All areas of sportswear posted double-digit retail volume and current value sales growth in 2021, following double-digit declines in 2020 due to the exigencies of the COVID-19 pandemic. The category rebounded after contracting for the first time during the review period in 2020.
The publisher's Sportswear in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Sports Apparel, Sports Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The publisher's Sportswear in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Sports Apparel, Sports Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sportswear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
SPORTSWEAR IN ITALYKEY DATA FINDINGS
2022 DEVELOPMENTS
- Sportswear growth driven by performance sportswear in 2022
- Outdoor sportswear slows down in 2022, following boom in 2021
- Nike and adidas remain leading players as adidas sells off Reebok
- Sportswear faces a positive forecast period though growth will slow
- Fitness trends to support and inform development in sportswear
- Brands to invest in monobrand outlets as they strive to differentiate
- Table 1 Sales of Sportswear by Category: Value 2017-2022
- Table 2 Sales of Sportswear by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Sportswear: % Value 2018-2022
- Table 4 LBN Brand Shares of Sportswear: % Value 2019-2022
- Table 5 Distribution of Sportswear by Format: % Value 2017-2022
- Table 6 Forecast Sales of Sportswear by Category: Value 2022-2027
- Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2022-2027
- APPAREL AND FOOTWEAR IN ITALY
- Apparel and footwear in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for apparel and footwear?
- Table 8 Sales of Apparel and Footwear by Category: Volume 2017-2022
- Table 9 Sales of Apparel and Footwear by Category: Value 2017-2022
- Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
- Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
- Table 12 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
- Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
- Table 14 Distribution of Apparel and Footwear by Format: % Value 2017-2022
- Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2022
- Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
- Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
- Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
- Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
