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Juice in Portugal

  • ID: 2870468
  • Report
  • December 2019
  • Region: Portugal
  • 28 pages
  • Euromonitor International
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Juice drinks (up to 24% juice) continues to be the most negatively impacted by the sugar tax and the health and wellness trend in Portugal, as the category suffered negative growth percentages in both volume and value in 2019. All other juice categories posted moderate growth, albeit at lower rates than in the previous year.

The author's Juice in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Juice market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Juice in Portugal

List of Contents and Tables
Headlines
Prospects
Despite A Slowdown in Value Growth, Juice Performs Well, With Juice Drinks Set To Continue Being Hindered by Sugar and Calorie Concerns
Movement Towards Specialisation, Differentiation by Packaging Type and Premiumisation Is Expected To Boost Value Growth
in Line With the Health and Wellness Trend Players Continue To Focus on Reducing Sugar Content and Lowering Calories in Juice Drinks
Competitive Landscape
Vitamont Repositions Itself With Focus on Specialist Organic and Health Retailers
Coca-Cola European Partners Portugal Is Now Distributing Capri-sun Juice Drinks, Launching New Nectar Products in the Process
Premiumisation Trend Seen in Private Label Juice Products
Category Data
Table 1 Off-trade Sales of Juice by Category: Volume 2014-2019
Table 2 Off-trade Sales of Juice by Category: Value 2014-2019
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2014-2019
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2014-2019
Table 5 Leading Flavours for Off-trade 100% Juice: % Volume 2014-2019
Table 6 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2014-2019
Table 7 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2014-2019
Table 8 NBO Company Shares of Off-trade Juice: % Volume 2015-2019
Table 9 LBN Brand Shares of Off-trade Juice: % Volume 2016-2019
Table 10 NBO Company Shares of Off-trade Juice: % Value 2015-2019
Table 11 LBN Brand Shares of Off-trade Juice: % Value 2016-2019
Table 12 Forecast Off-trade Sales of Juice by Category: Volume 2019-2024
Table 13 Forecast Off-trade Sales of Juice by Category: Value 2019-2024
Table 14 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 15 Forecast Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Executive Summary
Strong Player Focus on Adding Value, Especially Functional Benefits, Helps Drive Growth of Soft Drinks in 2019
After Players Adjust To Sugar Tax Changes Without Yet Significant Further Impact, Government Imposes Restrictions on Marketing and Advertising
Within the Highly Fragmented and Competitive Soft Drinks Market, Private Label Struggles To Overcome Advantages of Branded Players
Product Developments Characterised by A Focus on Responding To Health and Wellness Trends
Strong Economy, Tourism and Players' Focus on Providing Healthier Soft Drinks Are Expected To Drive Value Growth Over the Forecast Period
Market Data
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 34 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 35 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 46 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Portugal
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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