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Sun Care in China

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    Report

  • 22 Pages
  • May 2025
  • Region: China
  • Euromonitor International
  • ID: 307347
After seeing double-digit retail current value growth in 2023, sun care saw a dramatic slowdown in growth in 2024, although the category still saw a slight increase. While overall beauty and personal care saw a current value decline in 2024, sun care, as a more immediate need, emerging category, remained firm, and even saw slight growth. This is because consumers do not tend to stop using sun care products once they have developed an awareness of the need to use them.

The Sun Care in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Adult sun care continues to dominate, but baby and child-specific sun care leads growth as awareness rises
  • Leading player L'Oréal performs well, but smaller players rise strongly from a low base
  • Popularity of retail e-commerce drives a move away from some offline retailers, although others perform well
PROSPECTS AND OPPORTUNITIES
  • Despite challenges, sun care is set to see solid value growth
  • Consumers will seek additional benefits from sun care products
  • New practical formats to shape sun care moving forward
CATEGORY DATA
  • Table 1 Sales of Sun Care by Category: Value 2019-2024
  • Table 2 Sales of Sun Care by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Sun Care: % Value 2020-2024
  • Table 4 LBN Brand Shares of Sun Care: % Value 2021-2024
  • Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2021-2024
  • Table 6 Forecast Sales of Sun Care by Category: Value 2024-2029
  • Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN CHINA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
  • Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
  • Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
  • Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
  • Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
  • Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
  • Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources