Consumer Health in Brazil

  • ID: 2610221
  • Report
  • Region: Brazil
  • 90 pages
  • Euromonitor International
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Even though the adverse economic context and political instability had a negative impact on all consumer goods industries in Brazil in 2017, consumer health showed positive results, mainly due to the good performance of some categories identified as priorities, such as analgesics. On the other hand, NRT smoking cessation aids and sports nutrition recorded the highest value growth within consumer health in 2017, mostly due to health concerns and a life expectancy increase. Recent joint ventures a...

The publisher's Consumer Health in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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Consumer Health In Brazil

October 2017

List Of Content And Tables

Executive Summary
Consumer Health Grows In Spite Of The Economic Slowdown In 2017
2017 Consumer Health Value Growth Slows Compared To The Review Period
Changes In Competitive Landscape After Global Acquisitions
Leading Otc Players Are Expected To Recover Space In Drugstores
Positive Outlook Is Expected
Market Indicators
Table 1 Consumer Expenditure On Health Goods And Medical Services: Value 2012-2017
Table 2 Life Expectancy At Birth 2012-2017
Market Data
Table 3 Sales Of Consumer Health By Category: Value 2012-2017
Table 4 Sales Of Consumer Health By Category: % Value Growth 2012-2017
Table 5 Nbo Company Shares Of Consumer Health: % Value 2013-2017
Table 6 Lbn Brand Shares Of Consumer Health: % Value 2014-2017
Table 7 Distribution Of Consumer Health By Format: % Value 2012-2017
Table 8 Distribution Of Consumer Health By Format And Category: % Value 2017
Table 9 Forecast Sales Of Consumer Health By Category: Value 2017-2022
Table 10 Forecast Sales Of Consumer Health By Category: % Value Growth 2017-2022
Appendix
Otc Registration And Classification
Vitamins And Dietary Supplements Registration And Classification
Self-Medication/Self-Care And Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Elderly Population, Rising Obesity Levels And Pain To Ensure Future Demand
Marketing Activities Buttress The Two Largest Categories Within Analgesics
Dengue Epidemic Will Boost Sales Of Adult Ibuprofen In The Next Years
Competitive Landscape
Acquisitions, A Strong Advertising Slogan, New Packaging And Formula Innovations Strengthen Sanofi's Leadership In Analgesics
Continual Advertising From Hypermarcas Ensures Its Second Position
Fast-Acting Remedies And Generics Also Gain Traction
Category Data
Table 11 Sales Of Analgesics By Category: Value 2012-2017
Table 12 Sales Of Analgesics By Category: % Value Growth 2012-2017
Table 13 Sales Of Topical Analgesics/Anaesthetic By Format: % Value 2012-2017
Table 14 Nbo Company Shares Of Analgesics: % Value 2013-2017
Table 15 Lbn Brand Shares Of Analgesics: % Value 2014-2017
Table 16 Forecast Sales Of Analgesics By Category: Value 2017-2022
Table 17 Forecast Sales Of Analgesics By Category: % Value Growth 2017-2022
Headlines
Prospects
Demand Likely To Continue Being Concentrated During The Winter Season
Pollution And Other Environmental Issues Will Boost Sales Of Nasal Decongestants And Antihistamines/Allergy Remedies
Pharmacists' Advice And Marketing Tools Will Be Important Drivers To Boost Future Sales
Competitive Landscape
Domestic Companies Lead Sales Of Cough, Cold And Allergy (Hay Fever) Remedies
New Products Should Help Boost Sales Over The Forecast Period
Acquisition Of Boehringer Ingelheim Brands Helps Sanofi-Aventis Grow
Category Data
Table 18 Sales Of Cough, Cold And Allergy (Hay Fever) Remedies By Category: Value 2012-2017
Table 19 Sales Of Cough, Cold And Allergy (Hay Fever) Remedies By Category: % Value Growth 2012-2017
Table 20 Sales Of Decongestants By Category: Value 2012-2017
Table 21 Sales Of Decongestants By Category: % Value Growth 2012-2017
Table 22 Nbo Company Shares Of Cough, Cold And Allergy (Hay Fever) Remedies: % Value 2013-2017
Table 23 Lbn Brand Shares Of Cough, Cold And Allergy (Hay Fever) Remedies: % Value 2014-2017
Table 24 Forecast Sales Of Cough, Cold And Allergy (Hay Fever) Remedies By Category: Value 2017-2022
Table 25 Forecast Sales Of Cough, Cold And Allergy (Hay Fever) Remedies By Category: % Value Growth 2017-2022
Headlines
Prospects
Nappy (Diaper) Rash Treatments And Antiparasitics/Lice (Head And Body) Treatments Lead Sales Of Dermatologicals In Brazil
Strong Competition In Anti-Dandruff Shampoos Reflected In Declining Medicated Shampoo Sales
Switches Could Favour Sales Of Dermatologicals Products In The Short Term
Competitive Landscape
Johnson & Johnson Do Brasil Becomes The Leader After Global Acquisition Of Hipoglós
Multinationals Lead Dermatologicals In 2017
Branded Products Lead Overall Sales Of Nappy (Diaper) Rash Treatments
Category Data
Table 26 Sales Of Dermatologicals By Category: Value 2012-2017
Table 27 Sales Of Dermatologicals By Category: % Value Growth 2012-2017
Table 28 Nbo Company Shares Of Dermatologicals: % Value 2013-2017
Table 29 Lbn Brand Shares Of Dermatologicals: % Value 2014-2017
Table 30 Forecast Sales Of Dermatologicals By Category: Value 2017-2022
Table 31 Forecast Sales Of Dermatologicals By Category: % Value Growth 2017-2022
Headlines
Prospects
Switches Should Positively Impact Sales Of Digestive Remedies In The Short Term
Stress And Unhealthy Eating Habits Will Drive Demand For Antacids And Laxatives
Innovations, Marketing Tools And Focus On Younger Consumers Set To Drive Future Sales
Competitive Landscape
Glaxosmithkline Brasil Leads, Sanofi-Aventis Follows
Multinationals Lead, But Important Domestic Companies Also Fill Top Places
Award-Winning Hypermarcas Is The Biggest Pharmaceutical Advertiser In The Country
Category Data
Table 32 Sales Of Digestive Remedies By Category: Value 2012-2017
Table 33 Sales Of Digestive Remedies By Category: % Value Growth 2012-2017
Table 34 Nbo Company Shares Of Digestive Remedies: % Value 2013-2017
Table 35 Lbn Brand Shares Of Digestive Remedies: % Value 2014-2017
Table 36 Forecast Sales Of Digestive Remedies By Category: Value 2017-2022
Table 37 Forecast Sales Of Digestive Remedies By Category: % Value Growth 2017-2022
Headlines
Prospects
Environmental Factors And Increasing Computer Use Should Improve Sales Of Eye Care Over The Forecast Period
Switches Are Set To Boost Sales Of Eye Care
Health Professionals Are Key Target Group To Promote Eye Care In The Future
Competitive Landscape
Multinationals Lead Overall Sales Of Eye Care In 2017
Limited Presence Of Generics In Eye Care
Category Data
Table 38 Sales Of Eye Care By Category: Value 2012-2017
Table 39 Sales Of Eye Care By Category: % Value Growth 2012-2017
Table 40 Sales Of Standard Eye Care By Format: % Value 2012-2017
Table 41 Sales Of Standard Eye Care By Positioning: % Value 2012-2017
Table 42 Nbo Company Shares Of Eye Care: % Value 2013-2017
Table 43 Lbn Brand Shares Of Eye Care: % Value 2014-2017
Table 44 Forecast Sales Of Eye Care By Category: Value 2017-2022
Table 45 Forecast Sales Of Eye Care By Category: % Value Growth 2017-2022
Headlines
Prospects
Anti-Smoking Campaigns And Restrictions Will Boost Future Sales Of Nrt Smoking Cessation Aids
Increasingly Health-Aware Ageing Population Will Be Looking At Smoking Cessation Aids
Potential Threats To Consumption Of Nrt Smoking Cessation Aids
Competitive Landscape
Nrt Smoking Cessation Aids Is Highly Concentrated
Glaxosmithkline In Second Place As Niquitin Manufacturer
Category Indicators
Table 46 Number Of Smokers By Gender 2012-2017
Category Data
Table 47 Sales Of Nrt Smoking Cessation Aids By Category: Value 2012-2017
Table 48 Sales Of Nrt Smoking Cessation Aids By Category: % Value Growth 2012-2017
Table 49 Sales Of Nrt Gum By Flavour: % Value 2012-2017
Table 50 Nbo Company Shares Of Nrt Smoking Cessation Aids: % Value 2013-2017
Table 51 Lbn Brand Shares Of Nrt Smoking Cessation Aids: % Value 2014-2017
Table 52 Forecast Sales Of Nrt Smoking Cessation Aids By Category: Value 2017-2022
Table 53 Forecast Sales Of Nrt Smoking Cessation Aids By Category: % Value Growth 2017-2022
Headlines
Prospects
Sticking Plasters/Adhesive Bandages Should Continue Leading Wound Care In The Future
Myths Still Limit A Greater Use Of Adhesive Bandages
Gauze, Tape And Other Wound Care Will See The Highest Value Growth, Whilst First Aid Kits Will Remain Negligible
Competitive Landscape
Band-Aid Is Synonymous With Adhesive Bandages
Hypermarcas And Cremer Rank Second And Third
Cheaper Products Advance In Wound Care During The Economic Crisis
Category Data
Table 54 Sales Of Wound Care By Category: Value 2012-2017
Table 55 Sales Of Wound Care By Category: % Value Growth 2012-2017
Table 56 Nbo Company Shares Of Wound Care: % Value 2013-2017
Table 57 Lbn Brand Shares Of Wound Care: % Value 2014-2017
Table 58 Forecast Sales Of Wound Care By Category: Value 2017-2022
Table 59 Forecast Sales Of Wound Care By Category: % Value Growth 2017-2022
Headlines
Prospects
Challenges Faced By Sports Nutrition Manufacturers Should Be Simplified In The Short Term
Health Issues Should Favour Sales Of Sports Nutrition Over The Forecast Period
Internet Retailing Is A Key Tool To Improve Sports Nutrition Sales
Competitive Landscape
Fierce Competition Between Domestic And International Players
Ads, Supley And Gds Are The Fastest-Growing Players Within Sports Nutrition
Plagued By Management Problems Other Players Lose Value Share
Category Data
Table 60 Sales Of Sports Nutrition By Category: Value 2012-2017
Table 61 Sales Of Sports Nutrition By Category: % Value Growth 2012-2017
Table 62 Nbo Company Shares Of Sports Nutrition: % Value 2013-2017
Table 63 Lbn Brand Shares Of Sports Nutrition: % Value 2014-2017
Table 64 Forecast Sales Of Sports Nutrition By Category: Value 2017-2022
Table 65 Forecast Sales Of Sports Nutrition By Category: % Value Growth 2017-2022
Headlines
Prospects
Strong Marketing Support To Boost Combination Dietary Supplements
Several Factors Support Good Prospects For Fish Oil/Omega Fatty Acids
Increased Life Expectancy Will Improve Sales Of Calcium In The Next Years
Competitive Landscape
Domestic Player Ems Is The Top Player In Dietary Supplements
Ranked Second, Sanofi-Aventis Sees The Highest Value Growth In 2017
Herbalife And Gsk Consumer Healthcare Follow In The Ranking
Category Data
Summary 2 Dietary Supplements: Brand Ranking By Positioning 2017
Table 66 Sales Of Dietary Supplements By Category: Value 2012-2017
Table 67 Sales Of Dietary Supplements By Category: % Value Growth 2012-2017
Table 68 Sales Of Dietary Supplements By Positioning: % Value 2012-2017
Table 69 Sales Of Fish Oils/Omega Fatty Acids By Type: % Value 2012-2017
Table 70 Nbo Company Shares Of Dietary Supplements: % Value 2013-2017
Table 71 Lbn Brand Shares Of Dietary Supplements: % Value 2014-2017
Table 72 Forecast Sales Of Dietary Supplements By Category: Value 2017-2022
Table 73 Forecast Sales Of Dietary Supplements By Category: % Value Growth 2017-2022
Headlines
Prospects
Low Vitamin Consumption Per Capita Shows Potential To Be Explored In Brazil
Multivitamins The Best-Selling Products; Vitamin C Leads In Single Vitamins
Alternative Channels Should Be A Key Tool To Boost Sales Of Vitamins
Competitive Landscape
Multinationals Lead Overall Sales Of Vitamins
Wyeth Indústria Farmacêutica Launches New Centrum Products Focusing On Younger And Elderly Population
Sanofi-Aventis Farmacêutica Brands Flourish In Single Vitamins Thanks To Wide Distribution
Summary 3 Multivitamins: Brand Ranking By Positioning 2017
Category Data
Table 74 Sales Of Vitamins By Category: Value 2012-2017
Table 75 Sales Of Vitamins By Category: % Value Growth 2012-2017
Table 76 Sales Of Multivitamins By Positioning: % Value 2012-2017
Table 77 Nbo Company Shares Of Vitamins: % Value 2013-2017
Table 78 Lbn Brand Shares Of Vitamins: % Value 2014-2017
Table 79 Forecast Sales Of Vitamins By Category: Value 2017-2022
Table 80 Forecast Sales Of Vitamins By Category: % Value Growth 2017-2022
Headlines
Prospects
Meal Replacement Products Should Experience Decline In Volume Due To Its Stage Of Maturity
Weight Loss Supplements Will Continue To Be Essential Amongst Brazilians
Body Image Concerns Expected To Sustain Growth For Slimming Products
Competitive Landscape
Herbalife Launches Shake With Pieces Of Coconut Fruit
Reckitt Benckiser Acquires Mead Johnson To Improve Shares In Supplement Nutrition Drinks
Domestic Company Nutrilatina Laboratórios Sees Value Share Decline
Category Data
Table 81 Sales Of Weight Management And Wellbeing By Category: Value 2012-2017
Table 82 Sales Of Weight Management And Wellbeing By Category: % Value Growth 2012-2017
Table 83 Nbo Company Shares Of Weight Management And Wellbeing: % Value 2013-2017
Table 84 Lbn Brand Shares Of Weight Management And Wellbeing: % Value 2014-2017
Table 85 Forecast Sales Of Weight Management And Wellbeing By Category: Value 2017-2022
Table 86 Forecast Sales Of Weight Management And Wellbeing By Category: % Value Growth 2017-2022
Headlines
Prospects
Most Common Herbal Products Are Focused On Intestinal Health And Improving Attention Span
New Herbal/Traditional Product Regulations Could Benefit Sales In The Short Term
Biodiversity Helps To Develop New Herbal/Traditional Products
Competitive Landscape
Herbal/Traditional Products Remains A Fragmented Category In 2017
Herbalife International Do Brasil Remains The Leader In Herbal/Traditional Products
Herbal/Traditional Products Continue To Be Dominated By Domestic Players In 2017
Category Data
Table 87 Sales Of Herbal/Traditional Products By Category: Value 2012-2017
Table 88 Sales Of Herbal/Traditional Products By Category: % Value Growth 2012-2017
Table 89 Nbo Company Shares Of Herbal/Traditional Products: % Value 2013-2017
Table 90 Lbn Brand Shares Of Herbal/Traditional Products: % Value 2014-2017
Table 91 Forecast Sales Of Herbal/Traditional Products By Category: Value 2017-2022
Table 92 Forecast Sales Of Herbal/Traditional Products By Category: % Value Growth 2017-2022
Headlines
Prospects
Nappy (Diaper) Rash Treatments Will Remain The Leading Category
Vulnerability In Winter Months Will Drive Future Sales Of Paediatric Cough, Cold And Allergy Remedies
Paediatric Analgesics Will Remain Important For Children But Also For Older People As A Means To Prevent Heart Attack
Competitive Landscape
Johnson & Johnson Do Brasil Maintains Leadership Since Acquiring Hipoglós
Reckitt Benckiser Acquires Bristol-Myers Squibb's Brands
Multinationals Lead Paediatric Consumer Health
Category Data
Table 93 Sales Of Paediatric Consumer Health By Category: Value 2012-2017
Table 94 Sales Of Paediatric Consumer Health By Category: % Value Growth 2012-2017
Table 95 Sales Of Paediatric Vitamins And Dietary Supplements By Type: % Value 2014-2017
Table 96 Nbo Company Shares Of Paediatric Consumer Health: % Value 2013-2017
Table 97 Lbn Brand Shares Of Paediatric Consumer Health: % Value 2014-2017
Table 98 Forecast Sales Of Paediatric Consumer Health By Category: Value 2017-2022
Table 99 Forecast Sales Of Paediatric Consumer Health By Category: % Value Growth 2017-2022
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