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Retailing in Bosnia and Herzegovina

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    Report

  • 81 Pages
  • March 2021
  • Region: Bosnia and Herzegovina
  • Euromonitor International
  • ID: 2516797
In response to the COVID-19 pandemic, retailing will be negatively impacted overall as current value sales decline in 2020 overall. However, different channels within retailing have responded differently to the pandemic based on what they sell and how affected they have been by the COVID-19 restrictions. For example, modern grocery retailers has witnessed slowed growth in 2020 but not declining sales.

The Retailing in Bosnia and Herzegovina report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • COVID-19 impact on retailing
  • COVID-19 country impact
  • Traditional grocery retailers would have underperformed even if the pandemic did not take place
  • E-commerce continues to pose a threat to homeshopping
  • What next for retailing?

OPERATING ENVIRONMENT
  • Informal retailing
  • Opening hours
  • Summary 1 Standard Opening Hours by Channel Type 2019
  • Physical retail landscape
  • Cash and carry
  • Seasonality
  • Christmas
  • International Women’s Day
  • Payments and delivery
  • Emerging business models

MARKET DATA
  • Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
  • Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
  • Table 3 Sales in Store-Based Retailing by Channel: Value 2015-2020
  • Table 4 Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
  • Table 5 Store-Based Retailing Outlets by Channel: Units 2015-2020
  • Table 6 Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
  • Table 7 Sales in Non-Store Retailing by Channel: Value 2015-2020
  • Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
  • Table 9 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020
  • Table 10 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 11 Sales in Non-Grocery Specialists by Channel: Value 2015-2020
  • Table 12 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
  • Table 13 Non-Grocery Specialists Outlets by Channel: Units 2015-2020
  • Table 14 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
  • Table 15 Retailing GBO Company Shares: % Value 2016-2020
  • Table 16 Retailing GBN Brand Shares: % Value 2017-2020
  • Table 17 Store-based Retailing GBO Company Shares: % Value 2016-2020
  • Table 18 Store-based Retailing GBN Brand Shares: % Value 2017-2020
  • Table 19 Store-based Retailing LBN Brand Shares: Outlets 2017-2020
  • Table 20 Non-Store Retailing GBO Company Shares: % Value 2016-2020
  • Table 21 Non-Store Retailing GBN Brand Shares: % Value 2017-2020
  • Table 22 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020
  • Table 23 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020
  • Table 24 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020
  • Table 25 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020
  • Table 26 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025
  • Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025
  • Table 28 Forecast Sales in Store-Based Retailing by Channel: Value 2020-2025
  • Table 29 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2020-2025
  • Table 30 Forecast Store-Based Retailing Outlets by Channel: Units 2020-2025
  • Table 31 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025
  • Table 32 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025
  • Table 33 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025
  • Table 34 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 35 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
  • Table 36 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025
  • Table 37 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025
  • Table 38 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025
  • Table 39 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025

DISCLAIMERGLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENT
SOURCES
  • Summary 2 Research Sources

KEY DATA FINDINGS
2020 IMPACT
  • Forecourt retailers is the most impacted channel in response to the COVID-19 pandemic
  • Supermarkets prove resilient to the devastations of the pandemic
  • Domestic player Bingo remains leader of modern grocery retailers

RECOVERY AND OPPORTUNITIES
  • Immediate rebound as the pandemic comes to an end in 2021
  • Convenience stores show the strongest room for growth, albeit from a small base
  • Development of private label gives the modern channel a further boost

CHANNEL DATA
  • Table 40 Modern Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
  • Table 41 Modern Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 42 Sales in Modern Grocery Retailers by Channel: Value 2015-2020
  • Table 43 Sales in Modern Grocery Retailers by Channel: % Value Growth 2015-2020
  • Table 44 Modern Grocery Retailers Outlets by Channel: Units 2015-2020
  • Table 45 Modern Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
  • Table 46 Modern Grocery Retailers GBO Company Shares: % Value 2016-2020
  • Table 47 Modern Grocery Retailers GBN Brand Shares: % Value 2017-2020
  • Table 48 Modern Grocery Retailers LBN Brand Shares: Outlets 2017-2020
  • Table 49 Modern Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
  • Table 50 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 51 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
  • Table 52 Forecast Sales in Modern Grocery Retailers by Channel: Value 2020-2025
  • Table 53 Forecast Sales in Modern Grocery Retailers by Channel: % Value Growth 2020-2025
  • Table 54 Forecast Modern Grocery Retailers Outlets by Channel: Units 2020-2025
  • Table 55 Forecast Modern Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • The modernisation trend encouraged by the COVID-19 pandemic which leads to further current value decline
  • Bakeries hit the worst due to remote-working and contamination concerns
  • iNovine remains reading player in 2020

RECOVERY AND OPPORTUNITIES
  • Immediate rebound, although modernisation trend continues to intensify over the duration of the forecast period
  • Consumers return to shopping at their favourite bakeries, butchers, and kiosks
  • Independent small grocers adapt their businesses to remain relevant

CHANNEL DATA
  • Table 56 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
  • Table 57 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 58 Traditional Grocery Retailers GBO Company Shares: % Value 2016-2020
  • Table 59 Traditional Grocery Retailers GBN Brand Shares: % Value 2017-2020
  • Table 60 Traditional Grocery Retailers LBN Brand Shares: Outlets 2017-2020
  • Table 61 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
  • Table 62 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 63 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • Closure of non-essential stores due to lockdown proves detrimental to current value sales
  • Consumers refrain from spending money on apparel and footwear as the economy dwindles
  • Tema Retail remains leading player in 2020

RECOVERY AND OPPORTUNITIES
  • E-commerce will pose a threat to apparel and footwear specialists over the forecast period
  • Players expected to focus on discounts and promotions
  • Players continue to focus on millennials and their clothing preferences

CHANNEL DATA
  • Table 64 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2015-2020
  • Table 65 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 66 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2016-2020
  • Table 67 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2017-2020
  • Table 68 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2017-2020
  • Table 69 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2017-2020
  • Table 70 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 71 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • Chemists/pharmacies sees the most dynamic growth in response to the COVID-19 pandemic
  • Channels that sell less essential products witness declining current value sales
  • Dm-Drogerie Markt maintains socially responsible image during the pandemic

RECOVERY AND OPPORTUNITIES
  • Chemists/pharmacies witnesses slowed growth as the pandemic comes to an end
  • Drugstore/parapharmacies sees slowed growth in response to the expansion of e-commerce
  • Vitamins and dietary supplements benefits from the growing health and wellness trend

CHANNEL DATA
  • Table 72 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2015-2020
  • Table 73 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 74 Sales in Health and Beauty Specialist Retailers by Channel: Value 2015-2020
  • Table 75 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2015-2020
  • Table 76 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2016-2020
  • Table 77 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2017-2020
  • Table 78 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2017-2020
  • Table 79 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2017-2020
  • Table 80 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 81 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
  • Table 82 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2020-2025
  • Table 83 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • The modernisation trend gathers pace in response to the COVID-19 pandemic
  • Variety stores less impacted due to its smaller base
  • Fis continues to dominate mixed retailers in 2020

RECOVERY AND OPPORTUNITIES
  • Immediate rebound, however gradual slowdown as consumers prefer other channels
  • Studio Moderna set to apply aggressive marketing and discounting
  • Mass merchandisers and warehouse clubs to remain non-existent in Bosnia and Herzegovina

CHANNEL DATA
  • Table 84 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020
  • Table 85 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
  • Table 86 Sales in Mixed Retailers by Channel: Value 2015-2020
  • Table 87 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020
  • Table 88 Mixed Retailers Outlets by Channel: Units 2015-2020
  • Table 89 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020
  • Table 90 Mixed Retailers GBO Company Shares: % Value 2016-2020
  • Table 91 Mixed Retailers GBN Brand Shares: % Value 2017-2020
  • Table 92 Mixed Retailers LBN Brand Shares: Outlets 2017-2020
  • Table 93 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020
  • Table 94 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
  • Table 95 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
  • Table 96 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025
  • Table 97 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025
  • Table 98 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025
  • Table 99 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • Lockdown and restrictions on socialising severely impact direct selling
  • Consumer health direct selling performs well due to affluent consumer base
  • Avon Cosmetic BiH doo maintains its lead and continues to promote its campaign against domestic violence

RECOVERY AND OPPORTUNITIES
  • Immediate recovery post pandemic as social conditions for direct selling return
  • Increased investments in “masstige” and premium skin care products
  • Beauty and personal care remains consumers’ favourite

CHANNEL DATA
  • Table 100 Direct Selling by Category: Value 2015-2020
  • Table 101 Direct Selling by Category: % Value Growth 2015-2020
  • Table 102 Direct Selling GBO Company Shares: % Value 2016-2020
  • Table 103 Direct Selling GBN Brand Shares: % Value 2017-2020
  • Table 104 Direct Selling Forecasts by Category: Value 2020-2025
  • Table 105 Direct Selling Forecasts by Category: % Value Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • E-commerce performs remarkably in response to the pandemic due to contagion fears and store closures, alongside improved infrastructure
  • Europol shuts down 20,000 websites for illegal or irregular online trade
  • Third-party merchants dominates e-commerce in 2020

RECOVERY AND OPPORTUNITIES
  • Slowed growth for e-commerce as the pandemic comes to an end
  • More retailers expected to expand to e-commerce
  • Legislations to control e-commerce likely to be implemented

CHANNEL DATA
  • Table 106 E-Commerce by Channel and Category: Value 2015-2020
  • Table 107 E-Commerce by Channel and Category: % Value Growth 2015-2020
  • Table 108 E-Commerce GBO Company Shares: % Value 2016-2020
  • Table 109 E-Commerce GBN Brand Shares: % Value 2017-2020
  • Table 110 Forecast E-Commerce by Channel and Category: Value 2020-2025
  • Table 111 Forecast E-Commerce by Channel and Category: % Value Growth 2020-2025

KEY DATA FINDINGS
2020 IMPACT
  • Mobile e-commerce sees rapid growth, while facing some constraints
  • Retailers focus on launching and updating mobile e-commerce apps and mobile-friendly webpages
  • Domestic players struggle to break into the mobile e-commerce landscape, as international retailers lead

RECOVERY AND OPPORTUNITIES
  • Mobile e-commerce sees slowed growth as consumers return to pre pandemic norms
  • Development of mobile e-commerce apps will be the main focus of retailers
  • The number of internet uses is expected to continue growing

CHANNEL DATA
  • Table 112 Mobile E-Commerce: Value 2015-2020
  • Table 113 Mobile E-Commerce: % Value Growth 2015-2020
  • Table 114 Mobile E-Commerce Forecasts: Value 2020-2025
  • Table 115 Mobile E-Commerce Forecasts: % Value Growth 2020-2025