Travel in Ireland

  • ID: 300945
  • Report
  • Region: Ireland
  • 44 Pages
  • Euromonitor International
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In 2011 the Irish Tourism authorities recognised the country’s over-dependence on visitors from the UK and put a diversification strategy in place. The strategy aimed to attract more long-haul flight tourists to Ireland who typically spend more during their stay than short-haul customers. A number of sales and marketing campaigns in the US, Canada and the Far East continued to show results with increased long-haul visitor numbers in 2018.

The Travel in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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TRAVEL IN IRELAND

September 2018

Executive Summary
Irish Tourism Sees Another Strong Year
the Battle for Direct Bookings and Technological Innovations Continues
Airlines and Lodging Remain Ultra-competitive
Sharing Economy Drives Innovation
New and Diverse Strategies Will Help Travel Grow in Forecast Period
SWOT
Summary 1 Destination Ireland: SWOT
Market Data
Table 1 Annual Leave: Volume 2013-2018
Table 2 Travellers by Age: Number of People 2013-2018
Table 3 Seasonality: Number of People 2013-2018
Table 4 Leisure Outbound Demographics: Number of Trips 2013-2018
Table 5 Other Transport Sales: Value 2013-2018
Table 6 Other Transport Online Sales: Value 2013-2018
Table 7 Forecast Other Transport Sales: Value 2018-2023
Table 8 Forecast Other Transport Online Sales: Value 2018-2023
Table 9 Activities: Value 2013-2018
Table 10 Forecast Activities: Value 2018-2023
Definitions
Sources
Summary 2 Research Sources
Headlines
Prospects
UK Remains An Important Source Market
Focus on Business Travellers and Long-haul Destinations Continues
Institutional Focus on Sustainable Tourism
Category Data
Table 11 Inbound Arrivals: Number of Trips 2013-2018
Table 12 Inbound Arrivals by Country: Number of Trips 2013-2018
Table 13 Inbound City Arrivals 2013-2018
Table 14 Inbound Receipts: Value 2013-2018
Table 15 Leisure Inbound Demographics: Number of Trips 2013-2018
Table 16 Forecast Inbound Arrivals: Number of Trips 2018-2023
Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2018-2023
Table 18 Forecast Inbound Receipts: Value 2018-2023
Table 19 Domestic Trips by Destination: Number of Trips 2013-2018
Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2013-2018
Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2013-2018
Table 22 Domestic Expenditure: Value 2013-2018
Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2018-2023
Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2018-2023
Table 25 Forecast Domestic Expenditure: Value 2018-2023
Table 26 Outbound Departures: Number of Trips 2013-2018
Table 27 Outbound Departures by Destination: Number of Trips 2013-2018
Table 28 Outbound Expenditure: Value 2013-2018
Table 29 Forecast Outbound Departures: Number of Trips 2018-2023
Table 30 Forecast Outbound Departures by Destination: Number of Trips 2018-2023
Table 31 Forecast Outbound Expenditure: Value 2018-2023
Headlines
Prospects
Business Travel and Low Cost Carriers Are on the Rise
Brexit and Infrastructure Are Major Concerns
Domestic Players Continue To Dominate Through Innovation
Category Data
Table 32 Airlines Sales: Value 2013-2018
Table 33 Airlines Online Sales: Value 2013-2018
Table 34 Airlines: Passengers Carried 2013-2018
Table 35 Airlines NBO Company Shares: % Value 2014-2018
Table 36 Charter Airlines Brands by Key Performance Indicators 2018
Table 37 Low Cost Carriers Airlines Brands by Key Performance Indicators 2018
Table 38 Scheduled Airlines Brands by Key Performance Indicators 2018
Table 39 Forecast Airlines Sales: Value 2018-2023
Table 40 Forecast Airlines Online Sales: Value 2018-2023
Headlines
Prospects
Poor Transport Infrastructure and Long-haul Tourists Sustain Growth
Comprehensive Insurance Products and Business Travel Boost Growth
Big Players Leverage Scale But Innovators Will Grow
Category Data
Table 41 Car Rental Sales: Value 2013-2018
Table 42 Car Rental Online Sales: Value 2013-2018
Table 43 Structure of Car Rental Market 2013-2018
Table 44 Car Rental NBO Company Shares: % Value 2014-2018
Table 45 Car Rental Brands by Key Performance Indicators 2018
Table 46 Forecast Car Rental Sales: Value 2018-2023
Table 47 Forecast Car Rental Online Sales: Value 2018-2023
Headlines
Prospects
Shortage of Hotels in Most Popular Locations Fuels Value Growth
Short-term Rentals Benefits From Demand and Lack of Hotels
Airlines and Lodging Players Partner Up To "own the Customer Journey"
Category Data
Table 48 Lodging Sales: Value 2013-2018
Table 49 Lodging Online Sales: Value 2013-2018
Table 50 Hotels Sales: Value 2013-2018
Table 51 Hotels Online Sales: Value 2013-2018
Table 52 Other Lodging Sales: Value 2013-2018
Table 53 Other Lodging Online Sales: Value 2013-2018
Table 54 Lodging Outlets: Units 2013-2018
Table 55 Lodging: Number of Rooms 2013-2018
Table 56 Lodging by Incoming vs Domestic: % Value 2013-2018
Table 57 Hotels NBO Company Shares: % Value 2014-2018
Table 58 Hotel Brands by Key Performance Indicators 2018
Table 59 Forecast Lodging Sales: Value 2018-2023
Table 60 Forecast Lodging Online Sales: Value 2018-2023
Table 61 Forecast Hotels Sales: Value 2018-2023
Table 62 Forecast Hotels Online Sales: Value 2018-2023
Table 63 Forecast Other Lodging Sales: Value 2018-2023
Table 64 Forecast Other Lodging Online Sales: Value 2018-2023
Table 65 Forecast Lodging Outlets: Units 2018-2023
Headlines
Prospects
Airlines Booking Changes Give Otas Both Challenges and Opportunity
Hoteliers Avail Themselves of Wide Rate Parity To Drive Direct Bookings
Digital Trends and Customer Experience Drive Bot Adoption
Category Data
Table 66 Travel Intermediaries Sales: Value 2013-2018
Table 67 Intermediaries Corporate Business Online Sales: Value 2013-2018
Table 68 Intermediaries Leisure Online Sales: Value 2013-2018
Table 69 Travel Intermediaries NBO Company Shares: % Value 2014-2018
Table 70 Online Travel Sales to Residents: Value 2013-2018
Table 71 Mobile Travel Sales to Residents: Value 2013-2018
Table 72 Forecast Travel Intermediaries Sales: Value 2018-2023
Table 73 Forecast Intermediaries Corporate Business Online Sales: Value 2018-2023
Table 74 Forecast Intermediaries Leisure Online Sales: Value 2018-2023
Table 75 Forecast Online Travel Sales to Residents: Value 2018-2023
Table 76 Forecast Mobile Travel Sales to Residents: Value 2018-2023
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