Sportswear in France

Sportswear saw robust growth in 2025, largely driven by the legacy of the Paris Olympics and the ongoing popularity of athleisure and streetwear, especially among younger urbanites. The integration of athletic wear into everyday fashion has been accelerated by brands like HOKA and On Running, which have transformed performance footwear into style statements. adidas continues to make advanced running technology more accessible, while Decathlon has expanded its running-focused retail presence.

This Sportswear in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sportswear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.