Consumer Health in Brazil

Value sales of consumer health in Brazil rose steadily in 2025 as economic recovery improved consumer finances and raised household spending. With average unemployment sitting at 6.6% in 2024, the lowest rate since 2015, and falling to 5.4% in the third quarter of 2025, consumer optimism and purchasing power has improved, ultimately leading to an upward trend in household spending.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2025, allowing you to identify the sectors driving growth. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.