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Consumer Health in Spain

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    Report

  • 114 Pages
  • September 2022
  • Region: Spain
  • Euromonitor International
  • ID: 2595819
Retail constant value sales (2022 prices) of consumer health declined for the first time in a decade during 2022. Demand for OTC, particularly analgesics was weakened by the waning threat of COVID-19: The bulk of the local population was fully vaccinated by the end of 2021, with many receiving additional booster shots in 2022. Meanwhile, the ending of compulsory mask wearing in most public spaces (except public transport and healthcare settings) weighed on demand for dermatologicals. Meanwhile,...

The Consumer Health in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

CONSUMER HEALTH IN SPAIN
EXECUTIVE SUMMARY
  • Consumer health in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
  • Table 2 Life Expectancy at Birth 2017-2022
MARKET DATA
  • Table 3 Sales of Consumer Health by Category: Value 2017-2022
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2017-2022
  • Table 5 NBO Company Shares of Consumer Health: % Value 2018-2022
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2019-2022
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
  • Table 8 Distribution of Consumer Health by Format: % Value 2017-2022
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2022
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2022-2027
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources
ANALGESICS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Reduced COVID-19 threat weighs on demand
Dexketoprofen launched in OTC
  • Wide adoption of telemedicine shifts demand for analgesics from OTC to Rx
PROSPECTS AND OPPORTUNITIES
  • Uncertain economic situation likely to boost demand for OTC offerings
  • Regulatory change likely to depress pricing of OTC generics
  • Non-chemical offerings will proliferate
CATEGORY DATA
  • Table 12 Sales of Analgesics by Category: Value 2017-2022
  • Table 13 Sales of Analgesics by Category: % Value Growth 2017-2022
  • Table 14 NBO Company Shares of Analgesics: % Value 2018-2022
  • Table 15 LBN Brand Shares of Analgesics: % Value 2019-2022
  • Table 16 Forecast Sales of Analgesics by Category: Value 2022-2027
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2022-2027
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • COVID-19 continues to weigh on demand
  • Pandemic leads local consumers to pay more attention to respiratory health
  • E-commerce now a mainstream distribution channel
PROSPECTS AND OPPORTUNITIES
  • Post-pandemic era will see modest recovery in demand for cough and cold remedies
  • Inflationary environment will give generics ample room for growth
  • Revival in inbound tourism will support rebound in demand for allergy remedies
CATEGORY DATA
  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
  • Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2022
  • Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2019-2022
  • Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2022-2027
  • Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2022-2027
DIGESTIVE REMEDIES IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Easing of COVID-19 restrictions boosts demand-but only to an extent
  • Increased consumer focus on health and wellness undermining demand for digestive remedies
  • Increased travel boosts demand for motion sickness and diarrheal remedies
PROSPECTS AND OPPORTUNITIES
  • Elevated inflation will make consumers more price sensitive
  • Age segmentation will be explored
  • Revival in inbound tourism will support recovery in demand
CATEGORY DATA
  • Table 24 Sales of Digestive Remedies by Category: Value 2017-2022
  • Table 25 Sales of Digestive Remedies by Category: % Value Growth 2017-2022
  • Table 26 NBO Company Shares of Digestive Remedies: % Value 2018-2022
  • Table 27 LBN Brand Shares of Digestive Remedies: % Value 2019-2022
  • Table 28 Forecast Sales of Digestive Remedies by Category: Value 2022-2027
  • Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2022-2027
DERMATOLOGICALS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Continued widespread use of face masks supports demand
  • Easing of pandemic measures in schools boosts demand for antiparasitic/lice treatments
  • Shift towards naturalness a threat to dermatologicals demand
PROSPECTS AND OPPORTUNITIES
  • Inflation is likely to make consumers more price sensitive
  • High housing costs may thwart government efforts to boost fertility rates
  • Competition from beauty and personal care offerings will intensify
CATEGORY DATA
  • Table 30 Sales of Dermatologicals by Category: Value 2017-2022
  • Table 31 Sales of Dermatologicals by Category: % Value Growth 2017-2022
  • Table 32 NBO Company Shares of Dermatologicals: % Value 2018-2022
  • Table 33 LBN Brand Shares of Dermatologicals: % Value 2019-2022
  • Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2019-2022
  • Table 35 Forecast Sales of Dermatologicals by Category: Value 2022-2027
  • Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2022-2027
NRT SMOKING CESSATION AIDS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Availability of subsidised NRT smoking cessation aids weighs on OTC demand
  • Smoking prevalence remains elevated
  • Nicorette remains dominant
PROSPECTS AND OPPORTUNITIES
  • Elevated inflation will make consumers more price sensitive
  • Products containing herbal/traditional ingredients will proliferate
  • Teenagers are showing less interest in smoking
CATEGORY INDICATORS
  • Table 37 Number of Smokers by Gender 2017-2022
CATEGORY DATA
  • Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2017-2022
  • Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2017-2022
  • Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2018-2022
  • Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2019-2022
  • Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2022-2027
  • Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2022-2027
SLEEP AIDS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Pandemic boom in demand begins to ease
  • Pace of new product launches accelerates
  • Competition from natural offerings and dietary supplements is intensifying
PROSPECTS AND OPPORTUNITIES
  • Chronic insomnia may become increasingly commonplace
  • New formats will be explored
  • Rx sleep aids will increasingly threaten OTC brands
CATEGORY DATA
  • Table 44 Sales of Sleep Aids: Value 2017-2022
  • Table 45 Sales of Sleep Aids: % Value Growth 2017-2022
  • Table 46 NBO Company Shares of Sleep Aids: % Value 2018-2022
  • Table 47 LBN Brand Shares of Sleep Aids: % Value 2019-2022
  • Table 48 Forecast Sales of Sleep Aids: Value 2022-2027
  • Table 49 Forecast Sales of Sleep Aids: % Value Growth 2022-2027
EYE CARE IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • COVID-19 continues to support demand for eye care
  • Online distribution continues to expand
  • Demographic shift boosting demand
PROSPECTS AND OPPORTUNITIES
  • Competition from Dietary supplements
  • Competition from dietary supplements and herbal/traditional offerings will intensify
  • The emerging threat of private label
CATEGORY DATA
  • Table 50 Sales of Eye Care by Category: Value 2017-2022
  • Table 51 Sales of Eye Care by Category: % Value Growth 2017-2022
  • Table 52 NBO Company Shares of Eye Care: % Value 2018-2022
  • Table 53 LBN Brand Shares of Eye Care: % Value 2019-2022
  • Table 54 Forecast Sales of Eye Care by Category: Value 2022-2027
  • Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2022-2027
WOUND CARE IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Economic factors weigh on demand
  • High heels make a comeback as pandemic restrictions are eased
  • Return to the great outdoors supports demand
PROSPECTS AND OPPORTUNITIES
  • Heightened price sensitivity will continue to boost demand for both private label and e-commerce
  • Demographic trends will have a mixed impact on demand
  • As home and hybrid working become the norm, the click of high heels will become less familiar
CATEGORY DATA
  • Table 56 Sales of Wound Care by Category: Value 2017-2022
  • Table 57 Sales of Wound Care by Category: % Value Growth 2017-2022
  • Table 58 NBO Company Shares of Wound Care: % Value 2018-2022
  • Table 59 LBN Brand Shares of Wound Care: % Value 2019-2022
  • Table 60 Forecast Sales of Wound Care by Category: Value 2022-2027
  • Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2022-2027
VITAMINS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Immune system benefits remain a key selling point
  • Increased adoption of restrictive diets boosts demand for vitamins
  • Direct selling continues to dwarf e-commerce
PROSPECTS AND OPPORTUNITIES
  • Consumer interest in vitamins will deepen in spite of the waning pandemic threat
  • Rising prices will make both private label and e-commerce more attractive
  • An ageing population will be a significant growth opportunity
CATEGORY DATA
  • Table 62 Sales of Vitamins by Category: Value 2017-2022
  • Table 63 Sales of Vitamins by Category: % Value Growth 2017-2022
  • Table 64 Sales of Multivitamins by Positioning: % Value 2017-2022
  • Table 65 NBO Company Shares of Vitamins: % Value 2018-2022
  • Table 66 LBN Brand Shares of Vitamins: % Value 2019-2022
  • Table 67 Forecast Sales of Vitamins by Category: Value 2022-2027
  • Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2022-2027
DIETARY SUPPLEMENTS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Pandemic boost to sales begins to peter out
  • Beauty comes from within
  • Smaller players benefit from the shift towards e-commerce
PROSPECTS AND OPPORTUNITIES
  • Consumer interest in health and wellness will continue to deepen
  • An ageing population will be a key growth driver
  • A growing vegetarian and vegan population bodes well for supplements demand
CATEGORY DATA
  • Table 69 Sales of Dietary Supplements by Category: Value 2017-2022
  • Table 70 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
  • Table 71 Sales of Dietary Supplements by Positioning: % Value 2017-2022
  • Table 72 NBO Company Shares of Dietary Supplements: % Value 2018-2022
  • Table 73 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
  • Table 74 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
  • Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027
WEIGHT MANAGEMENT AND WELLBEING IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Pandemic boom begins to run out of steam
  • Body positive movement negatively effects demand
  • Heighted consumer focus on naturalness bodes ill for weight management
PROSPECTS AND OPPORTUNITIES
  • Rising obesity rate will support demand growth
  • Elevated inflation will make consumers more price sensitive
  • Positioning products as complementary to the latest diets will be crucial
CATEGORY DATA
  • Table 76 Sales of Weight Management and Wellbeing by Category: Value 2017-2022
  • Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
  • Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2018-2022
  • Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2019-2022
  • Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2022-2027
  • Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2022-2027
SPORTS NUTRITION IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Mainstream appeal of protein/energy bars sees them overtake sports protein powder in the midst of the pandemic
  • Increased competition from packaged food
  • Running boom boosts demand
PROSPECTS AND OPPORTUNITIES
  • Heightened interest in health and wellness is likely to outlast the pandemic
  • Sports nutrition can cannibalise weight management but packaged food will be a growing threat
  • Distribution will broaden
CATEGORY DATA
  • Table 82 Sales of Sports Nutrition by Category: Value 2017-2022
  • Table 83 Sales of Sports Nutrition by Category: % Value Growth 2017-2022
  • Table 84 NBO Company Shares of Sports Nutrition: % Value 2018-2022
  • Table 85 LBN Brand Shares of Sports Nutrition: % Value 2019-2022
  • Table 86 Forecast Sales of Sports Nutrition by Category: Value 2022-2027
  • Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2022-2027
HERBAL/TRADITIONAL PRODUCTS IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Shift towards naturalness boosts consumer interest in herbal/traditional offerings
  • In spite of the waning of the pandemic, herbal/traditional sleep aids remain the top performer
  • Manufacturers boost their investment in marketing
PROSPECTS AND OPPORTUNITIES
  • Elevated inflationary pressure could weigh on growth
  • The pace of new product development will remain robust
  • Self-medication and preventative healthcare will continue to grow in popularity
CATEGORY DATA
  • Table 88 Sales of Herbal/Traditional Products by Category: Value 2017-2022
  • Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
  • Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
  • Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
  • Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2022-2027
  • Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2022-2027
PAEDIATRIC CONSUMER HEALTH IN SPAINKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Declining birth rate drags down demand
  • Pandemic measures limit transmission of colds and flus
  • Heightened interest in preventative healthcare boosts demand for paediatric vitamins
PROSPECTS AND OPPORTUNITIES
  • A significant rebound in the birth rate is unlikely
  • New product development will be limited
  • Self-medication trend could boost demand
CATEGORY DATA
  • Table 94 Sales of Paediatric Consumer Health by Category: Value 2017-2022
  • Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022
  • Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2017-2022
  • Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2018-2022
  • Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2019-2022
  • Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2022-2027
  • Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2022-2027