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Bakery Products in Germany

  • ID: 296446
  • Report
  • December 2018
  • Region: Europe, Germany
  • 5 Pages
  • Euromonitor International
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FEATURED COMPANIES

  • Arla Foods Gmbh
  • Bahlsen Gmbh & Co Kg
  • Bonduelle Gmbh
  • Dr Oetker Food-Service Kg
  • Ferrero Oh Gmbh
  • Haribo Gmbh & Co Kg
  • MORE
The publisher's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Bakery Products market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Biscuits, Snacks and Preserved Pastry, Bread, Baked Desserts and Fresh Pastry.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bakery Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Arla Foods Gmbh
  • Bahlsen Gmbh & Co Kg
  • Bonduelle Gmbh
  • Dr Oetker Food-Service Kg
  • Ferrero Oh Gmbh
  • Haribo Gmbh & Co Kg
  • MORE
BAKERY PRODUCTS IN GERMANY

Industry Overview
Chart 1 Turnover 2002-2022
Chart 2 Turnover by Category 2012-2017, LCU million
Chart 3 Turnover by Category 2017-2022, LCU million
Chart 4 Profit and Profit Margin 2012-2017
Cost Structure
Chart 5 Cost Structure 2012-2017, LCU million
Market Structure
Chart 6 Market Structure 2012-2017, LCU million
Chart 7 Market Structure by Buyer 2012-2017, LCU million
Trade
Chart 8 Exports 2012-2017
Chart 9 Imports 2012-2017
Firmographics
Chart 10 Top Companies' Shares 2017, % of Turnover
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Arla Foods Gmbh
  • Bahlsen Gmbh & Co Kg
  • Bonduelle Gmbh
  • Dr Oetker Food-Service Kg
  • Ferrero Oh Gmbh
  • Haribo Gmbh & Co Kg
  • MORE
Packaged food performs well in 2007

In 2007, packaged food as a whole performed well, except for confectionery which experienced a slight decline. Next to dairy products, which take the lion’s share of packaged food, frozen processed food and ready meals drove overall sales growth. In addition, numerous product launches offering healthier, convenient and organic products boosted growth.

Organic products widely available

Organic packaged food experienced another successful year in 2007, with a good potential for further growth as more organic supermarket chains are opening stores. Standard supermarkets and discounters also jumped on the bandwagon and introduced or extended their range of organic products. Organic food is widely available and becoming mainstream in German households as the choice of products becomes bigger. Organic food benefited from numerous food scares in Germany during the review period, which led to lively public discussions about the quality of food.

Discounters still very popular with German consumers

In 2007, sales of discounters once again increased, despite an improved economic environment, as these outlets remain popular with price-conscious German consumers. Meanwhile supermarkets/hypermarkets’ sales stagnated during the review period. In packaged food, by 2007 German consumers spent an equal amount of money in supermarkets/hypermarkets and discounters. Independent food stores and convenience stores meanwhile saw a slight downturn from 2002 to 2007, which is attributed to the fact that German consumers are shopping less frequently but therefore buying more at larger outlets.

Price of packaged food to increase

Industry sources expect overall packaged food to become more expensive in the first half of the forecast period until 2009. After an increased unit price in milk, other products are also expected to follow with higher prices. Cereals are expected to become more expensive due to worldwide droughts. In addition, more crops are being used for the production of alternative energy worldwide, including rape and corn. Aldi was one of the first retailers to increase its food prices. In September 2007, Aldi increased the price of 50 of its products and therefore created a trend for other retailers. Nestlé meanwhile announced an increase in the price of its ice cream, due to the increasing price of milk.

Convenience will be driving factor for growth

The performance of overall packaged food is expected to be modest during the forecast period. Confectionery, snack bars and dried processed food are predicted to decrease in value due to the health and wellness trend in Germany, which is expected to continue over the long-term. An increasing lack of time is likely to be an important aspect when it comes to food preparation. Consequently, meal solutions will see good growth rates in the future, including chilled and frozen processed food as well as ready meals. More consumers are seeking convenient food. In addition, convenience food will offer more health and wellness products, which will appeal to health conscious Germans.
Note: Product cover images may vary from those shown
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- Arla Foods Gmbh
- Bahlsen Gmbh & Co Kg
- Bonduelle Gmbh
- Dr Oetker Food-Service Kg
- Ferrero Oh Gmbh
- Haribo Gmbh & Co Kg
- Kamps Ag
- Kraft Foods Deutschland Gmbh & Co
- Kühne Kg, Carl
- Molkerei Alois Müller Gmbh & Co Kg
- Nestle Foodservices Gmbh
- Ritter Gmbh & Co Kg, Alfred
- Storck Kg, August
- Unilever Deutschland Gmbh
Note: Product cover images may vary from those shown
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