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Consumer Electronics in Malaysia

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    Report

  • 34 Pages
  • March 2020
  • Region: Malaysia
  • MarketLine
  • ID: 3260420
Consumer Electronics in Malaysia

Summary

Consumer Electronics in Malaysia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The Electrical and Electronics Retail market is comprised of the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment. Communications equipment includes retail sales only of answer machines, fax machines, fixed-line telephones, mobile phone accessories and mobile phones. Computer hardware and software includes retail sales only of desktops and laptop computers, software, memory sticks, CD packs, hard disks and other data storage devices, computer peripherals, PDAs, organizers, calculators, and satellite navigation systems. Consumer electronics includes retail sales of CD players, DVD players and recorders, hi-fi systems, home theatres, in-car entertainment systems, portable digital radios, radios, televisions and video recorders, home use and portable games consoles. Household appliances includes major domestic appliances (air conditioners, dishwashers, dryers, freezers, hobs and extractors, microwave ovens, refrigerators, stoves, vacuum cleaners and washing machines) plus minor domestic appliances (blenders, coffee machines, deep fryers, food processors, grills, hair products, hair trimmers, curling tongs, razors, hand-held mixers, irons, juicers, kettles, stand mixers, toasters, sun lamps and fans). Photographic equipment includes camcorders, cameras, projectors, camera and camcorder accessories, binoculars and telescopes. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2018 annual average exchange rates.
  • The Malaysian consumer electronics market had total revenues of $8.1bn in 2018, representing a compound annual growth rate (CAGR) of 6.8% between 2014 and 2018.
  • The communications equipment segment was the market's most lucrative in 2018, with total revenues of $3.8bn, equivalent to 46.6% of the market's overall value.
  • Consumer electronics have benefitted from increased consumer confidence as the economy has grown at a healthy rate, but the rising cost of living may become a counteracting force.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics market in Malaysia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics market in Malaysia
  • Leading company profiles reveal details of key consumer electronics market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Malaysia consumer electronics market with five year forecasts

Reasons to Buy
  • What was the size of the Malaysia consumer electronics market by value in 2018?
  • What will be the size of the Malaysia consumer electronics market in 2023?
  • What factors are affecting the strength of competition in the Malaysia consumer electronics market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Malaysia's consumer electronics market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How have leading players responded to the challenge of ecommerce?
8 Company Profiles
8.1. Courts Asia Limited
8.2. Senheng Electric (KL) Sdn Bhd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Author
List of Tables
Table 1: Malaysia consumer electronics market value: $ million, 2014-18
Table 2: Malaysia consumer electronics market category segmentation: $ million, 2018
Table 3: Malaysia consumer electronics market geography segmentation: $ million, 2018
Table 4: Malaysia consumer electronics market distribution: % share, by value, 2018
Table 5: Malaysia consumer electronics market value forecast: $ million, 2018-23
Table 6: Courts Asia Limited: key facts
Table 7: Courts Asia Limited: Annual Financial Ratios
Table 8: Courts Asia Limited: Key Employees
Table 9: Senheng Electric (KL) Sdn Bhd: key facts
Table 10: Senheng Electric (KL) Sdn Bhd: Key Employees
Table 11: Malaysia size of population (million), 2014-18
Table 12: Malaysia gdp (constant 2005 prices, $ billion), 2014-18
Table 13: Malaysia gdp (current prices, $ billion), 2014-18
Table 14: Malaysia inflation, 2014-18
Table 15: Malaysia consumer price index (absolute), 2014-18
Table 16: Malaysia exchange rate, 2014-18
List of Figures
Figure 1: Malaysia consumer electronics market value: $ million, 2014-18
Figure 2: Malaysia consumer electronics market category segmentation: % share, by value, 2018
Figure 3: Malaysia consumer electronics market geography segmentation: % share, by value, 2018
Figure 4: Malaysia consumer electronics market distribution: % share, by value, 2018
Figure 5: Malaysia consumer electronics market value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the consumer electronics market in Malaysia, 2018
Figure 7: Drivers of buyer power in the consumer electronics market in Malaysia, 2018
Figure 8: Drivers of supplier power in the consumer electronics market in Malaysia, 2018
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics market in Malaysia, 2018
Figure 10: Factors influencing the threat of substitutes in the consumer electronics market in Malaysia, 2018
Figure 11: Drivers of degree of rivalry in the consumer electronics market in Malaysia, 2018

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Courts Asia Limited
  • Senheng Electric (KL) Sdn Bhd