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Apparel and Footwear in the US

  • ID: 2626658
  • Report
  • February 2021
  • Region: United States
  • 84 pages
  • Euromonitor International
The apparel and footwear industry was among the worst hit by the COVID-19 pandemic. A surge in the number of coronavirus cases as well as economic uncertainty caused a sudden drop in consumer confidence and quickly deprioritised non-essential spending, including clothing and footwear. Also, with cancelled large events and social gatherings as well as remote learning and work this has weakened demand for new clothing and footwear.

The Apparel and Footwear in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
EXECUTIVE SUMMARY
  • COVID-19 impact on apparel and footwear
  • COVID-19 country impact
  • Company response to COVID-19
  • Impact of COVID-19 retailing shifts
  • What next for apparel and footwear?
MARKET DATA
  • Table 1 Sales of Apparel and Footwear by Category: Volume 2015-2020
  • Table 2 Sales of Apparel and Footwear by Category: Value 2015-2020
  • Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Apparel and Footwear: % Value 2016-2020
  • Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2017-2020
  • Table 7 Distribution of Apparel and Footwear by Format: % Value 2015-2020
  • Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2020
  • Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2020-2025
  • Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2020-2025
  • Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2020-2025
  • Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

FACE MASKS
  • Summary 1 Fashion Face Masks Usage, Pricing and Market Sizes in The Americas - 2020
DISCLAIMER

SOURCES
  • Summary 2 Research Sources
KEY DATA FINDINGS

2020 IMPACT
  • COVID-19 forces widespread store closures and bankruptcies
  • Cancelled special events and social gatherings cause a steep decline in formalwear
  • Gen Z and millennials embrace virtual living and prefer digital shopping
RECOVERY AND OPPORTUNITIES
  • Recovery from COVID-19 expected to be at a gradual pace
  • Sustainability efforts will remain important
  • Womenswear will go more casual
CATEGORY DATA
  • Table 13 Sales of Womenswear by Category: Volume 2015-2020
  • Table 14 Sales of Womenswear by Category: Value 2015-2020
  • Table 15 Sales of Womenswear by Category: % Volume Growth 2015-2020
  • Table 16 Sales of Womenswear by Category: % Value Growth 2015-2020
  • Table 17 NBO Company Shares of Womenswear: % Value 2016-2020
  • Table 18 LBN Brand Shares of Womenswear: % Value 2017-2020
  • Table 19 NBO Company Shares of Women's Nightwear: % Value 2016-2020
  • Table 20 LBN Brand Shares of Women's Nightwear: % Value 2017-2020
  • Table 21 NBO Company Shares of Women's Outerwear: % Value 2016-2020
  • Table 22 LBN Brand Shares of Women's Outerwear: % Value 2017-2020
  • Table 23 NBO Company Shares of Women’s Swimwear: % Value 2016-2020
  • Table 24 LBN Brand Shares of Women’s Swimwear: % Value 2017-2020
  • Table 25 NBO Company Shares of Women's Underwear: % Value 2016-2020
  • Table 26 LBN Brand Shares of Women's Underwear: % Value 2017-2020
  • Table 27 Forecast Sales of Womenswear by Category: Volume 2020-2025
  • Table 28 Forecast Sales of Womenswear by Category: Value 2020-2025
  • Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2020-2025
  • Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Menswear sales slip amid the COVID-19 crisis
  • Demand for formalwear and workwear plummets amid COVID-19 crisis
  • Store-based retailing stores struggle with decreased traffic and temporary closures
RECOVERY AND OPPORTUNITIES
  • Menswear expects a recovery from COVID-19, albeit at a slow pace
  • E-commerce will become even more significant
  • VF Corp acquires streetwear pioneer, Supreme
CATEGORY DATA
  • Table 31 Sales of Menswear by Category: Volume 2015-2020
  • Table 32 Sales of Menswear by Category: Value 2015-2020
  • Table 33 Sales of Menswear by Category: % Volume Growth 2015-2020
  • Table 34 Sales of Menswear by Category: % Value Growth 2015-2020
  • Table 35 NBO Company Shares of Menswear: % Value 2016-2020
  • Table 36 LBN Brand Shares of Menswear: % Value 2017-2020
  • Table 37 NBO Company Shares of Men’s Nightwear: % Value 2016-2020
  • Table 38 LBN Brand Shares of Men’s Nightwear: % Value 2017-2020
  • Table 39 NBO Company Shares of Men’s Outerwear: % Value 2016-2020
  • Table 40 LBN Brand Shares of Men’s Outerwear: % Value 2017-2020
  • Table 41 NBO Company Shares of Men’s Swimwear: % Value 2016-2020
  • Table 42 LBN Brand Shares of Men’s Swimwear: % Value 2017-2020
  • Table 43 NBO Company Shares of Men’s Underwear: % Value 2016-2020
  • Table 44 LBN Brand Shares of Men’s Underwear: % Value 2017-2020
  • Table 45 Forecast Sales of Menswear by Category: Volume 2020-2025
  • Table 46 Forecast Sales of Menswear by Category: Value 2020-2025
  • Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2020-2025
  • Table 48 Forecast Sales of Menswear by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Consumer spending on childrenswear declines sharply due to COVID-19
  • COVID-19 changes channel landscape, adding pressures on store-based retailers
  • Leading childrenswear company, Carter’s Inc, also struggles amid COVID-19
RECOVERY AND OPPORTUNITIES
  • Childrenswear expects recovery to pre-pandemic levels by 2023
  • E-commerce expects to continue growth
  • Private label lines expected to thrive
CATEGORY DATA
  • Table 49 Sales of Childrenswear by Category: Volume 2015-2020
  • Table 50 Sales of Childrenswear by Category: Value 2015-2020
  • Table 51 Sales of Childrenswear by Category: % Volume Growth 2015-2020
  • Table 52 Sales of Childrenswear by Category: % Value Growth 2015-2020
  • Table 53 NBO Company Shares of Childrenswear: % Value 2016-2020
  • Table 54 LBN Brand Shares of Childrenswear: % Value 2017-2020
  • Table 55 Forecast Sales of Childrenswear by Category: Volume 2020-2025
  • Table 56 Forecast Sales of Childrenswear by Category: Value 2020-2025
  • Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2020-2025
  • Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Sportswear sales slump due to COVID-19
  • COVID-19 lockdown boosts demand for at-home wellness
  • E-commerce is a bright spot for retail
RECOVERY AND OPPORTUNITIES
  • Sportswear expects recovery once COVID-19 lockdowns ease
  • Nike leverages the power of digital to drive growth
  • adidas aims to position itself as a sustainability leader
CATEGORY DATA
  • Table 59 Sales of Sportswear by Category: Value 2015-2020
  • Table 60 Sales of Sportswear by Category: % Value Growth 2015-2020
  • Table 61 NBO Company Shares of Sportswear: % Value 2016-2020
  • Table 62 LBN Brand Shares of Sportswear: % Value 2017-2020
  • Table 63 Distribution of Sportswear by Format: % Value 2015-2020
  • Table 64 Forecast Sales of Sportswear by Category: Value 2020-2025
  • Table 65 Forecast Sales of Sportswear by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Jeans sales fall sharply amid the COVID-19 crisis
  • Jeans are heavily discounted to combat sluggish demand
  • Premium and super premium jeans struggle the most
RECOVERY AND OPPORTUNITIES
  • Jeans category will take some time to recover from the impact of COVID-19
  • E-commerce will remain a key channel
  • Levi Strauss & Co launches its own re-commerce programme
CATEGORY DATA
  • Table 66 Sales of Jeans by Category: Volume 2015-2020
  • Table 67 Sales of Jeans by Category: Value 2015-2020
  • Table 68 Sales of Jeans by Category: % Volume Growth 2015-2020
  • Table 69 Sales of Jeans by Category: % Value Growth 2015-2020
  • Table 70 Sales of Men’s Jeans by Category: Volume 2015-2020
  • Table 71 Sales of Men’s Jeans by Category: Value 2015-2020
  • Table 72 Sales of Men’s Jeans by Category: % Volume Growth 2015-2020
  • Table 73 Sales of Men’s Jeans by Category: % Value Growth 2015-2020
  • Table 74 Sales of Women’s Jeans by Category: Volume 2015-2020
  • Table 75 Sales of Women’s Jeans by Category: Value 2015-2020
  • Table 76 Sales of Women’s Jeans by Category: % Volume Growth 2015-2020
  • Table 77 Sales of Women’s Jeans by Category: % Value Growth 2015-2020
  • Table 78 NBO Company Shares of Jeans: % Value 2016-2020
  • Table 79 LBN Brand Shares of Jeans: % Value 2017-2020
  • Table 80 Forecast Sales of Jeans by Category: Volume 2020-2025
  • Table 81 Forecast Sales of Jeans by Category: Value 2020-2025
  • Table 82 Forecast Sales of Jeans by Category: % Volume Growth 2020-2025
  • Table 83 Forecast Sales of Jeans by Category: % Value Growth 2020-2025
  • Table 84 Forecast Sales of Men’s Jeans by Category: Volume 2020-2025
  • Table 85 Forecast Sales of Men’s Jeans by Category: Value 2020-2025
  • Table 86 Forecast Sales of Men’s Jeans by Category: % Volume Growth 2020-2025
  • Table 87 Forecast Sales of Men’s Jeans by Category: % Value Growth 2020-2025
  • Table 88 Forecast Sales of Women’s Jeans by Category: Volume 2020-2025
  • Table 89 Forecast Sales of Women’s Jeans by Category: Value 2020-2025
  • Table 90 Forecast Sales of Women’s Jeans by Category: % Volume Growth 2020-2025
  • Table 91 Forecast Sales of Women’s Jeans by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Sheer hosiery sees sluggish sales through the COVID-19 pandemic
  • Non-sheer hosiery sales decline less steeply than sheer hosiery
  • Hosiery sees major decline in sales through store-based retailing
RECOVERY AND OPPORTUNITIES
  • The pace of recovery will be held back by weakening demand for sheer hosiery
  • Private label expects to see market share growth
  • The acceleration of e-commerce will continue
CATEGORY DATA
  • Table 92 Sales of Hosiery by Category: Volume 2015-2020
  • Table 93 Sales of Hosiery by Category: Value 2015-2020
  • Table 94 Sales of Hosiery by Category: % Volume Growth 2015-2020
  • Table 95 Sales of Hosiery by Category: % Value Growth 2015-2020
  • Table 96 NBO Company Shares of Hosiery: % Value 2016-2020
  • Table 97 LBN Brand Shares of Hosiery: % Value 2017-2020
  • Table 98 Forecast Sales of Hosiery by Category: Volume 2020-2025
  • Table 99 Forecast Sales of Hosiery by Category: Value 2020-2025
  • Table 100 Forecast Sales of Hosiery by Category: % Volume Growth 2020-2025
  • Table 101 Forecast Sales of Hosiery by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Formal accessories such as ties and belts see major decline in sales
  • Most US states mandate face masks in public to prevent the spread of COVID-19
  • Temporary store closures weaken discovery/impulse purchases
RECOVERY AND OPPORTUNITIES
  • The pace of recovery in apparel accessories will be held back by weakening demand
  • Casual wear trend will continue
  • E-commerce continues to grow
CATEGORY DATA
  • Table 102 Sales of Apparel Accessories by Category: Volume 2015-2020
  • Table 103 Sales of Apparel Accessories by Category: Value 2015-2020
  • Table 104 Sales of Apparel Accessories by Category: % Volume Growth 2015-2020
  • Table 105 Sales of Apparel Accessories by Category: % Value Growth 2015-2020
  • Table 106 NBO Company Shares of Apparel Accessories: % Value 2016-2020
  • Table 107 LBN Brand Shares of Apparel Accessories: % Value 2017-2020
  • Table 108 Forecast Sales of Apparel Accessories by Category: Volume 2020-2025
  • Table 109 Forecast Sales of Apparel Accessories by Category: Value 2020-2025
  • Table 110 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2020-2025
  • Table 111 Forecast Sales of Apparel Accessories by Category: % Value Growth 2020-2025
KEY DATA FINDINGS

2020 IMPACT
  • Demand for new footwear weakens due to COVID-19 stay-at-home restrictions
  • Consumers prefer more casual and comfort-focused footwear
  • Designer brands leverage sneaker collaboration to attract new customers
RECOVERY AND OPPORTUNITIES
  • Footwear expects a return to pre-pandemic levels by 2023
  • Sports footwear will continue to drive overall footwear sales
  • The pandemic speeds up the shift to e-commerce
CATEGORY DATA
  • Table 112 Sales of Footwear by Category: Volume 2015-2020
  • Table 113 Sales of Footwear by Category: Value 2015-2020
  • Table 114 Sales of Footwear by Category: % Volume Growth 2015-2020
  • Table 115 Sales of Footwear by Category: % Value Growth 2015-2020
  • Table 116 NBO Company Shares of Footwear: % Value 2016-2020
  • Table 117 LBN Brand Shares of Footwear: % Value 2017-2020
  • Table 118 Distribution of Footwear by Format: % Value 2015-2020
  • Table 119 Forecast Sales of Footwear by Category: Volume 2020-2025
  • Table 120 Forecast Sales of Footwear by Category: Value 2020-2025
  • Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2020-2025
  • Table 122 Forecast Sales of Footwear by Category: % Value Growth 2020-2025
Note: Product cover images may vary from those shown
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