+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)


Nutraceuticals - Global Market Trajectory & Analytics

  • ID: 338402
  • Report
  • July 2021
  • Region: Global
  • 520 Pages
  • Global Industry Analysts, Inc


  • Abbott Nutrition
  • Bayer Healthcare AG
  • GlaxoSmithKline Plc
  • Natural Products, Inc.
  • Pharmavite® LLC
  • Suntory Holdings Limited

Global Nutraceuticals Market to Reach $441.7 Billion by 2026

Nutraceuticals is a broad term that includes dietary supplements, and functional foods and beverages offering health/medical benefits including the prevention and/or treatment of disease. A nutraceutical can also be defined as a food that impacts positively on an individual`s health, physical performance or state of mind, in addition to its nutrition content. Thus a nutraceutical is a product with a functional ingredient that provides specific nutritional benefit. Amid the COVID-19 crisis, the global market for Nutraceuticals estimated at US$278.8 Billion in the year 2020, is projected to reach a revised size of US$441.7 Billion by 2026, growing at a CAGR of 7.8% over the analysis period. Functional Foods, one of the segments analyzed in the report, is projected to grow at a 7.8% CAGR to reach US$217.2 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Functional Beverages segment is readjusted to a revised 8.6% CAGR for the next 7-year period. This segment currently accounts for a 35.2% share of the global Nutraceuticals market.

The U.S. Market is Estimated at $104.5 Billion in 2021, While China is Forecast to Reach $52.5 Billion by 2026

The Nutraceuticals market in the U.S. is estimated at US$104.5 Billion in the year 2021. The country currently accounts for a 34.57% share in the global market. China, the world second largest economy, is forecast to reach an estimated market size of US$52.5 Billion in the year 2026 trailing a CAGR of 9.6% through the analysis period. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 6.3% and 6.7% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 7.1% CAGR while Rest of European market (as defined in the study) will reach US$56.6 Billion by the close of the analysis period.

Nutraceuticals are garnering immense attention in recent years due to various trends including changing lifestyles, burgeoning middle-class segment across emerging economies, transforming dietary habits, aging population, and increased life expectancy. In addition, the focus of R&D based pharmaceutical sector on expensive specialty drugs is increasing the burden on the healthcare system as well as resulting in higher out-of-pocket costs for drugs driving the focus on prevention than intervention. The self-care trend across the world is driving strong demand for nutraceuticals including superfoods, food and dietary supplements, sports nutrition, and functional foods & beverages. Given the hectic lifestyles and the lack of time for consumption of the required nutrients through regular diet, the need for replenishing such essential nutrients is increasing. In this context, nutraceuticals are emerging to be the solution for meeting this requirement. Nutraceuticals are considered to be the vital link between health and food.

The market is also experiencing strong demand for personalized approaches to wellness that is driving product innovation in the areas of weight management, sports nutrition, and healthy snacking. Other noteworthy trends benefiting market prospects in the near term include emergence of clean labeling as a new norm owing to increasing focus of consumers on ingredient list on the product; innovative delivery technologies such as microencapsulation, which protects the product from adverse conditions such as light and air; steady proliferation of advanced dietary supplement technologies in their nanoparticle and nanodispersion versions; and the rising role of pharmaceutical players, with leading companies maintaining stake in functional food & beverage and dietary supplement brands aligning with their healthcare-consumer interests.

Dietary Supplements Segment to Reach $74.8 Billion by 2026

Dietary supplements are consumed for many reasons, including nutrition enhancement, to fill the deficit for nutrients missing in the regular diet, to improve resistance against diseases, and to enhance the energy and performance levels. In general, dietary supplements are used to maintain good health and ensure overall well-being. The market is mainly driven by scientific evidences proving supplements to be rich in certain nutrients with a reduced risk of particular diseases. Consumers find dietary supplements as alternatives to conventional medical therapies. In the global Dietary Supplements segment, USA, Canada, Japan, China and Europe will drive the 5.9% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$41.4 Billion in the year 2020 will reach a projected size of US$62 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$7 Billion by the year 2026, while Latin America will expand at a 6.8% CAGR through the analysis period.

Select Competitors (Total 283 Featured) -

  • Abbott Nutrition
  • Amway Corporation
  • ARKOPHARMA Laboratories
  • Bayer Healthcare AG
  • CytoSport, Inc.
  • Danone SA
  • Glanbia Nutritionals Limited
  • Glanbia Plc
  • GlaxoSmithKline Plc
  • Herbalife International, Inc.
  • Kirkman Group, Inc.
  • Mead Johnson Nutrition Company
  • Meiji Holdings Co., Ltd.
  • Natrol, LLC
  • Natural Products, Inc.
  • Nestlé S.A.
  • Nutraceutical Corporation
  • Otsuka Pharmaceutical Co., Ltd.
  • PepsiCo Inc.
  • Pharmavite® LLC
  • Red Bull GmbH
  • Rockstar Inc.
  • Seven Seas Ltd.
  • Suntory Holdings Limited
  • The Coca-Cola Co.
  • The Nature`s Bounty Co.
  • Yakult Honsha Co., Ltd.
Note: Product cover images may vary from those shown


  • Abbott Nutrition
  • Bayer Healthcare AG
  • GlaxoSmithKline Plc
  • Natural Products, Inc.
  • Pharmavite® LLC
  • Suntory Holdings Limited


  • Impact of COVID-19 Pandemic and Looming Recession
  • 2020 Marked as a Year of Disruption & Transformation
  • Exhibit 1: World Economic Growth Projections (Real GDP, Annual % Change) for 2020 through 2022
  • COVID-19 Pandemic Leads to Increased Consumer Focus on Health and Wellness Products
  • Pandemic Sends Functional Foods Cruising Down a New Road of Opportunity
  • An Introduction to Nutraceuticals
  • Dietary Supplements
  • Functional Foods and Beverages
  • Nutraceuticals: Functional Foods and Dietary Supplements for Active, Aging, and Connected Consumers
  • Global Nutraceuticals Market: Fast Facts
  • Developed Regions Dominate Nutraceutical Sales
  • Developing Economies to Spearhead Long-term Growth
  • Competition
  • Pharmaceutical and Food Companies Play a Growing Role in Nutraceutical Market
  • Pharma Companies Strive for Success in the Nutrition Business
  • Insight into Nutraceuticals Manufacturing Trends across the World
  • World Brands
  • Recent Market Activity


  • Notable Trends Transforming the Global Nutraceuticals Market
  • Growing Focus on Healthy Lifestyles Amidst the Ongoing Pandemic Drives Focus onto Functional Foods
  • Key Health Benefits of Functional Foods
  • Natural Attribute of Functional Foods Drives their Popularity over Dietary Supplements
  • Growing Focus on Health & Fitness Drives Demand for Functional Sports Energy Drinks
  • Exhibit 2: Global Functional Beverages Market Breakdown (in %) by Type: 2020
  • Exhibit 3: Number of Health and Fitness Clubs Worldwide (in Thousands): 2009-2019
  • Growing Consumer Emphasis on Combating Various Diet-Related Health Issues Drives Demand for Dietary Supplements
  • Innovation Blurs the Line Between Supplements and Foods
  • Supplementing Vitamins and Minerals Deficiencies to Fuel Market Demand
  • Market Benefits from the Rising Awareness about Advantages of Supplements in Enhancing Health and Wellbeing
  • Sports Nutrition Supplements Gain Immense Popularity
  • Social Media's Impact on Fitness and Healthy Lifestyles Drives Consumers Towards Supplementation
  • Personalization and E-Commerce Trend Gain Prominence in the Vitamins & Dietary Supplements Market
  • Emergence of Nutritional Psychiatry Signal Opportunities for Mineral Supplements
  • Ineffectiveness of Antibiotics Shifts Consumer Attention to Dietary Supplements
  • Minerals Continue to Gain Significance in Nutraceuticals Market
  • Rising Uptake of Amino Acid-Based Dietary Supplements
  • Noteworthy Trends in Dietary Supplements
  • Regulatory Overview
  • Probiotics: A Step in the Right Direction towards Better Nutraceuticals
  • Dairy Products: The Most Popular Probiotic Delivery Vehicle
  • Probiotic Supplements Poised for High Gains
  • Exhibit 4: Global Market for Digestive Health Food & Drinks by Ingredients (in %): 2020
  • Prebiotics: An Important Ingredient Promoting Gut Health, Brain Health, and Immunity
  • Growing Role of Prebiotic Ingredients in Functional Foods
  • Manufacturers of Prebiotic Ingredients See Major Opportunities in the Post-COVID-19 World
  • Personalization and Semi-Personalization of Nutrition and Supplements: The Next Big Thing in Nutraceuticals
  • Rising Cognitive, Mobility, and Cardiovascular or Gastrointestinal Health Needs of Expanding Aging Population: A Weighty Growth Driver
  • Exhibit 5: Global Aging Population Statistics for the 65+ Age Group in Million by Geographic Region for the Years 2019, 2025, 2035 and 2050
  • Exhibit 6: Elderly Population (65+ Years) as a % of Total Population by Developed, Less Developed and Least Developed Regions: 2019 & 2030
  • Omega-3 Supplementation Essential for Maintaining Cognitive Function in Older People
  • Increasing Prevalence of Chronic & Lifestyle Diseases Enhances Consumer Spending on Nutraceuticals
  • Role of Nutraceuticals in Cholesterol Control
  • Exhibit 7: Global Annual Medical Cost of CVD in US$ Billion: 2010, 2015, 2020, 2025 and 2030
  • Exhibit 8: Fatalities by Heart Conditions: Percentage Breakdown by Cardiovascular Disease, Ischemic Heart Disease, Stroke, and Others
  • Rising Diabetes Prevalence Drives Demand for Nutraceuticals
  • Exhibit 9: World Diabetes and Population Statistics (2019, 2030 & 2045)
  • Popular Functional Foods with Bioactive Compounds for Diabetics
  • Increasing Cancer Incidence: Focus on Functional Foods
  • Exhibit 10: Global Cancer Incidence: Number of New Cancer Cases in Million for the Years 2018, 2020, 2025, 2030, 2035 and 2040
  • Increasing Healthcare Costs and the Resulting Need for Preventive Medication Lends Traction to Market Growth
  • Exhibit 11: World Healthcare Expenditure (In US$ Trillion) for the Years for 2017, 2019, 2021 and 2023
  • Exhibit 12: Healthcare Expenditure as a % of GDP by Region for 2019
  • Exhibit 13: Elderly Healthcare Expenditure as a % of GDP in the US, Europe and Japan for 1970, 2010 and 2050
  • Omega-3 and Other Marine Bioactive Molecules Drive Demand for Marine Nutraceuticals
  • Major Marine Bioactive Molecules: Brief Details of Sources, Applications and Health Benefits
  • Health Benefits of Omega-3 Fatty Acids Drive Demand in Supplements and Functional Foods
  • Exhibit 14: Global Omega-3 Fatty Acids Ingredients Market Breakdown of Value Sales by Application (2020)
  • Omega 3 Rich Fish Oil Pills: Most Effective Functional Food for Heart Health
  • Growing Prominence of Functional Foods and Dietary Supplements in Weight Management Augurs Well for the Market
  • Exhibit 15: Obesity Prevalence Rate (%) in Select Countries for the Years 2019 and 2030P
  • Exhibit 16: Average Per Capita Annual Health Expenditure (In US$) due to Obesity by Country
  • Key Nutraceuticals for Weight Management
  • Medicinal Mushrooms Gain Foothold in Nutraceutical Applications
  • Nanoencapsulation Improves Delivery and Bioavailability of Nutraceuticals
  • Growing Role of Nutraceutical Spices
  • Nutraceuticals Make Inroads into the Beauty Products Market
  • Focus of Women on Healthy Living Benefits Market Expansion
  • Women Emerge as Major Consumers of Dietary Supplements
  • Millennials' Focus on Health, Fitness, Nutrition, and Convenience Drive Robust Demand for Nutraceuticals
  • Exhibit 17: Global Millennials Population Spread by Region: 2019
  • Exhibit 18: Millennial Population as a Percentage (%) of Total Population in Select Countries: 2019
  • Consumers Acknowledge Benefits of Nutricosmetics
  • Digital Eyestrain and Other Vision Related Concerns Underline Significance of Eye Health Nutraceuticals
  • Rise of Skincare Nutraceuticals
  • Nutraceutical Innovations & Advancements Boost Market Growth
  • Hyper-Functional Beverages
  • Evidence-based Nutraceuticals
  • Artificial Intelligence Influences Nutraceuticals Market
  • Nutraceuticals to Develop as Science-driven Industry
  • Manufacturers Innovate on Delivery Formats to Attract New Consumers
  • Digital Marketing Opens up New Avenues of Growth for Market Participants
  • E-Commerce Emerges as a Key Distribution Channel for Nutraceuticals
  • Macro Factors and Demographic Trends Present Growth Opportunities
  • Ballooning Global Population
  • Exhibit 19: World Population (in Thousands) by Geographic Region for the Years 2019, 2030, 2050, and 2100
  • Urbanization Trend
  • Exhibit 20: World Urban Population in Thousands: 1950-2050P
  • Burgeoning Middle Class Population
  • Exhibit 21: Global Middle Class Population (In Million) by Region for the Years 2020, 2025 and 2030
  • Exhibit 22: Global Middle Class Spending (US$ Trillion) by Region for the Years 2020, 2025, and 2030
  • Issues Confronting the Nutraceuticals Market
  • Product Safety Issues
  • Non-Uniform Regulatory Environment
  • Poor Awareness Pertaining to Impact of Nutrition on Health
  • Higher Product Costs



  • COVID-19 Outbreak Triggers Interest in Immunity Boosting Diet
  • Changing Consumer Perceptions about Health and Wellness in the US to Benefit Market
  • COVID-19 Drives Demand for Snacks, Focus on Healthy Eating Rises
  • Restaurants and Brands Focus on Innovation to Remain Relevant during Pandemic
  • Nutraceuticals Market Benefits from the Growing Awareness about Health and Wellness
  • Functional Foods Market Benefits from Aging Population & Growing Focus on Health & Wellness
  • Rise in Popularity of Healthy Functional Beverages
  • Baby Boom Opens New Window of Opportunity for Functional Foods & Drinks for Kid's Health
  • Rise in Demand for Products that Promote Gut and Digestive Health
  • Dietary Supplements Usage Continues to Grow
  • Exhibit 23: US Dietary Supplements Market Breakdown by Product (in %) for 2020
  • Wide Range of Product Availability with Research-Supported Effectiveness Drive Demand for Supplements
  • Self-Medication and Preventive Healthcare Trends Lend Traction to Market Growth
  • Nutraceutical Solutions for Joint Health: Addressing a Major Health Concern
  • Self-Treatment of Joint Pain to Drive US Glucosamine Supplements Market
  • Noteworthy Trends in the US Nutraceuticals and Dietary Supplements Market
  • Aging Population: A Prime Target for Nutraceutical Companies
  • Exhibit 24: US Population by Age Group (in %) for 2018, 2030 & 2050
  • Exhibit 25: North American Aging Population (in Thousands) by Age Group: 1975-2050
  • Women: A Crucial Customer Base
  • Distribution Channels
  • Market Analytics

  • Health & Wellness Trend Drives Functional Foods Market
  • Advancements in Food and Nutrition Technologies Sustain Growth in the Nutraceuticals Market
  • Functional Foods & Beverages Witness Steady Rise in Demand
  • Market Analytics

  • Japan: A Promising Market for Health & Wellness Foods
  • Aging Population: A Prime Target for Dietary Supplements & Functional Foods Markets
  • Exhibit 26: Japanese Elderly (65+ Years) Population: 2000-2050
  • Market Analytics

  • Focus on Preventive Health amidst Changing Lifestyles Drive Robust Market Demand
  • Green & Natural Products and Providing Holistic Healthcare Propel Market
  • Rising Emphasis on Healthy Living Fuels Demand for Functional Foods
  • Functional Beverages Market: Bright Future on Cards
  • Vitamins and Dietary Supplements Market: Overview
  • Market Analytics

  • Consumer Focus on Health and Wellness Boosts Growth Prospects
  • European Nutraceuticals Market: Health Awareness Fuels Market Prospects
  • Functional Drinks with Herbal Extracts Hold Strong Potential
  • Demand for Yogurt Drinks on Rise
  • Changing Demographics Propel Market Growth
  • Exhibit 27: European Population By Age Group: Percentage Share Breakdown of Age Groups for 2020 & 2040
  • Market Analytics

  • France Exhibits High Appetite for Nutraceuticals
  • Functional Foods & Beverages Find Increased Demand among French Consumers
  • Market Analytics

  • Rising Need to Support General Health and Well-Being Drives Steady Growth in Nutraceuticals Market
  • Increasing Focus on Health and Wellness Drives Demand for Functional Foods
  • Exhibit 28: Market Share of Leading Functional Drink Companies in Germany (2019)
  • Market Analytics


  • Consumer Quest for Healthier and Nutritional Products Drive Sales of Nutraceuticals
  • Functional Foods & Beverages: A Promising Market
  • Focus on Nutritious Food Benefit Vitamins and Dietary Supplements Intake
  • Market Analytics

  • Functional Foods & Drinks Market: An Overview
  • Market Analytics


  • Austria
  • Finland
  • Market Analytics

  • Health & Wellness Foods Market Poised for High Growth
  • Nutraceuticals Market in the Asia-Pacific: Trends & Drivers Summarized
  • Notable Trends in the Asia-Pacific Nutraceuticals Market
  • Underpenetrated Asian Countries to Drive Future Market gains
  • Vitamin Supplements Market to Register Strong Growth
  • ASEAN Dietary Supplements Market: An Overview
  • Market Analytics


  • Demand for Wellness Products increases in India Amidst the Pandemic
  • Indian Health and Wellness Start-Ups Register Considerable Investments
  • Indian Nutraceuticals Market Poised to Witness Significant Surge in Demand
  • Lucrative Opportunities for Functional Foods and Drinks
  • Factors Restraining Growth
  • AYUSH Ministry for Regulating Nutraceuticals Market in India
  • Market Analytics

  • Functional Foods & Beverages: A Promising Market
  • Market Analytics


  • Market Overview
  • Market Analytics


  • Market Overview
  • Market Analytics



  • Market Overview
  • Market Analytics







  • Total Companies Profiled: 283
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Abbott Nutrition
  • Amway Corporation
  • ARKOPHARMA Laboratories
  • Bayer Healthcare AG
  • CytoSport, Inc.
  • Danone SA
  • Glanbia Nutritionals Limited
  • Glanbia Plc
  • GlaxoSmithKline Plc
  • Herbalife International, Inc.
  • Kirkman Group, Inc.
  • Mead Johnson Nutrition Company
  • Meiji Holdings Co., Ltd.
  • Natrol, LLC
  • Natural Products, Inc.
  • Nestlé S.A.
  • Nutraceutical Corporation
  • Otsuka Pharmaceutical Co., Ltd.
  • PepsiCo Inc.
  • Pharmavite® LLC
  • Red Bull GmbH
  • Rockstar Inc.
  • Seven Seas Ltd.
  • Suntory Holdings Limited
  • The Coca-Cola Co.
  • The Nature`s Bounty Co.
  • Yakult Honsha Co., Ltd.
Note: Product cover images may vary from those shown