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Womenswear in Israel

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    Report

  • 21 Pages
  • February 2026
  • Region: Israel
  • Euromonitor International
  • ID: 3218120
Womenswear in Israel demonstrated resilience in 2025, with retail value sales increasing by 5% and volume rising by 2%, despite economic uncertainty and geopolitical instability. This growth is attributed to consumers adjusting their buying habits to prioritise versatile pieces, shopping online for better deals, and favouring local brands offering relevance and affordability.

This Womenswear in Israel report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Womenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Market polarisation and sustainability reshape womenswear demand
  • CHART 1 Key Trends 2025
  • CHART 2 Analyst Insight
INDUSTRY PERFORMANCE
  • Rising costs and geopolitical instability impact sales
  • Women's outerwear dominates sales, swimwear shows dynamic growth
  • Tariffs and supply chain issues moderate value sales growth
WHAT’S NEXT?
  • Affordability and versatility shape future womenswear demand
  • Outerwear to remain core, while swimwear will capture discretionary spend
  • Sustainability and technology to increasingly influence brand positioning
COMPETITIVE LANDSCAPE
  • Leading players retain advantage through local relevance
  • CHART 3 Fox Wizel Benefits From Brand Familiarity and Attractive Pricing
  • Limited structural change expected
CHANNELS
  • Physical retail remains central to womenswear purchasing
  • E-commerce plays a complementary role
  • Stable retail landscape ahead
COUNTRY REPORTS
  • CHART 4 Key Trends 2025
  • CHART 5 Analyst Insight
  • CHART 6 Domestic Travel Spurs Apparel and Footwear Sales as Fewer Israelis Shop Abroad
  • CHART 7 Real GDP Growth and Inflation 2020-2030
  • CHART 8 PEST Analysis in Israel 2025
  • CHART 9 Key Insights on Consumers in Israel 2025
  • CHART 10 Consumer Landscape in Israel 2025
APPAREL AND FOOTWEAR IN ISRAEL
EXECUTIVE SUMMARY
  • Israel's apparel and footwear market grows as consumers shop locally and online
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Local shopping boosts sales amid global uncertainties
  • Apparel remains largest component of overall sales
  • Adidas capitalises on local logistics advantage
WHAT’S NEXT?
  • Zara to lead premiumisation trend with luxury collaborations
  • Local brands and retailers will adapt to changing consumer needs
  • Sustainability and technology to drive innovation in retail
COMPETITIVE LANDSCAPE
  • Adidas maintains lead in Israel's apparel and footwear market
  • Local brands and retailers adapt to changing consumer needs
CHANNELS
  • Offline retail leads with strong physical store presence
  • E-commerce grows rapidly with omnichannel retail strategies
  • Omnichannel retailing drives customer engagement and loyalty
PRODUCTS
  • Tariffs and supply chain disruption favour locally agile players
  • Market polarisation drives demand for diverse product offerings
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources