Ready Meals in the Netherlands

Current value sales of chilled lunch kits experienced strong growth since the introduction of the first delivery meal kit, HelloFresh, in 2012. Since then, other players have begun to produce meal kits. In fact, Albert Heijn introduced the concept of “fresh food packages” prior to the review period. These are meal kits that consumers can buy at the grocery store or on a retailer’s e-commerce site, which contain portioned ingredients to prepare one meal for three to four people.

The Ready Meals in Netherlands report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2021 directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ready Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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