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Naturally Healthy Beverages in Hong Kong, China

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    Report

  • 26 Pages
  • December 2021
  • Region: China, Hong Kong
  • Euromonitor International
  • ID: 2666931
Prior to the emergence of the pandemic, demand for naturally healthy beverages in Hong Kong was gaining momentum as part of the ongoing development of the health and wellness trend. An increasing number of local health-conscious consumers were switching to perceived natural options which did not include a high number of ingredients or sweeteners.

The publisher's Naturally Healthy Beverages in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: NH Hot Drinks, NH Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Naturally Healthy Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • Recovery for natural healthy beverages in 2021 driven by NH soft drinks

NH bottled water remains most popular option within the categoryNH tea continues to benefit from health and wellness trend
PROSPECTS AND OPPORTUNITIES
  • Naturally healthy’s positioning becoming blurred with other health and wellness beverages
  • Active marketing communication from brands regarding benefits
  • Retailing shifts within naturally healthy beverages

CATEGORY DATA
  • Table 1 Sales of NH Beverages by Category: Value 2016-2021
  • Table 2 Sales of NH Beverages by Category: % Value Growth 2016-2021
  • Table 3 NBO Company Shares of NH Beverages: % Value 2017-2021
  • Table 4 LBN Brand Shares of NH Beverages: % Value 2018-2021
  • Table 5 Distribution of NH Beverages by Format: % Value 2016-2021
  • Table 6 Forecast Sales of NH Beverages by Category: Value 2021-2026
  • Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026

HEALTH AND WELLNESS IN HONG KONG, CHINA
EXECUTIVE SUMMARY
  • Health and wellness in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for health and wellness?

MARKET DATA
  • Table 8 Sales of Health and Wellness by Type: Value 2016-2021
  • Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
  • Table 10 Sales of Health and Wellness by Category: Value 2016-2021
  • Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
  • Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
  • Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
  • Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
  • Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
  • Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
  • Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
  • Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
  • Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
  • Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
  • Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
  • Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
  • Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026

DISCLAIMER
SOURCES
  • Summary 1 Research Sources