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Soft Drinks in Ukraine

  • ID: 2567992
  • Report
  • Region: Ukraine
  • 73 pages
  • Euromonitor International
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Ukraine posted real GDP growth of 0.9% in the second quarter of 2018 compared to the previous quarter, and 3.6% compared to the same quarter in 2017, according to the National Committee of Statistics. The National Committee of Statistics also reported that real GDP had grown for the 10th quarter in a row. However, it is worth mentioning that according to the IMF, Ukraine was also the poorest country in Europe, while ranking 134th in the world with annual GDP per capita of USD2,656 in 2017.

The Soft Drinks in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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SOFT DRINKS IN UKRAINE

List of Contents and Tables
Executive Summary
Soft Drinks Performs Well in 2018
Growing Needs of Price-sensitive Consumers
Coca-Cola and Oskar Morshynsky Lead the Market Thanks To A Focus on Brand Image and Innovation
Manufacturers Target Younger Consumers
Modest Volume Growth Expected Over the Forecast Period
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2013-2018
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2013-2018
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2013-2018
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2013-2018
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2018
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2018
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2018
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2018
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2013-2018
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2013-2018
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2013-2018
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2013-2018
Table 13 Total Sales of Soft Drinks by Fountain On-trade: Volume 2013-2018
Table 14 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2013-2018
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2014-2018
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2015-2018
Table 17 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2018
Table 18 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2018
Table 19 NBO Company Shares of Off-trade Soft Drinks: % Value 2014-2018
Table 20 LBN Brand Shares of Off-trade Soft Drinks: % Value 2015-2018
Table 21 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2013-2018
Table 22 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2013-2018
Table 23 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2018
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 29 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 30 Forecast Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 31 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 32 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2018-2023
Table 33 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2018-2023
Appendix
Fountain Sales in Ukraine
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Ukraine Witnessing A Growing Water Drinking Culture
2018 Sees Many New Product Launches
Still Bottled Water Continues To Outperform Carbonated Bottled Water
Competitive Landscape
Oskar Morshynsky Expected To Maintain Its Leading Position Over the Forecast Period
Domestic Mineral Bottled Water Has A Promising Future
Private Label Set To Lose Out To Strong Brands
Category Data
Table 34 Off-trade Sales of Bottled Water by Category: Volume 2013-2018
Table 35 Off-trade Sales of Bottled Water by Category: Value 2013-2018
Table 36 Off-trade Sales of Bottled Water by Category: % Volume Growth 2013-2018
Table 37 Off-trade Sales of Bottled Water by Category: % Value Growth 2013-2018
Table 38 NBO Company Shares of Off-trade Bottled Water: % Volume 2014-2018
Table 39 LBN Brand Shares of Off-trade Bottled Water: % Volume 2015-2018
Table 40 NBO Company Shares of Off-trade Bottled Water: % Value 2014-2018
Table 41 LBN Brand Shares of Off-trade Bottled Water: % Value 2015-2018
Table 42 Forecast Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 43 Forecast Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 44 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 45 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Headlines
Prospects
Carbonates Remain the Preferred Soft Drinks Option for Many Ukrainians
Health and Wellness Trend Benefits Kvas and Low Calorie Cola Carbonates
On-the-go Consumption Habits Could Push Players To Launch Smaller Pack Sizes
Competitive Landscape
Coca-Cola Beverages Ukraine Remains the Clear Category Leader
Lack of Promotion Limits the Sales of Local Brands
Economy Brand Owners in Search of Authenticity
Category Data
Table 46 Off-trade vs On-trade Sales of Carbonates: Volume 2013-2018
Table 47 Off-trade vs On-trade Sales of Carbonates: Value 2013-2018
Table 48 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2013-2018
Table 49 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2013-2018
Table 50 Off-trade Sales of Carbonates by Category: Volume 2013-2018
Table 51 Off-trade Sales of Carbonates by Category: Value 2013-2018
Table 52 Off-trade Sales of Carbonates by Category: % Volume Growth 2013-2018
Table 53 Off-trade Sales of Carbonates by Category: % Value Growth 2013-2018
Table 54 Total Sales of Carbonates by Fountain On-trade: Volume 2013-2018
Table 55 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2013-2018
Table 56 Leading Flavours for Non-cola Carbonates: % Volume 2013-2018
Table 57 NBO Company Shares of Off-trade Carbonates: % Volume 2014-2018
Table 58 LBN Brand Shares of Off-trade Carbonates: % Volume 2015-2018
Table 59 NBO Company Shares of Off-trade Carbonates: % Value 2014-2018
Table 60 LBN Brand Shares of Off-trade Carbonates: % Value 2015-2018
Table 61 Forecast Off-trade Sales of Carbonates by Category: Volume 2018-2023
Table 62 Forecast Off-trade Sales of Carbonates by Category: Value 2018-2023
Table 63 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
Table 64 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
Table 65 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2018-2023
Table 66 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2018-2023
Headlines
Prospects
Concentrates Records A Further Volume Decline
Category Needs New Entrants and A New Image To Boost Sales
Sales of Liquid Concentrates Remain Negligible
Competitive Landscape
Konditertorgprom-1 Remains the Leading Player
Competitive Environment Split Between A Few Local Producers
Lack of New Product Development
Category Data
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for ReadytoDrink (RTD) Format
Table 67 Off-trade Sales of Concentrates (RTD) by Category: Volume 2013-2018
Table 68 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2013-2018
Table 69 Off-trade Sales of Concentrates by Category: Value 2013-2018
Table 70 Off-trade Sales of Concentrates by Category: % Value Growth 2013-2018
Table 71 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2013-2018
Table 72 Leading Flavours for Off-trade Powder Concentrates: % Volume 2013-2018
Table 73 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2014-2018
Table 74 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2015-2018
Table 75 NBO Company Shares of Off-trade Concentrates: % Value 2014-2018
Table 76 LBN Brand Shares of Off-trade Concentrates: % Value 2015-2018
Table 77 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2014-2018
Table 78 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2018
Table 79 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 80 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 81 Forecast Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 82 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Headlines
Prospects
Juice Posts Another Year of Solid Growth
Demand for Fresh Unpackaged Juice Grows in the Large Cities
Coconut and Other Plant Waters Starting To Enter the Ukrainian Market
Competitive Landscape
Sandora Remains the Leading Player
Flavour Extensions
Manufacturers Focus on Children, Adolescents and Young Adults
Category Data
Table 83 Off-trade Sales of Juice by Category: Volume 2013-2018
Table 84 Off-trade Sales of Juice by Category: Value 2013-2018
Table 85 Off-trade Sales of Juice by Category: % Volume Growth 2013-2018
Table 86 Off-trade Sales of Juice by Category: % Value Growth 2013-2018
Table 87 Leading Flavours for Off-trade 100% Juice: % Volume 2013-2018
Table 88 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2013-2018
Table 89 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2013-2018
Table 90 NBO Company Shares of Off-trade Juice: % Volume 2014-2018
Table 91 LBN Brand Shares of Off-trade Juice: % Volume 2015-2018
Table 92 NBO Company Shares of Off-trade Juice: % Value 2014-2018
Table 93 LBN Brand Shares of Off-trade Juice: % Value 2015-2018
Table 94 Forecast Off-trade Sales of Juice by Category: Volume 2018-2023
Table 95 Forecast Off-trade Sales of Juice by Category: Value 2018-2023
Table 96 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 97 Forecast Off-trade Sales of Juice by Category: % Value Growth 2018-2023
Prospects
Headlines
Prospects
Moderate Growth Thanks To Economic Stabilisation
Peach and Lemon Flavours Dominate
Rtd Tea Favoured by Children
Competitive Landscape
Coca-Cola Beverages Ukraine Launches Fuze Tea
Lipton Suffers A Significant Decline in Share
Opportunities for Brand Owners With A Focus on Natural Ingredients
Category Data
Table 98 Off-trade Sales of RTD Tea by Category: Volume 2013-2018
Table 99 Off-trade Sales of RTD Tea by Category: Value 2013-2018
Table 100 Off-trade Sales of RTD Tea by Category: % Volume Growth 2013-2018
Table 101 Off-trade Sales of RTD Tea by Category: % Value Growth 2013-2018
Table 102 Leading Flavours for Off-trade RTD Tea: % Volume 2013-2018
Table 103 NBO Company Shares of Off-trade RTD Tea: % Volume 2014-2018
Table 104 LBN Brand Shares of Off-trade RTD Tea: % Volume 2015-2018
Table 105 NBO Company Shares of Off-trade RTD Tea: % Value 2014-2018
Table 106 LBN Brand Shares of Off-trade RTD Tea: % Value 2015-2018
Table 107 Forecast Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 108 Forecast Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 109 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 110 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Headlines
Prospects
Energy Drinks Benefiting From A Growing Consumer Base
Advertising Is the Key To Success
A Lack of Competitors With Energy-boosting Properties
Competitive Landscape
Novi Produkty Group Remains the Leading Player
Competition Intensifies
the Creation of An Exciting Image for Red Bull
Category Data
Table 111 Off-trade Sales of Energy Drinks: Volume 2013-2018
Table 112 Off-trade Sales of Energy Drinks: Value 2013-2018
Table 113 Off-trade Sales of Energy Drinks: % Volume Growth 2013-2018
Table 114 Off-trade Sales of Energy Drinks: % Value Growth 2013-2018
Table 115 NBO Company Shares of Off-trade Energy Drinks: % Volume 2014-2018
Table 116 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2015-2018
Table 117 NBO Company Shares of Off-trade Energy Drinks: % Value 2014-2018
Table 118 LBN Brand Shares of Off-trade Energy Drinks: % Value 2015-2018
Table 119 Forecast Off-trade Sales of Energy Drinks: Volume 2018-2023
Table 120 Forecast Off-trade Sales of Energy Drinks: Value 2018-2023
Table 121 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
Table 122 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2018-2023
Headlines
Prospects
Sports Drinks Remains A Niche in Ukraine
Consumer Price-sensitivity An Obstacle To Growth
Limited Marketing Results in Low Product Awareness
Competitive Landscape
Sv-dnipro Continues To Dominate Sports Drinks
Changes Not Expected in the Competitive Landscape
Category Data
Table 123 Off-trade Sales of Sports Drinks: Volume 2013-2018
Table 124 Off-trade Sales of Sports Drinks: Value 2013-2018
Table 125 Off-trade Sales of Sports Drinks: % Volume Growth 2013-2018
Table 126 Off-trade Sales of Sports Drinks: % Value Growth 2013-2018
Table 127 NBO Company Shares of Off-trade Sports Drinks: % Volume 2014-2018
Table 128 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2015-2018
Table 129 NBO Company Shares of Off-trade Sports Drinks: % Value 2014-2018
Table 130 LBN Brand Shares of Off-trade Sports Drinks: % Value 2015-2018
Table 131 Forecast Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 132 Forecast Off-trade Sales of Sports Drinks: Value 2018-2023
Table 133 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2018-2023
Table 134 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2018-2023
Prospects
Note: Product cover images may vary from those shown
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