • Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022
  • Table 7 Distribution of Eyewear by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028
  • Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
CONTACT LENSES AND SOLUTIONS IN ITALY
KEY DATA FINDINGS
  • 2023 DEVELOPMENTS
  • Despite challenges contact lenses is set to be the best performer in eyewear in 2023
  • Disposable daily lenses continue to drive growth despite increasing price sensitivity
  • New contact lenses target the digital age and those with an astigmatism
PROSPECTS AND OPPORTUNITIES
  • Contact lenses will continue to be the aesthetic choice of a growing number of Italians while comfort will be a key focus of new product development
  • Multifocal daily disposable lenses likely to drive growth due to ageing population
  • Retail e-commerce set to benefit from offer of better prices and greater convenience
CATEGORY DATA
  • Table 12 Sales of Contact Lenses by Category: Volume 2018-2023
  • Table 13 Sales of Contact Lenses by Category: Value 2018-2023
  • Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023
  • Table 16 Sales of Contact Lens Solutions: Value 2018-2023
  • Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023
  • Table 18 Sales of Contact Lenses by Type: % Value 2018-2023
  • Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023
  • Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023
  • Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023
  • Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023
  • Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022
  • Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022
  • Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023
  • Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023
  • Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028
  • Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028
  • Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028
  • Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028
  • Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028
  • Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028
SPECTACLES IN ITALY
KEY DATA FINDINGS
  • 2023 DEVELOPMENTS
  • Sales of spectacles set to stagnate as Italians postpone unnecessary expenditure in 2023
  • Little change in the competitive landscape with spectacle lenses remaining key to growth
  • Spectacle lenses continues to benefit from new product launches and innovation
PROSPECTS AND OPPORTUNITIES
  • Spectacles set to profit from the growing importance being placed on eye health and the rise in myopia cases
  • Presbyopia rates to rise which should boost demand for progressive lenses
  • Despite its limited distribution share retail e-commerce still has strong growth potential in spectacles
CATEGORY DATA
  • Table 33 Sales of Spectacles by Category: Volume 2018-2023
  • Table 34 Sales of Spectacles by Category: Value 2018-2023
  • Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023
  • Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023
  • Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023
  • Table 38 NBO Company Shares of Spectacles: % Value 2018-2022
  • Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022
  • Table 40 Distribution of Spectacles by Format: % Value 2018-2023
  • Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028
  • Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028
  • Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028
SUNGLASSES IN ITALY
KEY DATA FINDINGS
  • 2023 DEVELOPMENTS
  • Sunglasses set to suffer from the impact of reduced purchasing power
  • Licensing remains an important strategy within sunglasses
  • Luxottica confirms its leadership, followed by Kering Eyewear
PROSPECTS AND OPPORTUNITIES
  • Sunglasses should benefit from the gradual recovery of consumer purchasing power and tourism
  • Retail e-commerce set to continue gaining share as leading players invest in expanding and improving their online offer and services
  • Sustainability will continue to play an increasingly important role
CATEGORY DATA
  • Table 45 Sales of Sunglasses: Volume 2018-2023
  • Table 46 Sales of Sunglasses: Value 2018-2023
  • Table 47 Sales of Sunglasses: % Volume Growth 2018-2023
  • Table 48 Sales of Sunglasses: % Value Growth 2018-2023
  • Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022
  • Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022
  • Table 51 Distribution of Sunglasses by Format: % Value 2018-2023
  • Table 52 Forecast Sales of Sunglasses: Volume 2023-2028
  • Table 53 Forecast Sales of Sunglasses: Value 2023-2028
  • Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028
  • Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028