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As consumers lead busy time-pressed lifestyles, OTC ranges such as analgesics with fast-release action while protecting the stomach are becoming more popular. For example, Panadol Optizorb launched in 2018 targets consumers with effective, time-efficient pain relief while being gentle on the stomach. Poor air quality with constant air pollution resulting from hazy conditions throughout the year is also leading to soaring demand for nasal sprays such as Iliadin.
The Consumer Health in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The Consumer Health in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Health market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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CONSUMER HEALTH IN MALAYSIA
February 2019
List of Contents and Tables
Executive Summary
External Environment Affects Performance of Consumer Health
Stronger Performance in Consumer Health
Large Number of Players in Competitive Landscape
A Mix of Both Online and Offline Channels
Positive Outlook for Consumer Health
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 2 Life Expectancy at Birth 2013-2018
Market Data
Table 3 Sales of Consumer Health by Category: Value 2013-2018
Table 4 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 6 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 7 Distribution of Consumer Health by Format: % Value 2013-2018
Table 8 Distribution of Consumer Health by Format and Category: % Value 2018
Table 9 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
New Product Innovations
Changing Lifestyles Impact Demand
Strong Demand for Generic Brands
Competitive Landscape
GlaxoSmithKline Remains Highly Competitive
Strong Physical Distribution Network
Category Data
Table 11 Sales of Analgesics by Category: Value 2013-2018
Table 12 Sales of Analgesics by Category: % Value Growth 2013-2018
Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018
Table 14 NBO Company Shares of Analgesics: % Value 2014-2018
Table 15 LBN Brand Shares of Analgesics: % Value 2015-2018
Table 16 Forecast Sales of Analgesics by Category: Value 2018-2023
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023
Prospects
Negligible Category
Headlines
Prospects
Deterioration in Air Quality
Herbal/traditional Ranges Remain Strong
Competition From Vitamins and Dietary Supplements
Competitive Landscape
Stronger Preference for Medicated Confectionery and Pharyngeal Preparations
Domination by Physical Distribution
Category Data
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 20 Sales of Decongestants by Category: Value 2013-2018
Table 21 Sales of Decongestants by Category: % Value Growth 2013-2018
Table 22 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 23 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 24 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 25 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Demand for Nappy (diaper) Rash Treatments
Topical Germicidals/antiseptics Remain Popular
Competitive Landscape
Strong Sales Performance From International Players
Private Label Shows A Stronger Presence
Category Data
Table 26 Sales of Dermatologicals by Category: Value 2013-2018
Table 27 Sales of Dermatologicals by Category: % Value Growth 2013-2018
Table 28 NBO Company Shares of Dermatologicals: % Value 2014-2018
Table 29 LBN Brand Shares of Dermatologicals: % Value 2015-2018
Table 30 LBN Brand Shares of Hair Loss Treatments: % Value 2015-2018
Table 31 Forecast Sales of Dermatologicals by Category: Value 2018-2023
Table 32 Forecast Sales of Dermatologicals by Category: % Value Growth 2018-2023
Headlines
Prospects
Stressful Lifestyles Impact Demand
Innovation in Product Formats and Features
Probiotics As Prevention Against Digestive Issues
Competitive Landscape
International Brands Dominate Sales
Online Retailing Shows Limited Presence
Category Data
Table 33 Sales of Digestive Remedies by Category: Value 2013-2018
Table 34 Sales of Digestive Remedies by Category: % Value Growth 2013-2018
Table 35 NBO Company Shares of Digestive Remedies: % Value 2014-2018
Table 36 LBN Brand Shares of Digestive Remedies: % Value 2015-2018
Table 37 Forecast Sales of Digestive Remedies by Category: Value 2018-2023
Table 38 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
Continued Product Sophistication
Technological Advances Impact Demand
Competition From Eye Health Supplements
Competitive Landscape
Mix of Both International and Domestic Brands
Offline Retail Channels Dominate Distribution
Limited Private Label Ranges
Category Data
Table 39 Sales of Eye Care by Category: Value 2013-2018
Table 40 Sales of Eye Care by Category: % Value Growth 2013-2018
Table 41 Sales of Standard Eye Care by Format: % Value 2013-2018
Table 42 Sales of Standard Eye Care by Positioning: % Value 2013-2018
Table 43 NBO Company Shares of Eye Care: % Value 2014-2018
Table 44 LBN Brand Shares of Eye Care: % Value 2015-2018
Table 45 Forecast Sales of Eye Care by Category: Value 2018-2023
Table 46 Forecast Sales of Eye Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Level of Health Awareness
Emergence of E-cigarettes and Vaping
Lozenges Are Favourite Format
Competitive Landscape
Johnson & Johnson Leads Sales
Chemists/pharmacies Channel Leads Distribution
Category Indicators
Table 47 Number of Smokers by Gender 2013-2018
Category Data
Table 48 Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018
Table 49 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018
Table 50 Sales of NRT Gum by Flavour: % Value 2013-2018
Table 51 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2014-2018
Table 52 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2015-2018
Table 53 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
Table 54 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023
Headlines
Prospects
Higher Demand for Sticking Plasters/adhesive Bandages
New Product Innovation
Competitive Landscape
Hansaplast Continues With Product Innovation
Physical Distribution Channels
Private Label
Category Data
Table 55 Sales of Wound Care by Category: Value 2013-2018
Table 56 Sales of Wound Care by Category: % Value Growth 2013-2018
Table 57 NBO Company Shares of Wound Care: % Value 2014-2018
Table 58 LBN Brand Shares of Wound Care: % Value 2015-2018
Table 59 Forecast Sales of Wound Care by Category: Value 2018-2023
Table 60 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Active Lifestyles Spur Demand
Sports Protein Powder Remains the Biggest Category
Rapid New Product Launches
Competitive Landscape
General Nutrition Centers (gnc) Achieves Outstanding Sales
Internet Retailing Shows Rising Distribution Share
Category Data
Table 61 Sales of Sports Nutrition by Category: Value 2013-2018
Table 62 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 63 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 64 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 65 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 66 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Headlines
Prospects
Health-conscious Malaysians Seek Preventive Measures
Booming Tonics With Beauty Positioning
Evolving Lifestyles Impact Choice of Dietary Supplements
Competitive Landscape
Direct Sellers Lead Performance
Improving Internet Retailing Share
Strong Price Competition
Category Data
Table 67 Sales of Dietary Supplements by Category: Value 2013-2018
Table 68 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 69 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 70 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 71 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 72 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 73 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Headlines
Prospects
Vitamin C Is Most Popular Option
Rising Health Awareness Stimulates Demand
Multivitamins As Convenient Format of Vitamins
Competitive Landscape
International Brands Lead Sales
Pharmacies and Beauty and Healthcare Specialists Lead Distribution
Emerging Private Label Ranges
Category Data
Table 75 Sales of Vitamins by Category: Value 2013-2018
Table 76 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 77 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 78 NBO Company Shares of Vitamins: % Value 2014-2018
Table 79 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 80 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 81 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Popularity of Supplement Nutrition Drinks
Leading Healthier Lifestyles
Competitive Landscape
Direct Sellers Remain Highly Competitive
Large and Wide Distribution Networks
Aggressive Promotional Strategies Through Price Competition
Category Data
Table 82 Sales of Weight Management and Wellbeing by Category: Value 2013-2018
Table 83 Sales of Weight Management and Wellbeing by Category: % Value Growth 2013-2018
Table 84 NBO Company Shares of Weight Management and Wellbeing: % Value 2014-2018
Table 85 LBN Brand Shares of Weight Management and Wellbeing: % Value 2015-2018
Table 86 Forecast Sales of Weight Management and Wellbeing by Category: Value 2018-2023
Table 87 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023
Headlines
Prospects
Cultural Background Boosts Demand for Herbal/traditional Products
Stronger Visibility of Herbal/traditional Vitamins and Dietary Supplements
Competitive Landscape
Brand's Achieves Excellent Sales Performance
Traditional Medicine Halls Lead Distribution Share
Category Data
Table 88 Sales of Herbal/Traditional Products by Category: Value 2013-2018
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2018-2023
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Demand for Paediatric Vitamins and Dietary Supplements
Character Licensing As Advertising Strategy
Competitive Landscape
GlaxoSmithKline Shows Strong Performance
Guardian Becomes Active With Private Label Range
Category Data
Table 94 Sales of Paediatric Consumer Health by Category: Value 2013-2018
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018
Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018
Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2014-2018
Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2015-2018
Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023
Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023
February 2019
List of Contents and Tables
Executive Summary
External Environment Affects Performance of Consumer Health
Stronger Performance in Consumer Health
Large Number of Players in Competitive Landscape
A Mix of Both Online and Offline Channels
Positive Outlook for Consumer Health
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 2 Life Expectancy at Birth 2013-2018
Market Data
Table 3 Sales of Consumer Health by Category: Value 2013-2018
Table 4 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 6 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 7 Distribution of Consumer Health by Format: % Value 2013-2018
Table 8 Distribution of Consumer Health by Format and Category: % Value 2018
Table 9 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
New Product Innovations
Changing Lifestyles Impact Demand
Strong Demand for Generic Brands
Competitive Landscape
GlaxoSmithKline Remains Highly Competitive
Strong Physical Distribution Network
Category Data
Table 11 Sales of Analgesics by Category: Value 2013-2018
Table 12 Sales of Analgesics by Category: % Value Growth 2013-2018
Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018
Table 14 NBO Company Shares of Analgesics: % Value 2014-2018
Table 15 LBN Brand Shares of Analgesics: % Value 2015-2018
Table 16 Forecast Sales of Analgesics by Category: Value 2018-2023
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023
Prospects
Negligible Category
Headlines
Prospects
Deterioration in Air Quality
Herbal/traditional Ranges Remain Strong
Competition From Vitamins and Dietary Supplements
Competitive Landscape
Stronger Preference for Medicated Confectionery and Pharyngeal Preparations
Domination by Physical Distribution
Category Data
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 20 Sales of Decongestants by Category: Value 2013-2018
Table 21 Sales of Decongestants by Category: % Value Growth 2013-2018
Table 22 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 23 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 24 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 25 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Demand for Nappy (diaper) Rash Treatments
Topical Germicidals/antiseptics Remain Popular
Competitive Landscape
Strong Sales Performance From International Players
Private Label Shows A Stronger Presence
Category Data
Table 26 Sales of Dermatologicals by Category: Value 2013-2018
Table 27 Sales of Dermatologicals by Category: % Value Growth 2013-2018
Table 28 NBO Company Shares of Dermatologicals: % Value 2014-2018
Table 29 LBN Brand Shares of Dermatologicals: % Value 2015-2018
Table 30 LBN Brand Shares of Hair Loss Treatments: % Value 2015-2018
Table 31 Forecast Sales of Dermatologicals by Category: Value 2018-2023
Table 32 Forecast Sales of Dermatologicals by Category: % Value Growth 2018-2023
Headlines
Prospects
Stressful Lifestyles Impact Demand
Innovation in Product Formats and Features
Probiotics As Prevention Against Digestive Issues
Competitive Landscape
International Brands Dominate Sales
Online Retailing Shows Limited Presence
Category Data
Table 33 Sales of Digestive Remedies by Category: Value 2013-2018
Table 34 Sales of Digestive Remedies by Category: % Value Growth 2013-2018
Table 35 NBO Company Shares of Digestive Remedies: % Value 2014-2018
Table 36 LBN Brand Shares of Digestive Remedies: % Value 2015-2018
Table 37 Forecast Sales of Digestive Remedies by Category: Value 2018-2023
Table 38 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
Continued Product Sophistication
Technological Advances Impact Demand
Competition From Eye Health Supplements
Competitive Landscape
Mix of Both International and Domestic Brands
Offline Retail Channels Dominate Distribution
Limited Private Label Ranges
Category Data
Table 39 Sales of Eye Care by Category: Value 2013-2018
Table 40 Sales of Eye Care by Category: % Value Growth 2013-2018
Table 41 Sales of Standard Eye Care by Format: % Value 2013-2018
Table 42 Sales of Standard Eye Care by Positioning: % Value 2013-2018
Table 43 NBO Company Shares of Eye Care: % Value 2014-2018
Table 44 LBN Brand Shares of Eye Care: % Value 2015-2018
Table 45 Forecast Sales of Eye Care by Category: Value 2018-2023
Table 46 Forecast Sales of Eye Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Level of Health Awareness
Emergence of E-cigarettes and Vaping
Lozenges Are Favourite Format
Competitive Landscape
Johnson & Johnson Leads Sales
Chemists/pharmacies Channel Leads Distribution
Category Indicators
Table 47 Number of Smokers by Gender 2013-2018
Category Data
Table 48 Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018
Table 49 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018
Table 50 Sales of NRT Gum by Flavour: % Value 2013-2018
Table 51 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2014-2018
Table 52 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2015-2018
Table 53 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
Table 54 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023
Headlines
Prospects
Higher Demand for Sticking Plasters/adhesive Bandages
New Product Innovation
Competitive Landscape
Hansaplast Continues With Product Innovation
Physical Distribution Channels
Private Label
Category Data
Table 55 Sales of Wound Care by Category: Value 2013-2018
Table 56 Sales of Wound Care by Category: % Value Growth 2013-2018
Table 57 NBO Company Shares of Wound Care: % Value 2014-2018
Table 58 LBN Brand Shares of Wound Care: % Value 2015-2018
Table 59 Forecast Sales of Wound Care by Category: Value 2018-2023
Table 60 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Active Lifestyles Spur Demand
Sports Protein Powder Remains the Biggest Category
Rapid New Product Launches
Competitive Landscape
General Nutrition Centers (gnc) Achieves Outstanding Sales
Internet Retailing Shows Rising Distribution Share
Category Data
Table 61 Sales of Sports Nutrition by Category: Value 2013-2018
Table 62 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 63 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 64 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 65 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 66 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Headlines
Prospects
Health-conscious Malaysians Seek Preventive Measures
Booming Tonics With Beauty Positioning
Evolving Lifestyles Impact Choice of Dietary Supplements
Competitive Landscape
Direct Sellers Lead Performance
Improving Internet Retailing Share
Strong Price Competition
Category Data
Table 67 Sales of Dietary Supplements by Category: Value 2013-2018
Table 68 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 69 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 70 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 71 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 72 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 73 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Headlines
Prospects
Vitamin C Is Most Popular Option
Rising Health Awareness Stimulates Demand
Multivitamins As Convenient Format of Vitamins
Competitive Landscape
International Brands Lead Sales
Pharmacies and Beauty and Healthcare Specialists Lead Distribution
Emerging Private Label Ranges
Category Data
Table 75 Sales of Vitamins by Category: Value 2013-2018
Table 76 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 77 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 78 NBO Company Shares of Vitamins: % Value 2014-2018
Table 79 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 80 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 81 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Popularity of Supplement Nutrition Drinks
Leading Healthier Lifestyles
Competitive Landscape
Direct Sellers Remain Highly Competitive
Large and Wide Distribution Networks
Aggressive Promotional Strategies Through Price Competition
Category Data
Table 82 Sales of Weight Management and Wellbeing by Category: Value 2013-2018
Table 83 Sales of Weight Management and Wellbeing by Category: % Value Growth 2013-2018
Table 84 NBO Company Shares of Weight Management and Wellbeing: % Value 2014-2018
Table 85 LBN Brand Shares of Weight Management and Wellbeing: % Value 2015-2018
Table 86 Forecast Sales of Weight Management and Wellbeing by Category: Value 2018-2023
Table 87 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023
Headlines
Prospects
Cultural Background Boosts Demand for Herbal/traditional Products
Stronger Visibility of Herbal/traditional Vitamins and Dietary Supplements
Competitive Landscape
Brand's Achieves Excellent Sales Performance
Traditional Medicine Halls Lead Distribution Share
Category Data
Table 88 Sales of Herbal/Traditional Products by Category: Value 2013-2018
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2018-2023
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Demand for Paediatric Vitamins and Dietary Supplements
Character Licensing As Advertising Strategy
Competitive Landscape
GlaxoSmithKline Shows Strong Performance
Guardian Becomes Active With Private Label Range
Category Data
Table 94 Sales of Paediatric Consumer Health by Category: Value 2013-2018
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018
Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018
Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2014-2018
Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2015-2018
Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023
Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
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