Adult & Pornographic Websites in the US - Industry Market Research Report

The Adult and Pornographic Websites industry generates most of its revenue from subscription fees for premium access to pornography, though a sizeable share of revenue also comes from the sale of display ads. Growth in mobile internet connectivity and shifting sexual attitudes have increased pornographic material consumption. The industry has also benefited from decline in other erotic formats; pornographic magazines and DVD producers have struggled to remain in business as the internet has grown to dominate the pornography market. The COVID-19 pandemic provided a further boost to the industry, as stay at home orders and additional measures that kept people home resulted in an increase in online pornography viewership. As a result, industry revenue is forecast to increase at a CAGR of 10.4% to $1.1 billion, including 5.8% growth during the current year

This industry distributes pornographic content to subscribers via the internet. It generates revenue through advertisements and membership subscriptions. The industry does not include offline distribution of pornography or live webcam shows. It is important to note that while many industry players are vertically integrated and involved in shooting pornographic videos, the majority simply manage adult websites and do not create original content. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.