+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Soft Drinks in Portugal

  • PDF Icon

    Report

  • 86 Pages
  • November 2022
  • Region: Portugal
  • Euromonitor International
  • ID: 2570156
After the recovery, albeit limited, seen in 2021, 2022 started with very positive prospects for the soft drinks market in Portugal. The gradual reduction in COVID-19 related restrictions, combined with a positivity felt by local consumers and the resumption of tourism, has boosted the consumption of soft drinks in the market.

The Soft Drinks in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SOFT DRINKS IN PORTUGAL
EXECUTIVE SUMMARY
  • Soft drinks in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for soft drinks?
MARKET DATA
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2021
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2021
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2021
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2021
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2017-2022
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
  • Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2017-2022
  • Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2017-2022
  • Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2022
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2022
  • Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2018-2022
  • Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2019-2022
  • Table 19 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2017-2022
  • Table 20 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2017-2022
  • Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2017-2022
  • Table 22 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2022
  • Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2022-2027
  • Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2022-2027
  • Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2022-2027
  • Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2022-2027
  • Table 27 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2022-2027
  • Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2022-2027
  • Table 29 Forecast Off-trade Sales of Soft Drinks by Category: Value 2022-2027
  • Table 30 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2022-2027
  • Table 31 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2022-2027
  • Table 32 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2022-2027
APPENDIX
  • Fountain sales in Portugal
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
CARBONATES IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Low sugar options continue to gain share within carbonates
  • Prices on the rise
  • New marketing and communication campaigns in the category
PROSPECTS AND OPPORTUNITIES
  • Price will continue to escalate, impacting sales
  • On-trade likely to take share from off-trade
  • Reduced sugar to gain further ground
CATEGORY DATA
  • Table 33 Off-trade vs On-trade Sales of Carbonates: Volume 2017-2022
  • Table 34 Off-trade vs On-trade Sales of Carbonates: Value 2017-2022
  • Table 35 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2017-2022
  • Table 36 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2017-2022
  • Table 37 Off-trade Sales of Carbonates by Category: Volume 2017-2022
  • Table 38 Off-trade Sales of Carbonates by Category: Value 2017-2022
  • Table 39 Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
  • Table 40 Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
  • Table 41 Total Sales of Carbonates by Fountain On-trade: Volume 2017-2022
  • Table 42 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2017-2022
  • Table 43 NBO Company Shares of Off-trade Carbonates: % Volume 2018-2022
  • Table 44 LBN Brand Shares of Off-trade Carbonates: % Volume 2019-2022
  • Table 45 NBO Company Shares of Off-trade Carbonates: % Value 2018-2022
  • Table 46 LBN Brand Shares of Off-trade Carbonates: % Value 2019-2022
  • Table 47 Forecast Off-trade Sales of Carbonates by Category: Volume 2022-2027
  • Table 48 Forecast Off-trade Sales of Carbonates by Category: Value 2022-2027
  • Table 49 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2022-2027
  • Table 50 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2022-2027
  • Table 51 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2022-2027
  • Table 52 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2022-2027
JUICE IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Health and wellness trend driving up demand for juice
  • Not from concentrate 100% juice sees significant unit price rise
  • New products focus on more natural and sustainable products
PROSPECTS AND OPPORTUNITIES
  • Juice demand on the rise
  • Competitiveness rises as production and packaging processes evolve
  • Unit prices expected to go up over the coming years
CATEGORY DATA
  • Table 53 Off-trade Sales of Juice by Category: Volume 2017-2022
  • Table 54 Off-trade Sales of Juice by Category: Value 2017-2022
  • Table 55 Off-trade Sales of Juice by Category: % Volume Growth 2017-2022
  • Table 56 Off-trade Sales of Juice by Category: % Value Growth 2017-2022
  • Table 57 NBO Company Shares of Off-trade Juice: % Volume 2018-2022
  • Table 58 LBN Brand Shares of Off-trade Juice: % Volume 2019-2022
  • Table 59 NBO Company Shares of Off-trade Juice: % Value 2018-2022
  • Table 60 LBN Brand Shares of Off-trade Juice: % Value 2019-2022
  • Table 61 Forecast Off-trade Sales of Juice by Category: Volume 2022-2027
  • Table 62 Forecast Off-trade Sales of Juice by Category: Value 2022-2027
  • Table 63 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2022-2027
  • Table 64 Forecast Off-trade Sales of Juice by Category: % Value Growth 2022-2027
BOTTLED WATER IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Bottled water volumes rise in both on-trade and off-trade
  • Packaging continues to evolve
  • Private label benefits from very competitive prices and increased shelf space
PROSPECTS AND OPPORTUNITIES
  • Per capita consumption on the rise over the coming years
  • Will economic instability impact bottled water?
  • Sophistication as a way to add value to the category
CATEGORY DATA
  • Table 65 Off-trade Sales of Bottled Water by Category: Volume 2017-2022
  • Table 66 Off-trade Sales of Bottled Water by Category: Value 2017-2022
  • Table 67 Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
  • Table 68 Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022
  • Table 69 NBO Company Shares of Off-trade Bottled Water: % Volume 2018-2022
  • Table 70 LBN Brand Shares of Off-trade Bottled Water: % Volume 2019-2022
  • Table 71 NBO Company Shares of Off-trade Bottled Water: % Value 2018-2022
  • Table 72 LBN Brand Shares of Off-trade Bottled Water: % Value 2019-2022
  • Table 73 Forecast Off-trade Sales of Bottled Water by Category: Volume 2022-2027
  • Table 74 Forecast Off-trade Sales of Bottled Water by Category: Value 2022-2027
  • Table 75 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2022-2027
  • Table 76 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2022-2027
SPORTS DRINKS IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Growing demand driven by healthier lifestyles
  • Low market penetration on a per capita level
  • Low innovation levels in competitive landscape
PROSPECTS AND OPPORTUNITIES
  • Sports drinks on the rise
  • Unit prices set to continue to increase
  • Manufacturers shifting major investments to other categories
CATEGORY DATA
  • Table 77 Off-trade Sales of Sports Drinks: Volume 2017-2022
  • Table 78 Off-trade Sales of Sports Drinks: Value 2017-2022
  • Table 79 Off-trade Sales of Sports Drinks: % Volume Growth 2017-2022
  • Table 80 Off-trade Sales of Sports Drinks: % Value Growth 2017-2022
  • Table 81 NBO Company Shares of Off-trade Sports Drinks: % Volume 2018-2022
  • Table 82 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2019-2022
  • Table 83 NBO Company Shares of Off-trade Sports Drinks: % Value 2018-2022
  • Table 84 LBN Brand Shares of Off-trade Sports Drinks: % Value 2019-2022
  • Table 85 Forecast Off-trade Sales of Sports Drinks: Volume 2022-2027
  • Table 86 Forecast Off-trade Sales of Sports Drinks: Value 2022-2027
  • Table 87 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2022-2027
  • Table 88 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2022-2027
ENERGY DRINKS IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Energy drinks one of the strongest performing categories in the soft drinks market
  • Reduced sugar, special flavours and limited editions attracting consumers
  • Red Bull gains share in 2022
OPPORTUNITIES
  • Positive landscape anticipated over the coming years
  • Focus on younger age stratifications
  • Competition to exert downward pressure on prices
CATEGORY DATA
  • Table 89 Off-trade Sales of Energy Drinks: Volume 2017-2022
  • Table 90 Off-trade Sales of Energy Drinks: Value 2017-2022
  • Table 91 Off-trade Sales of Energy Drinks: % Volume Growth 2017-2022
  • Table 92 Off-trade Sales of Energy Drinks: % Value Growth 2017-2022
  • Table 93 NBO Company Shares of Off-trade Energy Drinks: % Volume 2018-2022
  • Table 94 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2019-2022
  • Table 95 NBO Company Shares of Off-trade Energy Drinks: % Value 2018-2022
  • Table 96 LBN Brand Shares of Off-trade Energy Drinks: % Value 2019-2022
  • Table 97 Forecast Off-trade Sales of Energy Drinks: Volume 2022-2027
  • Table 98 Forecast Off-trade Sales of Energy Drinks: Value 2022-2027
  • Table 99 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2022-2027
  • Table 100 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2022-2027
CONCENTRATES IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Concentrates sales fall in 2022
  • Sports drinks gain share in powder concentrates
  • Sunquick expands its range
PROSPECTS AND OPPORTUNITIES
  • Concentrates to lose sales over the forecast period
  • Unit prices set to rise
  • Innovation could attract consumers
CATEGORY DATA
  • Concentrates Conversions
  • Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Table 101 Off-trade Sales of Concentrates (RTD) by Category: Volume 2017-2022
  • Table 102 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2017-2022
  • Table 103 Off-trade Sales of Concentrates by Category: Value 2017-2022
  • Table 104 Off-trade Sales of Concentrates by Category: % Value Growth 2017-2022
  • Table 105 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2019-2022
  • Table 106 NBO Company Shares of Off-trade Concentrates: % Value 2018-2022
  • Table 107 LBN Brand Shares of Off-trade Concentrates: % Value 2019-2022
  • Table 108 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2018-2022
  • Table 109 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2022
  • Table 110 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2018-2022
  • Table 111 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2022
  • Table 112 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2022-2027
  • Table 113 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2022-2027
  • Table 114 Forecast Off-trade Sales of Concentrates by Category: Value 2022-2027
  • Table 115 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2022-2027
RTD TEA IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • RTD tea loses volume sales in 2022
  • Reduced sugar products leading innovation in still RTD Tea
  • Kombucha gaining attention
PROSPECTS AND OPPORTUNITIES
  • Further off-trade decline
  • Reduced sugar and kombucha to grow over the forecast period
  • Private label likely to continue to dominate off-trade sales
CATEGORY DATA
  • Table 116 Off-trade Sales of RTD Tea by Category: Volume 2017-2022
  • Table 117 Off-trade Sales of RTD Tea by Category: Value 2017-2022
  • Table 118 Off-trade Sales of RTD Tea by Category: % Volume Growth 2017-2022
  • Table 119 Off-trade Sales of RTD Tea by Category: % Value Growth 2017-2022
  • Table 120 Leading Flavours for Off-trade RTD Tea: % Volume 2017-2022
  • Table 121 NBO Company Shares of Off-trade RTD Tea: % Volume 2018-2022
  • Table 122 LBN Brand Shares of Off-trade RTD Tea: % Volume 2019-2022
  • Table 123 NBO Company Shares of Off-trade RTD Tea: % Value 2018-2022
  • Table 124 LBN Brand Shares of Off-trade RTD Tea: % Value 2019-2022
  • Table 125 Forecast Off-trade Sales of RTD Tea by Category: Volume 2022-2027
  • Table 126 Forecast Off-trade Sales of RTD Tea by Category: Value 2022-2027
  • Table 127 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2022-2027
  • Table 128 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2022-2027
RTD COFFEE IN PORTUGALKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Convenience boosts category sales
  • Inflation rate drives unit prices up
  • Go Chill gains lead in 2022
PROSPECTS AND OPPORTUNITIES
  • High growth potential for the category
  • Innovation to increase consumer base
  • New players set to emerge
CATEGORY DATA
  • Table 129 Off-trade Sales of RTD Coffee: Volume 2017-2022
  • Table 130 Off-trade Sales of RTD Coffee: Value 2017-2022
  • Table 131 Off-trade Sales of RTD Coffee: % Volume Growth 2017-2022
  • Table 132 Off-trade Sales of RTD Coffee: % Value Growth 2017-2022
  • Table 133 NBO Company Shares of Off-trade RTD Coffee: % Volume 2018-2022
  • Table 134 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2019-2022
  • Table 135 NBO Company Shares of Off-trade RTD Coffee: % Value 2018-2022
  • Table 136 LBN Brand Shares of Off-trade RTD Coffee: % Value 2019-2022
  • Table 137 Forecast Off-trade Sales of RTD Coffee: Volume 2022-2027
  • Table 138 Forecast Off-trade Sales of RTD Coffee: Value 2022-2027
  • Table 139 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2022-2027
  • Table 140 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2022-2027