The global market for Connected Living Room was estimated at US$855.4 Billion in 2024 and is projected to reach US$107.0 Billion by 2030, growing at a CAGR of -29.3% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Connected Living Room market.
Consumer expectations and behaviors are pivotal in the shift towards connected living. Modern consumers demand high data throughput from their home networks to support various connected applications, from streaming high-definition media to immersive gaming experiences. Companies like Legrand have made the connected home a reality with products ranging from automated window blinds to master switches for entire lighting systems. Users can control their home environment with simple smartphone commands, adjusting room temperature, brewing coffee, or setting lighting to match their mood, epitomizing the modern digital lifestyle. The adoption of connected living room setups enhances home management aspects such as energy consumption, security, and overall convenience. In senior living facilities, this connectivity improves the dissemination of information and resident interactions, enhancing the quality of life. The integration of online media streaming and interconnected devices creates a cohesive and interactive home environment, driving the adoption of connected living room configurations.
Several key factors drive the growth of the connected living room market. The shift from traditional television viewing to online media streaming platforms like Netflix and Disney+ has increased the demand for smart TVs, media streaming devices, and comprehensive home theater systems, transforming living rooms into multimedia hubs. The ability to integrate home security features, such as smart locks controlled via smartphones and extensive home automation systems, enhances the functionality and appeal of connected living rooms. The expansion of smart TV adoption, with built-in internet capabilities and app functionality, serves as a cornerstone for further adoption of connected devices. Regionally, the Asia-Pacific market is projected to exhibit the highest growth due to rapid technological adoption and increasing consumer demand for connected technology. Major players like LG Electronics, Roku, and Google are enhancing their market positions through strategic innovations and partnerships. The market is segmented by product type, application, and components, with smartphones and tablets currently leading in revenue generation, while smart TVs are anticipated to grow at the highest rate. The demand for multi-device connectivity and advanced display technologies such as 4K and HDR content drives the market forward, reflecting both technological advancements and evolving consumer lifestyles.
Global Connected Living Room Market - Key Trends and Drivers Summarized
The concept of the connected living room, integrated with the broader Internet of Things (IoT), is transforming households worldwide, enhancing comfort, efficiency, and security. Advanced Wi-Fi technology and IoT devices have significantly evolved the home environment, driven by consumer demand and technological advancements. The connected living room includes various digital devices such as smartphones, tablets, laptops, and traditional home entertainment systems like televisions and gaming consoles. These devices, when connected, provide an unprecedented level of control and accessibility, integrating entertainment, convenience, and security into one cohesive network. This ecosystem now extends to home security systems, lighting, thermostats, and appliances, marking a shift towards a fully interconnected home environment. High-speed Wi-Fi technologies, including ultra high-efficiency power amplifiers and front-end modules, support multi-user configurations and high-quality streaming, enhancing the performance of Wi-Fi networks even in densely populated environments.Consumer expectations and behaviors are pivotal in the shift towards connected living. Modern consumers demand high data throughput from their home networks to support various connected applications, from streaming high-definition media to immersive gaming experiences. Companies like Legrand have made the connected home a reality with products ranging from automated window blinds to master switches for entire lighting systems. Users can control their home environment with simple smartphone commands, adjusting room temperature, brewing coffee, or setting lighting to match their mood, epitomizing the modern digital lifestyle. The adoption of connected living room setups enhances home management aspects such as energy consumption, security, and overall convenience. In senior living facilities, this connectivity improves the dissemination of information and resident interactions, enhancing the quality of life. The integration of online media streaming and interconnected devices creates a cohesive and interactive home environment, driving the adoption of connected living room configurations.
Several key factors drive the growth of the connected living room market. The shift from traditional television viewing to online media streaming platforms like Netflix and Disney+ has increased the demand for smart TVs, media streaming devices, and comprehensive home theater systems, transforming living rooms into multimedia hubs. The ability to integrate home security features, such as smart locks controlled via smartphones and extensive home automation systems, enhances the functionality and appeal of connected living rooms. The expansion of smart TV adoption, with built-in internet capabilities and app functionality, serves as a cornerstone for further adoption of connected devices. Regionally, the Asia-Pacific market is projected to exhibit the highest growth due to rapid technological adoption and increasing consumer demand for connected technology. Major players like LG Electronics, Roku, and Google are enhancing their market positions through strategic innovations and partnerships. The market is segmented by product type, application, and components, with smartphones and tablets currently leading in revenue generation, while smart TVs are anticipated to grow at the highest rate. The demand for multi-device connectivity and advanced display technologies such as 4K and HDR content drives the market forward, reflecting both technological advancements and evolving consumer lifestyles.
Scope of Study:
The report analyzes the Connected Living Room market in terms of units by the following Segments, and Geographic Regions/Countries:- Segments: Device Type (Smart TVs, Smartphones, PC / Laptops, Gaming Consoles, Smart Speakers, Tablets); Application (Video Streaming, Audio Streaming, Gaming)
- Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
Key Insights:
- Market Growth: Understand the significant growth trajectory of the Sensors segment, which is expected to reach US$45.1 Billion by 2030 with a CAGR of a -23.8%. The Thermostats segment is also set to grow at -12.7% CAGR over the analysis period.
- Regional Analysis: Gain insights into the U.S. market, estimated at $239.2 Billion in 2024, and China, forecasted to grow at an impressive -24.9% CAGR to reach $25.9 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.
Why You Should Buy This Report:
- Detailed Market Analysis: Access a thorough analysis of the Global Connected Living Room Market, covering all major geographic regions and market segments.
- Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
- Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Connected Living Room Market.
- Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.
Key Questions Answered:
- How is the Global Connected Living Room Market expected to evolve by 2030?
- What are the main drivers and restraints affecting the market?
- Which market segments will grow the most over the forecast period?
- How will market shares for different regions and segments change by 2030?
- Who are the leading players in the market, and what are their prospects?
Report Features:
- Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
- In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
- Company Profiles: Coverage of players such as Eaton Corporation PLC, General Electric Company, Rockwell Automation, Inc., Samsung Electronics America, Inc., Schneider Electric SA and more.
- Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.
Some of the 97 companies featured in this Connected Living Room market report include:
- Eaton Corporation PLC
- General Electric Company
- Rockwell Automation, Inc.
- Samsung Electronics America, Inc.
- Schneider Electric SA
- Siemens AG
This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:
- Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
- Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
- Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
- Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
- Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
- Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
- Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERS
1. MARKET OVERVIEW
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
III. MARKET ANALYSIS
