Cider/Perry in Italy

Sales of cider/perry saw strong growth in off- and on-trade volume terms in 2024. This was due to a combination of factors, including the increasing mindful drinking trend, combined with cider/perry’s strong positioning as a lighter drink, which has proved particularly popular among younger consumers of a legal drinking age. Sales also benefited from ongoing investment in innovation, especially in terms of craft/artisanal cider/perry such as the popular L’Authentique French Cider brand.

The Cider/Perry in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Non Alcoholic Cider/Perry, Regular Cider/Perry.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cider/Perry market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.