Luxury Goods in Thailand - Research and Markets

The luxury goods market in Thailand is set to see the continuation of its recovery in 2022. Indeed, the overall market is expected to exceed the level of value sales seen immediately prior to the outbreak of COVID-19 during the year, although several categories are likely to remain below pre-pandemic levels.

The Luxury Goods in Thailand report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2026 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Luxury Goods market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Luxury Goods in Thailand
Executive Summary
Luxury Goods in 2022: The Big Picture
2022 Key Trends
Competitive Landscape
Retailing Developments
What Next for Luxury Goods?
Market Data
Table 1 Sales of Luxury Goods by Category: Value 2017-2022
Table 2 Sales of Luxury Goods by Category: % Value Growth 2017-2022
Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2017-2022
Table 4 Nbo Company Shares of Luxury Goods: % Value 2017-2021
Table 5 Lbn Brand Shares of Luxury Goods: % Value 2018-2021
Table 6 Distribution of Luxury Goods by Format and Category: % Value 2022
Table 7 Forecast Sales of Luxury Goods by Category: Value 2022-2027
Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2022-2027
Disclaimer
Sources
Summary 1 Research Sources
Experiential Luxury in Thailand
Key Data Findings
2022 Developments
Thailand's Reopening Bounces Demand
Aggressive Promotions by Hotel Companies
Promoting Luxury Living to Consumers
Prospects and Opportunities
Return of International Tourism
Hotel Industry to Continue to Roll Out Promotions
Efforts by Governments
Category Data
Table 9 Sales of Experiential Luxury by Category: Value 2017-2022
Table 10 Sales of Experiential Luxury by Category: % Value Growth 2017-2022
Table 11 Nbo Company Shares of Experiential Luxury: % Value 2017-2021
Table 12 Lbn Brand Shares of Experiential Luxury: % Value 2018-2021
Table 13 Forecast Sales of Experiential Luxury by Category: Value 2022-2027
Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2022-2027
Fine Wines/Champagne and Spirits in Thailand
Key Data Findings
2022 Developments
Pandemic Restrictions Still Slightly Hamper Demand
Drinking Still Generally Takes Place at Home
New Product Developments and Campaigns
Prospects and Opportunities
Steady Recovery Once Tourism Resumes
Regulations Will Affect Demand
More Dining Spaces due to Urbanisation
Category Data
Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2017-2022
Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2017-2022
Table 17 Nbo Company Shares of Fine Wines/Champagne and Spirits: % Value 2017-2021
Table 18 Lbn Brand Shares of Fine Wines/Champagne and Spirits: % Value 2018-2021
Table 19 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2017-2022
Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2022-2027
Table 21 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2022-2027
Premium and Luxury Cars in Thailand
Key Data Findings
2022 Developments
Online Media Key Channel for Communication
Innovation Continues to Take Centre Stage in Cars
Car Companies Engage in Csr Campaigns
Prospects and Opportunities
Membership Model to be Popular Amongst Car Companies
Big Potential for Luxury Electric Vehicles
Growing Employment of Omnichannel Strategies Over the Forecast Period
Category Data
Table 22 Sales of Premium and Luxury Cars: Value 2017-2022
Table 23 Sales of Premium and Luxury Cars: % Value Growth 2017-2022
Table 24 Nbo Company Shares of Premium and Luxury Cars: % Value 2017-2021
Table 25 Lbn Brand Shares of Premium and Luxury Cars: % Value 2018-2021
Table 26 Forecast Sales of Premium and Luxury Cars: Value 2022-2027
Table 27 Forecast Sales of Premium and Luxury Cars: % Value Growth 2022-2027
Personal Luxury in Thailand
Key Data Findings
2022 Developments
Designer Apparel and Footwear (Ready-To-Wear)
Luxury Eyewear
Luxury Jewellery
Luxury Leather Goods
Luxury Wearables
Luxury Timepieces
Luxury Writing Instruments and Stationery
Super Premium Beauty and Personal Care
Prospects and Opportunities
Recovery Expected due to Affluent Young Consumers
Discounting and Aggressive Marketing to Remain Important
Personalisation and Sustainability to be Key Themes in Industry
Category Data
Table 28 Sales of Personal Luxury by Category: Value 2017-2022
Table 29 Sales of Personal Luxury by Category: % Value Growth 2017-2022
Table 30 Nbo Company Shares of Personal Luxury: % Value 2017-2021
Table 31 Lbn Brand Shares of Personal Luxury: % Value 2018-2021
Table 32 Distribution of Personal Luxury by Format: % Value 2017-2022
Table 33 Forecast Sales of Personal Luxury by Category: Value 2022-2027
Table 34 Forecast Sales of Personal Luxury by Category: % Value Growth 2022-2027