Tobacco in China - Research and Markets

The pandemic and associated lockdowns did not have a material impact on tobacco consumption in China. Both retail volume and current value sales of cigarettes continued to witness stable growth, driven by stable consumer demand, and product innovation, such as the addition of burst beads to slim cigarettes.

The analyst's Tobacco in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Tobacco market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

TOBACCO IN CHINA

EXECUTIVE SUMMARY

Tobacco in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for tobacco?

OPERATING ENVIRONMENT

Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2017-2022

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2017-2022
Table 3 Sales of Tobacco by Category: Value 2017-2022
Table 4 Sales of Tobacco by Category: % Volume Growth 2017-2022
Table 5 Sales of Tobacco by Category: % Value Growth 2017-2022
Table 6 Forecast Sales of Tobacco by Category: Volume 2022-2027
Table 7 Forecast Sales of Tobacco by Category: Value 2022-2027
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 2 Research Sources

CIGARS, CIGARILLOS AND SMOKING TOBACCO IN CHINAKEY DATA FINDINGS

2022 DEVELOPMENTS

Cigars records double-digit growth in volume sales in 2022
Standard size cigars remain dominant
PROSPECTS AND OPPORTUNITIES
Decreasing momentum forecast for cigars
Opportunities for Chinese hand-rolled cigars

CATEGORY DATA

Table 10 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2017-2022
Table 11 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2017-2022
Table 12 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2017-2022
Table 13 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2017-2022
Table 14 Sales of Cigars by Size: % Volume 2017-2022
Table 15 Sales of Cigarillos by Price Platform 2017-2022
Table 16 NBO Company Shares of Cigars and Cigarillos: % Volume 2018-2022
Table 17 LBN Brand Shares of Cigars and Cigarillos: % Volume 2019-2022
Table 18 NBO Company Shares of Cigars: % Volume 2018-2022
Table 19 LBN Brand Shares of Cigars: % Volume 2019-2022
Table 20 Distribution of Cigars and Cigarillos by Format: % Volume 2017-2022
Table 21 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2022-2027
Table 22 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2022-2027
Table 23 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2022-2027

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN CHINAKEY DATA FINDINGS

2022 DEVELOPMENTS

E-vapour products devasted by substantial regulatory shift
Disruption in retail channels
Ban on open vaping systems
PROSPECTS AND OPPORTUNITIES
E-vapour products set to experience a strong downturn
Rising prices for e-vapour products
Illicit products likely to remain in evidence

CATEGORY INDICATORS

Table 25 Number of Adult Vapers 2017-2022

CATEGORY DATA

Table 26 Sales of E-Liquids by Nicotine Strength: % Value 2019-2022
Table 27 NBO Company Shares of E-Vapour Products: % Value 2018-2022
Table 28 LBN Brand Shares of E-Vapour Products: % Value 2019-2022
Table 29 Distribution of E-Vapour Products by Format: % Value 2017-2022
Table 30 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2022-2027
Table 31 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2022-2027

CIGARETTES IN CHINAKEY DATA FINDINGS

2022 DEVELOPMENTS

Retail value sales of cigarettes maintain stable growth in 2022
Slim cigarettes see stable growth and an expanding consumer base
PROSPECTS AND OPPORTUNITIES
Retail sales of cigarettes set to increase due to new regulations and changing consumer preferences
Chinese cigarette brands predicted to pivot towards high-end tobacco, to HNB exports

TAXATION AND PRICING

Taxation rates
Table 32 Taxation and Duty Levies 2017-2022
Average cigarette pack price breakdown
Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 33 Sales of Cigarettes: Volume 2017-2022
Table 34 Sales of Cigarettes by Category: Value 2017-2022
Table 35 Sales of Cigarettes: % Volume Growth 2017-2022
Table 36 Sales of Cigarettes by Category: % Value Growth 2017-2022
Table 37 Sales of Cigarettes by Blend: % Volume 2017-2022
Table 38 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2017-2022
Table 39 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2017-2022
Table 40 Sales of Cigarettes by Pack Size: % Volume 2017-2022
Table 41 Sales of Cigarettes by Price Band: % Volume 2017-2022
Table 42 NBO Company Shares of Cigarettes: % Volume 2018-2022
Table 43 LBN Brand Shares of Cigarettes: % Volume 2019-2022
Table 44 Sales of Cigarettes by Distribution Format: % Volume 2017-2022
Table 45 Illicit Trade Estimate of Cigarettes: Volume 2017-2022
Table 46 Forecast Sales of Cigarettes: Volume 2022-2027
Table 47 Forecast Sales of Cigarettes by Category: Value 2022-2027
Table 48 Forecast Sales of Cigarettes: % Volume Growth 2022-2027
Table 49 Forecast Sales of Cigarettes by Category: % Value Growth 2022-2027
Table 50 Forecast Sales of Cigarettes by Blend: % Volume 2022-2027
Table 51 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2022-2027
Table 52 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2022-2027
Table 53 Forecast Sales of Cigarettes by Pack Size: % Volume 2022-2027
Table 54 Forecast Sales of Cigarettes by Price Band: % Volume 2022-2027