Soft Drinks in Chile

  • ID: 2610217
  • Report
  • Region: Chile
  • 66 pages
  • Euromonitor International
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The slowdown in the Chilean economy in 2017 combined with the continuous migration process from carbonates and nectars to bottled water undertaken by consumers account for the flat performance of soft drinks in off-trade volume terms. Players have resorted to in-store promotions with the aim of maintaining and sustaining carbonates’ off-trade volume sales, while nectars off-trade volume declined in 2017 due to a continuous shift in consumer demand for healthier alternatives.
The publisher's Soft Drinks in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Soft Drinks In Chile

March 2018

Executive Summary
Soft Drinks Off-Trade Volume Growth Remains Flat In Gloomy Chilean Economic Context
Bottled Water's Standout Performance Driven By Variety Of Factors
Coca-Cola De Chile Maintains Leadership With Initiatives In Dynamic Environment
Dynamic Product Innovations In Bottled Water
Expected Economic Recovery Will Allow Increased Demand For "Premiumised" And Healthier Soft Drinks
Market Data
Table 1 Off-Trade Vs On-Trade Sales Of Soft Drinks (Rtd) By Channel: Volume 2012-2017
Table 2 Off-Trade Vs On-Trade Sales Of Soft Drinks (Rtd) By Channel: % Volume Growth 2012-2017
Table 3 Off-Trade Vs On-Trade Sales Of Soft Drinks By Channel: Value 2012-2017
Table 4 Off-Trade Vs On-Trade Sales Of Soft Drinks By Channel: % Value Growth 2012-2017
Table 5 Off-Trade Vs On-Trade Sales Of Soft Drinks (As Sold) By Category: Volume 2017
Table 6 Off-Trade Vs On-Trade Sales Of Soft Drinks (As Sold) By Category: % Volume 2017
Table 7 Off-Trade Vs On-Trade Sales Of Soft Drinks By Category: Value 2017
Table 8 Off-Trade Vs On-Trade Sales Of Soft Drinks By Category: % Value 2017
Table 9 Off-Trade Sales Of Soft Drinks (Rtd) By Category: Volume 2012-2017
Table 10 Off-Trade Sales Of Soft Drinks (Rtd) By Category: % Volume Growth 2012-2017
Table 11 Off-Trade Sales Of Soft Drinks By Category: Value 2012-2017
Table 12 Off-Trade Sales Of Soft Drinks By Category: % Value Growth 2012-2017
Table 13 Total Sales Of Soft Drinks By Fountain On-Trade: Volume 2012-2017
Table 14 Total Sales Of Soft Drinks By Fountain On-Trade: % Volume Growth 2012-2017
Table 15 Nbo Company Shares Of Off-Trade Soft Drinks (Rtd): % Volume 2013-2017
Table 16 Lbn Brand Shares Of Off-Trade Soft Drinks (Rtd): % Volume 2014-2017
Table 17 Nbo Company Shares Of Off-Trade Soft Drinks: % Value 2013-2017
Table 18 Lbn Brand Shares Of Off-Trade Soft Drinks: % Value 2014-2017
Table 19 Penetration Of Private Label In Off-Trade Soft Drinks (Rtd) By Category: % Volume 2012-2017
Table 20 Penetration Of Private Label In Off-Trade Soft Drinks By Category: % Value 2012-2017
Table 21 Distribution Of Off-Trade Soft Drinks (As Sold) By Format And Category: % Volume 2017
Table 22 Forecast Off-Trade Vs On-Trade Sales Of Soft Drinks (Rtd) By Channel: Volume 2017-2022
Table 23 Forecast Off-Trade Vs On-Trade Sales Of Soft Drinks (Rtd) By Channel: % Volume Growth 2017-2022
Table 24 Forecast Off-Trade Vs On-Trade Sales Of Soft Drinks By Channel: Value 2017-2022
Table 25 Forecast Off-Trade Vs On-Trade Sales Of Soft Drinks By Channel: % Value Growth 2017-2022
Table 26 Forecast Off-Trade Sales Of Soft Drinks (Rtd) By Category: Volume 2017-2022
Table 27 Forecast Off-Trade Sales Of Soft Drinks (Rtd) By Category: % Volume Growth 2017-2022
Table 28 Forecast Off-Trade Sales Of Soft Drinks By Category: Value 2017-2022
Table 29 Forecast Off-Trade Sales Of Soft Drinks By Category: % Value Growth 2017-2022
Table 30 Forecast Total Sales Of Soft Drinks By Fountain On-Trade: Volume 2017-2022
Table 31 Forecast Total Sales Of Soft Drinks By Fountain On-Trade: % Volume Growth 2017-2022
Appendix
Fountain Sales In Chile
Sources
Summary 1 Research Sources
Headlines

Prospects

Greater Availability And Visibility Of Bottled Water
The Development Of New Products With Exotic Flavours And More Natural Ingredients Is Expected
Competition Rivalry Will Intensify In Bulk Bottled Water

Competitive Landscape

Increasing Number Of Players Target Children Through Innovative And Distinctive Value Proposition
Coca-Cola De Chile Empowers Its Flavoured Bottled Water Portfolio
Category Data
Table 32 Off-Trade Sales Of Bottled Water By Category: Volume 2012-2017
Table 33 Off-Trade Sales Of Bottled Water By Category: Value 2012-2017
Table 34 Off-Trade Sales Of Bottled Water By Category: % Volume Growth 2012-2017
Table 35 Off-Trade Sales Of Bottled Water By Category: % Value Growth 2012-2017
Table 36 Nbo Company Shares Of Off-Trade Bottled Water: % Volume 2013-2017
Table 37 Lbn Brand Shares Of Off-Trade Bottled Water: % Volume 2014-2017
Table 38 Nbo Company Shares Of Off-Trade Bottled Water: % Value 2013-2017
Table 39 Lbn Brand Shares Of Off-Trade Bottled Water: % Value 2014-2017
Table 40 Forecast Off-Trade Sales Of Bottled Water By Category: Volume 2017-2022
Table 41 Forecast Off-Trade Sales Of Bottled Water By Category: Value 2017-2022
Table 42 Forecast Off-Trade Sales Of Bottled Water By Category: % Volume Growth 2017-2022
Table 43 Forecast Off-Trade Sales Of Bottled Water By Category: % Value Growth 2017-2022
Headlines

Prospects

Consumers Will Continue To Reject Carbonates
Players' Bid To Retain Volume Sales
On-The-Go Eating And Drinking Habits Might Push Players To Launch Smaller Pack Sizes

Competitive Landscape

Coca-Cola De Chile Retains Leadership By Anticipating Legislation And Taking Significant Steps
Players Take Advantage Of Internet Retailing
In-Store Promotions Sustain Carbonates' Volume Flat Growth Rate
Category Data
Table 44 Off-Trade Vs On-Trade Sales Of Carbonates: Volume 2012-2017
Table 45 Off-Trade Vs On-Trade Sales Of Carbonates: Value 2012-2017
Table 46 Off-Trade Vs On-Trade Sales Of Carbonates: % Volume Growth 2012-2017
Table 47 Off-Trade Vs On-Trade Sales Of Carbonates: % Value Growth 2012-2017
Table 48 Off-Trade Sales Of Carbonates By Category: Volume 2012-2017
Table 49 Off-Trade Sales Of Carbonates By Category: Value 2012-2017
Table 50 Off-Trade Sales Of Carbonates By Category: % Volume Growth 2012-2017
Table 51 Off-Trade Sales Of Carbonates By Category: % Value Growth 2012-2017
Table 52 Total Sales Of Carbonates By Fountain On-Trade: Volume 2012-2017
Table 53 Total Sales Of Carbonates By Fountain On-Trade: % Volume Growth 2012-2017
Table 54 Nbo Company Shares Of Off-Trade Carbonates: % Volume 2013-2017
Table 55 Lbn Brand Shares Of Off-Trade Carbonates: % Volume 2014-2017
Table 56 Nbo Company Shares Of Off-Trade Carbonates: % Value 2013-2017
Table 57 Lbn Brand Shares Of Off-Trade Carbonates: % Value 2014-2017
Table 58 Forecast Off-Trade Sales Of Carbonates By Category: Volume 2017-2022
Table 59 Forecast Off-Trade Sales Of Carbonates By Category: Value 2017-2022
Table 60 Forecast Off-Trade Sales Of Carbonates By Category: % Volume Growth 2017-2022
Table 61 Forecast Off-Trade Sales Of Carbonates By Category: % Value Growth 2017-2022
Table 62 Forecast Total Sales Of Carbonates By Fountain On-Trade: Volume 2017-2022
Table 63 Forecast Total Sales Of Carbonates By Fountain On-Trade: % Volume Growth 2017-2022
Headlines

Prospects

Unfavourable
Prospects
For Concentrates Mainly Due To Steady Migration To Other Soft Drinks
Shelf Space Reduction Of Concentrates Offerings

Competitive Landscape

Tresmontes Lucchetti Remains Leading Company In Concentrates
Despite Trade Agreement Between Embotelladoras Chilenas Unidas And Empresas Carozzi, Latter Does Not Gain Share
Category Data
Concentrates Conversions
Summary 2 Concentrates Conversion Factors For Ready-To-Drink (Rtd) Format
Table 64 Off-Trade Sales Of Concentrates (Rtd) By Category: Volume 2012-2017
Table 65 Off-Trade Sales Of Concentrates (Rtd) By Category: % Volume Growth 2012-2017
Table 66 Off-Trade Sales Of Concentrates By Category: Value 2012-2017
Table 67 Off-Trade Sales Of Concentrates By Category: % Value Growth 2012-2017
Table 68 Nbo Company Shares Of Off-Trade Concentrates (Rtd): % Volume 2013-2017
Table 69 Lbn Brand Shares Of Off-Trade Concentrates (Rtd): % Volume 2014-2017
Table 70 Nbo Company Shares Of Off-Trade Concentrates: % Value 2013-2017
Table 71 Lbn Brand Shares Of Off-Trade Concentrates: % Value 2014-2017
Table 72 Nbo Company Shares Of Off-Trade Liquid Concentrates (Rtd): % Volume 2013-2017
Table 73 Lbn Brand Shares Of Off-Trade Liquid Concentrates (Rtd): % Volume 2014-2017
Table 74 Nbo Company Shares Of Off-Trade Powder Concentrates (Rtd): % Volume 2013-2017
Table 75 Lbn Brand Shares Of Off-Trade Powder Concentrates (Rtd): % Volume 2014-2017
Table 76 Forecast Off-Trade Sales Of Concentrates (Rtd) By Category: Volume 2017-2022
Table 77 Forecast Off-Trade Sales Of Concentrates (Rtd) By Category: % Volume Growth 2017-2022
Table 78 Forecast Off-Trade Sales Of Concentrates By Category: Value 2017-2022
Table 79 Forecast Off-Trade Sales Of Concentrates By Category: % Value Growth 2017-2022
Headlines

Prospects

Juice To Continue Experiencing Premiumisation Driven By 100% Juice And Coconut And Other Plant Waters
Nectars' Performance Severely Impacted By Continuous Migration Process Towards Healthier Alternatives

Competitive Landscape

Promarca Sa Maintains Its Leading Position
Coca-Cola De Chile Takes Significant Initiatives By Reformulating Its Juices And Launching New Products
Growing Visibility Of Aloe Vera-Based Juice Offerings In Modern Channel
Category Data
Table 80 Off-Trade Sales Of Juice By Category: Volume 2012-2017
Table 81 Off-Trade Sales Of Juice By Category: Value 2012-2017
Table 82 Off-Trade Sales Of Juice By Category: % Volume Growth 2012-2017
Table 83 Off-Trade Sales Of Juice By Category: % Value Growth 2012-2017
Table 84 Leading Flavours For Off-Trade 100% Juice: % Volume 2012-2017
Table 85 Leading Flavours For Off-Trade Juice Drinks (Up To 24% Juice): % Volume 2012-2017
Table 86 Leading Flavours For Off-Trade Nectars (25-99% Juice): % Volume 2012-2017
Table 87 Nbo Company Shares Of Off-Trade Juice: % Volume 2013-2017
Table 88 Lbn Brand Shares Of Off-Trade Juice: % Volume 2014-2017
Table 89 Nbo Company Shares Of Off-Trade Juice: % Value 2013-2017
Table 90 Lbn Brand Shares Of Off-Trade Juice: % Value 2014-2017
Table 91 Forecast Off-Trade Sales Of Juice By Category: Volume 2017-2022
Table 92 Forecast Off-Trade Sales Of Juice By Category: Value 2017-2022
Table 93 Forecast Off-Trade Sales Of Juice By Category: % Volume Growth 2017-2022
Table 94 Forecast Off-Trade Sales Of Juice By Category: % Value Growth 2017-2022
Headlines

Prospects

A Relative New Category With Room For Growth
Increasing Number Of Small Brands Expected To Enter
Significant Threats Should Not Be Ignored

Competitive Landscape

Nestlé Opens The Way To A More Affordable Rtd Coffee With Nescafé Shakissimo Line
Marley One Drop Is A Notable Brand
Category Data
Table 95 Off-Trade Sales Of Rtd Coffee: Volume 2012-2017
Table 96 Off-Trade Sales Of Rtd Coffee: Value 2012-2017
Table 97 Off-Trade Sales Of Rtd Coffee: % Volume Growth 2012-2017
Table 98 Off-Trade Sales Of Rtd Coffee: % Value Growth 2012-2017
Table 99 Nbo Company Shares Of Off-Trade Rtd Coffee: % Volume 2013-2017
Table 100 Lbn Brand Shares Of Off-Trade Rtd Coffee: % Volume 2014-2017
Table 101 Nbo Company Shares Of Off-Trade Rtd Coffee: % Value 2013-2017
Table 102 Lbn Brand Shares Of Off-Trade Rtd Coffee: % Value 2014-2017
Table 103 Forecast Off-Trade Sales Of Rtd Coffee: Volume 2017-2022
Table 104 Forecast Off-Trade Sales Of Rtd Coffee: Value 2017-2022
Table 105 Forecast Off-Trade Sales Of Rtd Coffee: % Volume Growth 2017-2022
Table 106 Forecast Off-Trade Sales Of Rtd Coffee: % Value Growth 2017-2022
Headlines

Prospects

Rising Health Awareness Among Chilean Consumers Boosts Positive Development Of Rtd Tea
Persistent Economic Deceleration Might Threaten Rtd Tea's Performance
New Players Offer More Exotic Flavours Varieties To Traditional Rtd Tea

Competitive Landscape

Embotelladora Chilenas Unidas Remains Clear Leader Of Rtd Tea
Several Small Players Enter Bottled Brewed Packaged Yerba Mate
Category Data
Table 107 Off-Trade Sales Of Rtd Tea By Category: Volume 2012-2017
Table 108 Off-Trade Sales Of Rtd Tea By Category: Value 2012-2017
Table 109 Off-Trade Sales Of Rtd Tea By Category: % Volume Growth 2012-2017
Table 110 Off-Trade Sales Of Rtd Tea By Category: % Value Growth 2012-2017
Table 111 Leading Flavours For Off-Trade Rtd Tea: % Volume 2012-2017
Table 112 Nbo Company Shares Of Off-Trade Rtd Tea: % Volume 2013-2017
Table 113 Lbn Brand Shares Of Off-Trade Rtd Tea: % Volume 2014-2017
Table 114 Nbo Company Shares Of Off-Trade Rtd Tea: % Value 2013-2017
Table 115 Lbn Brand Shares Of Off-Trade Rtd Tea: % Value 2014-2017
Table 116 Forecast Off-Trade Sales Of Rtd Tea By Category: Volume 2017-2022
Table 117 Forecast Off-Trade Sales Of Rtd Tea By Category: Value 2017-2022
Table 118 Forecast Off-Trade Sales Of Rtd Tea By Category: % Volume Growth 2017-2022
Table 119 Forecast Off-Trade Sales Of Rtd Tea By Category: % Value Growth 2017-2022
Headlines

Prospects

2018 Is Expected To Register A Stronger Growth Rate Compared To 2017
Increasing Number Of Product Launches With New Flavours Are Expected

Competitive Landscape

Monster Energy's Outstanding Performance Boosted By Coca-Cola's Distribution And Marketing
Local Player Mr Big Maintains Position In A Highly Competitive Environment
Category Data
Table 120 Off-Trade Sales Of Energy Drinks: Volume 2012-2017
Table 121 Off-Trade Sales Of Energy Drinks: Value 2012-2017
Table 122 Off-Trade Sales Of Energy Drinks: % Volume Growth 2012-2017
Table 123 Off-Trade Sales Of Energy Drinks: % Value Growth 2012-2017
Table 124 Nbo Company Shares Of Off-Trade Energy Drinks: % Volume 2013-2017
Table 125 Lbn Brand Shares Of Off-Trade Energy Drinks: % Volume 2014-2017
Table 126 Nbo Company Shares Of Off-Trade Energy Drinks: % Value 2013-2017
Table 127 Lbn Brand Shares Of Off-Trade Energy Drinks: % Value 2014-2017
Table 128 Forecast Off-Trade Sales Of Energy Drinks: Volume 2017-2022
Table 129 Forecast Off-Trade Sales Of Energy Drinks: Value 2017-2022
Table 130 Forecast Off-Trade Sales Of Energy Drinks: % Volume Growth 2017-2022
Table 131 Forecast Off-Trade Sales Of Energy Drinks: % Value Growth 2017-2022
Headlines

Prospects

As Novelty Effect Wanes, Sports Drinks Will Begin To Mature Over The Forecast Period
Sport Drinks Will Continue Capitalise On The Wellness Trend

Competitive Landscape

Sports Drinks In Chile Dominated By Two International Brands: Gatorade And Powerade
Flavour Sophistication Based On Functional Ingredients Move Beyond Traditional Sports Drink Taste
Category Data
Table 132 Off-Trade Sales Of Sports Drinks: Volume 2012-2017
Table 133 Off-Trade Sales Of Sports Drinks: Value 2012-2017
Table 134 Off-Trade Sales Of Sports Drinks: % Volume Growth 2012-2017
Table 135 Off-Trade Sales Of Sports Drinks: % Value Growth 2012-2017
Table 136 Nbo Company Shares Of Off-Trade Sports Drinks: % Volume 2013-2017
Table 137 Lbn Brand Shares Of Off-Trade Sports Drinks: % Volume 2014-2017
Table 138 Nbo Company Shares Of Off-Trade Sports Drinks: % Value 2013-2017
Table 139 Lbn Brand Shares Of Off-Trade Sports Drinks: % Value 2014-2017
Table 140 Forecast Off-Trade Sales Of Sports Drinks: Volume 2017-2022
Table 141 Forecast Off-Trade Sales Of Sports Drinks: Value 2017-2022
Table 142 Forecast Off-Trade Sales Of Sports Drinks: % Volume Growth 2017-2022
Table 143 Forecast Off-Trade Sales Of Sports Drinks: % Value Growth 2017-2022
Prospects
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