Pet Care in Peru - Research and Markets

Pet care retail volume sales continued to expand at a robust pace in Peru during 2022, supported by rapidly expanding canine and feline populations and the deepening pet humanisation trend, which is leading more owners to feed their pets prepared food. However, the rate of growth in retail constant value sales (2022 prices) slowed significantly during 2022, due to a decline in unit pricing in constant value terms.

This Pet Care in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Pet Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

EXECUTIVE SUMMARY

Pet care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for pet care?

MARKET INDICATORS

Table 1 Pet Populations 2017-2022

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2017-2022
Table 3 Sales of Pet Care by Category: Value 2017-2022
Table 4 Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 5 Sales of Pet Care by Category: % Value Growth 2017-2022
Table 6 NBO Company Shares of Pet Food: % Value 2017-2021
Table 7 LBN Brand Shares of Pet Food: % Value 2018-2021
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2017-2021
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021
Table 10 Distribution of Pet Care by Format: % Value 2017-2022
Table 11 Distribution of Pet Care by Format and Category: % Value 2022
Table 12 Distribution of Dog and Cat Food by Format: % Value 2017-2022
Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2022
Table 14 Forecast Sales of Pet Food by Category: Volume 2022-2027
Table 15 Forecast Sales of Pet Care by Category: Value 2022-2027
Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027
Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027

SOURCES

Summary 1 Research Sources

DOG FOOD IN PERU

KEY DATA FINDINGS

2022 DEVELOPMENTS

Increased ownership is driving robust growth in dog food demand
Deepening pet humanisation trend is driving premiumisation
Rising raw material and energy costs combine with currency devaluation to drive spike in unit pricing

PROSPECTS AND OPPORTUNITIES

Pet humanisation and an expanding canine population will continue to drive strong demand growth
Premium products with natural positioning will grow in popularity
The line between mid-priced and premium offerings will continue to blur

CATEGORY INDICATORS

Table 18 Dog Owning Households: % Analysis 2017-2022
Table 19 Dog Population 2017-2022
Table 20 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2017-2022

CATEGORY DATA

Summary 2 Dog Food by Price Band 2022
Table 21 Sales of Dog Food by Category: Volume 2017-2022
Table 22 Sales of Dog Food by Category: Value 2017-2022
Table 23 Sales of Dog Food by Category: % Volume Growth 2017-2022
Table 24 Sales of Dog Food by Category: % Value Growth 2017-2022
Table 25 Sales of Dry Dog Food by Life-Cycle: % Value 2017-2022
Table 26 Sales of Wet Dog Food by Life-Cycle: % Value 2017-2022
Table 27 NBO Company Shares of Dog Food: % Value 2017-2021
Table 28 LBN Brand Shares of Dog Food: % Value 2018-2021
Table 29 LBN Brand Shares of Dog Treats and Mixers: % Value 2018-2021
Table 30 Distribution of Dog Food by Format: % Value 2017-2022
Table 31 Forecast Sales of Dog Food by Category: Volume 2022-2027
Table 32 Forecast Sales of Dog Food by Category: Value 2022-2027
Table 33 Forecast Sales of Dog Food by Category: % Volume Growth 2022-2027
Table 34 Forecast Sales of Dog Food by Category: % Value Growth 2022-2027

CAT FOOD IN PERU

KEY DATA FINDINGS

2022 DEVELOPMENTS

Rapidly increasing feline population drives strong growth in volume sales
Traditional grocery retailers dominate the distribution of mid-priced brands
Leader Rinti blurs the line between mid-price and premium with Canbo

PROSPECTS AND OPPORTUNITIES

An expanding feline population will remain the main growth driver
Private label will become more of a competitive threat to economy brands
E-commerce will make it easier to market and distribute niche premium brands

CATEGORY INDICATORS

Table 35 Cat Owning Households: % Analysis 2017-2022
Table 36 Cat Population 2017-2022
Table 37 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2017-2022

CATEGORY DATA

Summary 3 Cat Food by Price Band 2022
Table 38 Sales of Cat Food by Category: Volume 2017-2022
Table 39 Sales of Cat Food by Category: Value 2017-2022
Table 40 Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 41 Sales of Cat Food by Category: % Value Growth 2017-2022
Table 42 Sales of Dry Cat Food by Life-Cycle: % Value 2017-2022
Table 43 Sales of Wet Cat Food by Life-Cycle: % Value 2017-2022
Table 44 NBO Company Shares of Cat Food: % Value 2017-2021
Table 45 LBN Brand Shares of Cat Food: % Value 2018-2021
Table 46 LBN Brand Shares of Cat Treats and Mixers: % Value 2018-2021
Table 47 Distribution of Cat Food by Format: % Value 2017-2022
Table 48 Forecast Sales of Cat Food by Category: Volume 2022-2027
Table 49 Forecast Sales of Cat Food by Category: Value 2022-2027
Table 50 Forecast Sales of Cat Food by Category: % Volume Growth 2022-2027
Table 51 Forecast Sales of Cat Food by Category: % Value Growth 2022-2027

OTHER PET FOOD IN PERU

KEY DATA FINDINGS

2022 DEVELOPMENTS

E-commerce builds on pandemic momentum
Decline in unit pricing weighs on value sales growth
Unbranded products remain popular

PROSPECTS AND OPPORTUNITIES

Premiumisation will remain elusive
Most owners will continue to feed their pets unpackaged food
Live food will increasingly become available online

CATEGORY INDICATORS

Table 52 Other Pet Population 2017-2022

CATEGORY DATA

Table 53 Sales of Other Pet Food by Category: Volume 2017-2022
Table 54 Sales of Other Pet Food by Category: Value 2017-2022
Table 55 Sales of Other Pet Food by Category: % Volume Growth 2017-2022
Table 56 Sales of Other Pet Food by Category: % Value Growth 2017-2022
Table 57 LBN Brand Shares of Bird Food: % Value 2018-2021
Table 58 LBN Brand Shares of Fish Food: % Value 2018-2021
Table 59 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2018-2021
Table 60 Distribution of Other Pet Food by Format: % Value 2017-2022
Table 61 Forecast Sales of Other Pet Food by Category: Volume 2022-2027
Table 62 Forecast Sales of Other Pet Food by Category: Value 2022-2027
Table 63 Forecast Sales of Other Pet Food by Category: % Volume Growth 2022-2027
Table 64 Forecast Sales of Other Pet Food by Category: % Value Growth 2022-2027

PET PRODUCTS IN PERU

KEY DATA FINDINGS

2022 DEVELOPMENTS

As unit pricing stabilises, the rate of growth in retail constant value sales slows
Demand for cat litter is less elastic than either pet healthcare or other pet products because cat owners consider it more essential
Counterfeit products are increasingly available online

PROSPECTS AND OPPORTUNITIES

An expanding pet population and pet humanisation will remain the main growth drivers
Cat litter made from sustainable materials will proliferate, but its appeal will be limited
Pandemic will deepen consumer interest in pet healthcare

CATEGORY DATA