Value sales of gum in the Philippines are expected to rise in 2025. Chewing gum continues to lead category growth, driven by breath-freshening needs among adults, especially smokers. Brands such as Doublemint Wrigley’s, VFresh, Judge, and Lotte Xylitol maintain momentum, aided by increased in-store placement that enhances both visibility and accessibility. This segment's performance is further supported by its functional positioning, with many consumers regarding chewing gum as a tool for oral h...
This Gum in Philippines report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Gum in Philippines report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Gum in the PhilippinesChewing Gum Records Retail Value Growth as Bubble Gum Struggles to InnovateWrigley Philippines Inc Continues to Lead, Improving Its Share With a Focus on InnovationsSmall Local Grocers Continue to Be the Key Channel, while Retail E-Commerce Gains MomentumProspects and OpportunitiesStable Value Sales Are Expected, Driven by Modern Lifestyle TrendsSmall Local Grocers Will Anchor Gum Sales while Retail E-Commerce Will Remain NicheHealth and Wellness Trends Will Create Both Opportunities and Challenges Across GumSnacks in the PhilippinesExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?DisclaimerSourcesSummary 1 Research Sources
Key Data Findings
Category Data
Market Data