Alcoholic Drinks in Greece

The non/low alcohol trend remained on the rise in alcoholic drinks in Greece in 2024, supported by a widening variety of products. Non alcoholic RTDs have been introduced to Greece and there was an increase in availability of non alcoholic wine, although penetration remained very low. Non/low alcohol beer continued to witness very strong total volume growth and non alcoholic cider, introduced in 2023, performed well quickly.

The Alcoholic Drinks in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop.