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Brazil Online Retail Market Summary, Competitive Analysis and Forecast to 2026

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    Report

  • 57 Pages
  • January 2023
  • Region: Brazil
  • MarketLine
  • ID: 5793776
Online Retail in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The online retail market includes all sales within Clothing & Footwear, Electricals, Food & Grocery, Health & Beauty, Home and Other (Books, News & Stationery, Jewelry & Watches, Luggage & Leather Goods, Music, Video & Entertainment Software, Sports & Leisure Equipment and others) segments, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer. Online specialists retailers include sell only via the internet. Other online retail is a sell done online by retailers that also operate via offline channels (in-store, mail order, direct selling, etc.)
  • The Brazilian online retail market had total revenues of $37,373.6m in 2021, representing a compound annual growth rate (CAGR) of 15.5% between 2017 and 2021.
  • Other Online Retail account for the largest proportion of sales in the Brazilian online retail market in 2021, sales through this channel generated $23,051.4m, equivalent to 61.7% of the market's overall value.
  • Consumers in Brazil are likely to make payments for high value goods in non-interest instalments, a unique feature of the Brazilian online retail market.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Brazil
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Brazil
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Brazil online retail market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Brazil online retail market by value in 2021?
  • What will be the size of the Brazil online retail market in 2026?
  • What factors are affecting the strength of competition in the Brazil online retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Brazil's online retail market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the main business models in the market?
7.3. What strategies do the leading players follow?
7.4. Who are the main challengers to the incumbents?
7.5. What is the rationale for the recent M&A activity?
8 Company Profiles
8.1. Mercado Libre Inc
8.2. Americanas SA
8.3. Magazine Luiza SA
8.4. Via SA
8.5. Alibaba Group Holding Limited
8.6. Amazon.com, Inc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher
List of Tables
Table 1: Brazil online retail sector value: $ million, 2016-21
Table 2: Brazil online retail sector category segmentation: % share, by value, 2016-2021
Table 3: Brazil online retail sector category segmentation: $ million, 2016-2021
Table 4: Brazil online retail sector geography segmentation: $ million, 2021
Table 5: Brazil online retail sector distribution: % share, by value, 2021
Table 6: Brazil online retail sector value forecast: $ million, 2021-26
Table 7: Mercado Libre Inc: key facts
Table 8: Mercado Libre Inc: Annual Financial Ratios
Table 9: Mercado Libre Inc: Key Employees
Table 10: Americanas SA: key facts
Table 11: Americanas SA: Annual Financial Ratios
Table 12: Americanas SA: Key Employees
Table 13: Magazine Luiza SA: key facts
Table 14: Magazine Luiza SA: Annual Financial Ratios
Table 15: Magazine Luiza SA: Key Employees
Table 16: Via SA: key facts
Table 17: Via SA: Annual Financial Ratios
Table 18: Via SA: Key Employees
Table 19: Alibaba Group Holding Limited: key facts
Table 20: Alibaba Group Holding Limited: Annual Financial Ratios
Table 21: Alibaba Group Holding Limited: Key Employees
Table 22: Alibaba Group Holding Limited: Key Employees Continued
Table 23: Amazon.com, Inc.: key facts
Table 24: Amazon.com, Inc.: Annual Financial Ratios
Table 25: Amazon.com, Inc.: Key Employees
Table 26: Amazon.com, Inc.: Key Employees Continued
Table 27: Brazil size of population (million), 2017-21
Table 28: Brazil gdp (constant 2005 prices, $ billion), 2017-21
Table 29: Brazil gdp (current prices, $ billion), 2017-21
Table 30: Brazil inflation, 2017-21
Table 31: Brazil consumer price index (absolute), 2017-21
Table 32: Brazil exchange rate, 2017-21
List of Figures
Figure 1: Brazil online retail sector value: $ million, 2016-21
Figure 2: Brazil online retail sector category segmentation: $ million, 2016-2021
Figure 3: Brazil online retail sector geography segmentation: % share, by value, 2021
Figure 4: Brazil online retail sector distribution: % share, by value, 2021
Figure 5: Brazil online retail sector value forecast: $ million, 2021-26
Figure 6: Forces driving competition in the online retail sector in Brazil, 2021
Figure 7: Drivers of buyer power in the online retail sector in Brazil, 2021
Figure 8: Drivers of supplier power in the online retail sector in Brazil, 2021
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Brazil, 2021
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Brazil, 2021
Figure 11: Drivers of degree of rivalry in the online retail sector in Brazil, 2021

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Mercado Libre Inc
  • Americanas SA
  • Magazine Luiza SA
  • Via SA
  • Alibaba Group Holding Limited
  • Amazon.com, Inc.

Table Information