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Incontinence Products - Global Market Trajectory & Analytics

  • ID: 338831
  • Report
  • March 2022
  • Region: Global
  • 451 Pages
  • Global Industry Analysts, Inc

FEATURED COMPANIES

  • B. Braun Melsungen AG
  • Cardinal Health, Inc.
  • Coloplast A/S
  • ConvaTec Group PLC
  • Essity AB
  • Hollister Inc.

Global Incontinence Products Market to Reach US$16.2 Billion by the Year 2026


Incontinence impacts around 400 million persons annually, which is approximately 4-5% of the total global population. People over the 65 age group are relatively at more risk of suffering from incontinence as compared to the younger generation. The increasing age of population creates new necessities, which in turn drives demand for several products that are not currently considered daily goods, for example, absorbent incontinence products, including adult diapers, disposable underwear, and panty liners. The global market for incontinence care products is driven by factors, such as rising number of aging population; increasing incidence of incontinence among both women and men; growing cases of prostate surgeries, increasing urbanization, growing disposable incomes, and rising awareness and acceptance of products available for these conditions. Besides bed-ridden patients, adults with mild to moderate urinary incontinence are also increasing the use of adult incontinence products, including diapers and liners. This factor is further driving the demand for adult incontinence products. Rapid growth of the incontinence market is also propelled by the launch of new and improved products that provide more discretion and improved comfort to the sufferer.

Amid the COVID-19 crisis, the global market for Incontinence Products estimated at US$13.1 Billion in the year 2022, is projected to reach a revised size of US$16.2 Billion by 2026, growing at a CAGR of 5% over the analysis period. Disposable Adult Diapers, one of the segments analyzed in the report, is projected to grow at a 4.9% CAGR to reach US$10.4 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Disposable Adult Shields segment is readjusted to a revised 5.6% CAGR for the next 7-year period. This segment currently accounts for a 28.6% share of the global Incontinence Products market. Consumption of adult diapers is getting increasingly bigger due to the growing elderly demographics in many Asia-Pacific and Western countries. Other factors driving the market growth include better consumer awareness, favorable healthcare policies of governments, as well as availability of better quality products.



The U.S. Market is Estimated at $3.7 Billion in 2022, While China is Forecast to Reach $1.4 Billion by 2026


The Incontinence Products market in the U.S. is estimated at US$3.7 Billion in the year 2022. The country currently accounts for a 28% share in the global market. China, the world's second largest economy, is forecast to reach an estimated market size of US$1.4 Billion in the year 2026 trailing a CAGR of 8.6% through the analysis period. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 3.6% and 4.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.9% CAGR while Rest of European market (as defined in the study) will reach US$750.8 Million by the close of the analysis period. Developed regions are major markets for incontinence products, primarily due to aging population, rising consumer acceptance, and the advent of innovative products, awareness, acceptance and ability to afford these products as a result of high disposable incomes.. The US, Europe, and Japan account for the maximum market share in the global market, as a large section of the population in these countries are under transformative state, from baby boomers to graying retirees. The incontinence products market in these regions is also characterized by innovation, unique product designs, and attractive packaging. The alarming rise in obesity levels, led by the rise in income levels, increasing affluence, and sedentary lifestyles, is also expected to maintain growth momentum for incontinence products in these regions. Asia-Pacific is rapidly emerging as a major market globally, primarily driven by growing proportion of the elderly, particularly in China. Low market penetration rates as compared to the developed regions also constitute another important factor driving market growth.

Disposable Adult Shields Segment to Reach $4.8 Billion by 2026


In the global Disposable Adult Shields segment, USA, Canada, Japan, China and Europe will drive the 5.5% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$2.9 Billion will reach a projected size of US$4.1 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$331.6 Billion by the year 2026, while Latin America will expand at a 7.7% CAGR through the analysis period.

Select Competitors (Total 66 Featured) -

  • Attends Healthcare Products, Inc.
  • B. Braun Melsungen AG
  • Cardinal Health, Inc.
  • Coloplast A/S
  • ConvaTec Group PLC
  • Essity AB
  • First Quality Enterprises, Inc.
  • Hollister Inc.
  • Kimberly-Clark Corporation
  • Medline Industries, Inc.
  • Ontex BVBA
  • Paul Hartmann AG
  • The Procter & Gamble Company
  • TZMO SA
  • Unicharm Corporation

What's New for 2022?

  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies - Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to the publisher's digital archives and Research Platform
  • Complimentary updates for one year
Frequently Asked Questions about the Global Market for Incontinence Products

What is the estimated value of the Global Market for Incontinence Products?

The Global Market for Incontinence Products was estimated to be valued at $13.1 Billion in 2022.

What is the growth rate of the Global Market for Incontinence Products?

The growth rate of the Global Market for Incontinence Products is 5.5%, with an estimated value of $16.2 Billion by 2026.

What is the forecasted size of the Global Market for Incontinence Products?

The Global Market for Incontinence Products is estimated to be worth $16.2 Billion by 2026.

Who are the key companies in the Global Market for Incontinence Products?

Key companies in the Global Market for Incontinence Products include Attends Healthcare Products, Inc., B. Braun Melsungen AG, Cardinal Health, Inc., Coloplast A/S, ConvaTec Group PLC, Essity Aktiebolag, First Quality Enterprises, Inc., Hollister Inc. and Clark Corporation.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • B. Braun Melsungen AG
  • Cardinal Health, Inc.
  • Coloplast A/S
  • ConvaTec Group PLC
  • Essity AB
  • Hollister Inc.

I. METHODOLOGY


II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

  • Impact of Covid-19 and a Looming Global Recession
  • The Never-Ending “Race” Between the Virus & Vaccines Continues. Amidst this Chaotic Battle, Where is the World Economy Heading Now & Beyond?
  • Omicron Variant Brings Back Memories & Fears of the Worst Part of the 2020 Pandemic
  • EXHIBIT 1: Time is of Essence! What We Know So Far - “Vaccine Efficiency against New Strains”
  • With New Strains Emerging at an Alarming Rate, Focus Shifts to Booster Doses & Vaccine Tweaking. But How Practical Is It to Implement Them?
  • EXHIBIT 2: With Vaccinated Population Showing Signs of Declining Clinical Protection, Booster Doses Are Emerging Into a Necessity to Restore Vaccine Effectiveness: Number of Booster Doses Administered Per 100 People by Country as of December 2021
  • How Healthcare Has Been Impacted & beyond COVID-19 What’s In Store for Healthcare?
  • EXHIBIT 3: Missed Cancer Diagnosis in U.S. as of June 2020
  • EXHIBIT 4: % Reduction in OR Volumes in the US: Mar 2020-July 2020
  • EXHIBIT 5: Cumulative Surgery Cancellations Worldwide (In Million)
  • EXHIBIT 6: With the COVID-19 Pandemic Exposing Global Healthcare Unpreparedness, There is Increasing Policy Led Focus on Rebooting Health Systems Worldwide: Current & Required Healthcare Spending as % of GDP
  • Impact of COVID-19 on Incontinence Products Market
  • Competition
  • EXHIBIT 7: Incontinence Products - Global Key Competitors Percentage Market Share in 2022 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for 66 Players Worldwide in 2022 (E)
  • Incontinence Products: A Prelude
  • Global Incontinence Products Market to be driven by Increasing Geriatric Population
  • Developed Regions Continue to Dominate, Developing to Grow Faster
  • Future Growth to Emanate from Developing Countries
  • EXHIBIT 8: Global Usage of Incontinence Products by Region: Number of Units per Affected Elderly Population per Year for North America, Western Europe, Eastern Europe, Latin America, and Asia
  • Incontinence Products Market by Channel
  • EXHIBIT 9: Worldwide Prevalence of Stress Urinary Incontinence among Women in the Age Group of 15 to 85+ Years for Select Geographic Regions: 2014, 2016, 2018, and 2020
  • Institutional Market
  • Consumer Market
  • Adult Diapers Dominate the Global Incontinence Care Market
  • Market Thrives on Growing Prevalence of Incontinence
  • EXHIBIT 10: Worldwide Prevalence (%) of Urinary Incontinence in Men and Women by Age Group
  • Recent Market Activity
  • WORLD BRANDS

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

  • Growing Awareness about Incontinence Drives Market Growth
  • Kimberly-Clark's Role in Raising the Incontinence Awareness
  • Players Improve Incontinence Products Performance
  • Aiding Senior Citizens to Choose the Best Diaper
  • Targeting the Male Population
  • Manufacturers Use Stretchable Materials for Comfort and Discreet Fit
  • Smart Diapers: The Latest Innovaton in Adult Diapers
  • Disposable Undergarments Witness Increased Sales
  • Innovation and Advancements - A Key to Adoption and Market Growth
  • Expanding Product Variety
  • Developing Incontinence Products using Advanced Designs and Technology
  • Pull-on Pants: The Latest Fad
  • Japanese-Style Adult Disposable Diapers
  • Online Sales Offer New Avenues of Growth
  • In-Home Care or Self-Care: Overarching Macro Trend
  • Addressing Women Consumers
  • Non-wovens: The Time Honored Material for Adult Incontinence Care Products Market
  • SAP Content in Select Products Adult Incontinence Products - At a Glance
  • Developments in Airlaid Nonwovens to Help Incontinence Producers
  • A Penchant for Thinness
  • Foraying into Incontinence Products Market: Challenging, Despite Opportunities
  • Product Trends in Incontinence Market
  • Changing the Look
  • Skin Care - The Add-On Feature
  • Manufacturers Look to Expand Consumer Base
  • Rising Focus on Developing Multi-Purpose Products
  • DTC Brands To Garner Increased Attention
  • NorthShore Care Supply's Popularity among Millennials
  • Advancements of Because Market
  • KEY GROWTH DRIVERS & RESTRAINTS
  • Growth Drivers
  • Aging Population - A Key Growth Driver
  • EXHIBIT 11: Global Aging Population Statistics for the 65+ Age Group in Million by Geographic Region for the Years 2019, 2025, 2035 and 2050
  • EXHIBIT 12: Elderly Population (65+ Years) as a % of Total Population by Developed, Less Developed and Least Developed Regions: 2019 & 2030
  • Female Population Drives Demand
  • EXHIBIT 13: Global Female Population by Geographic Region (2021): Percentage Breakdown for Asia-Pacific, Europe, Japan, Latin America, Middle East, South Africa, USA, and Rest of World
  • EXHIBIT 14: Female Population as a Percentage of Total Population by Country: 1960, 1980, 2000, 2010, and 2020E
  • Longer Life Expectancy Bolsters Market Growth
  • EXHIBIT 15: Life Expectancy for Select Countries in Number of Years
  • Rising Middle Class Population Aids Growth
  • EXHIBIT 16: Global Middle Class Population (in Millions) and as a Percentage of Total Population: 2005, 2015, 2025 & 2035
  • EXHIBIT 17: Global Middle Class Spending (in US$ Trillion) by Geographic Region (2017, 2025E & 2030P)
  • Increasing Obesity Levels Underpin Market Growth
  • EXHIBIT 18: Average Per Capita Annual Health Expenditure (In US$) due to Obesity
  • EXHIBIT 19: Obesity Prevalence Rate (%) in Select Countries for the Years 2019 and 2030P
  • Growth Inhibitors
  • Increasing Amount of Disposable Incontinence Related Waste
  • Competition from Substitutes and Sanitary Protection Products

4. GLOBAL MARKET PERSPECTIVE


III. MARKET ANALYSIS

UNITED STATES

  • Incontinence Products Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E)
  • Competitive Landscape
  • EXHIBIT 20: The US Incontinence Care Products Market by Leading Players (2021): Market Share Breakdown of Value Sales for Kimberly-Clark, Procter & Gamble, Essity, Private Label, and Others
  • EXHIBIT 21: The US Incontinence Care Products Market by Brands (2021): Market Share Breakdown of Value Sales
  • Ageing Demographics: A Key Market Driver
  • EXHIBIT 22: North American Elderly Population by Age Group: 1975-2050
  • Adult Incontinence Market on a Growth Trajectory
  • EXHIBIT 23: Urinary Bladder Cancer Estimated New Cases by State: 2018
  • Adult Diapers Account for a Major Share of the Incontinence Market
  • Market Analytics

CANADA

  • Market Overview
  • Market Analytics

JAPAN

  • Adult Diapers - The Largest Incontinence Product Segment
  • Competition
  • EXHIBIT 24: Japanese Incontinence Products Market by Leading Player (2021): Percentage Breakdown of Value Sales for Kao Corp., Nippon Paper Group, Unicharm Corp. and Others
  • EXHIBIT 25: Japanese Adult Diapers Market by Leading Player (2021): Percentage Breakdown of Value Sales for Daio Paper, Kao Corp., Unicharm Corp. and Others
  • Products for Moderate Incontinence
  • Light Incontinence Products
  • Graying Population Spurs Growth of Adult Disposable Diapers
  • EXHIBIT 26: Japanese Aging Population in Percentage of Population: 1980-2095
  • Select Adult Disposable Diaper Brands in Japan
  • Innovative Products Fuel Sales
  • Japan Proposes New Standards for Adult Disposable Diapers Evaluation
  • A Move towards Comfort and Independence
  • Growing Concerns about Used Diapers
  • Distribution Structure
  • Market Analytics

CHINA

  • An Overview of China's Incontinence Products Market
  • Competition
  • Demand for Adult Diapers Poised to Grow
  • Market Analytics

EUROPE

  • Incontinence Products Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E)
  • Europe: The Largest Region for Incontinence Care Products
  • EXHIBIT 27: Urinary Incontinence Prevalence (%) in Western Europe by Age Group
  • Ageing Population Boosts Demand
  • EXHIBIT 28: 65+ Population as % of Total Population in Europe for Select Countries: 2016
  • Distribution Channels
  • Underpads - A Waning Product Category
  • Market Analytics

FRANCE

  • Incontinence Products - A Potential Market
  • Underpads - Losing Consumer Appeal
  • Market Analytics

GERMANY

  • The Leading European Market for Incontinence Products
  • EXHIBIT 29: German Adult Incontinence Market by Leading Player (2021E): Market Share Breakdown of Sale
  • Distribution Dynamics
  • Market Analytics

ITALY

  • Incontinence Products Poised to Grow
  • Competitive Landscape
  • EXHIBIT 30: Italian Incontinence Products Market by Leading Player (2021): Percentage Breakdown of Value Sales for Fater, Essity and Others
  • Market Analytics

UNITED KINGDOM

  • A Lucrative Market for Incontinence Products
  • Rising Significance of Private Labels
  • Market Analytics

SPAIN

  • Steady Growth for Incontinence Products Market
  • EXHIBIT 31: Spanish Incontinence Products Market by Leading Player (2021): Percentage Market Share Breakdown of Value Sales for Laboratorios Indas, Hartmann, Essity and Others
  • Market Analytics

RUSSIA

  • Small Yet Growing Market for Incontinence Products
  • Competitive Structure
  • Market Analytics

REST OF EUROPE

  • Key Regional Markets
  • Belgium
  • Portugal
  • Sweden
  • EXHIBIT 32: Swedish Adult Incontinence Products Market by Leading Player (2021): Percentage Market Share Breakdown of Sales for SCA Hygiene Products AB and Others
  • The Netherlands
  • Market Analytics

ASIA-PACIFIC

  • Incontinence Products Market
  • EXHIBIT 33: Asian Incontinence Market by Leading Player (2021): Market Share Breakdown of Value Sales for Unicharm, Livedo, Daio, Kao, Essity, and Others
  • India & China Offer Significant Growth Opportunities
  • Market Analytics

AUSTRALIA

  • Market Overview
  • Market Analytics

INDIA

  • Incontinence Products Market: An Insight
  • EXHIBIT 34: Indian Incontinence Products Market by Leading Player (2021): Percentage Market Share Breakdown of Volume Sales for Nobel Hygiene India Ltd. and Others
  • Demand for Adult Diapers on the Rise
  • Market Analytics

SOUTH KOREA

  • Market Overview
  • Market Analytics

REST OF ASIA-PACIFIC

  • Key Regional Markets
  • Taiwan
  • Thailand
  • EXHIBIT 35: Thailand Adult Incontinence Products Market by Leading Player (2021): Percentage Market Share Breakdown of Value Sales
  • Indonesia
  • Malaysia
  • Hong Kong
  • Market Analytics

LATIN AMERICA

ARGENTINA

  • Incontinence Products Market in Argentina
  • Market Analytics

BRAZIL

  • Incontinence Products Market: Promising Opportunities
  • Market Analytics

MEXICO

  • Incontinence Products Market in Mexico
  • EXHIBIT 36: Mexican Incontinence Products Market by Leading Player (2021): Percentage Breakdown of Retail Value Sales for Essity, Kimberly-Clark de Mexico SA de CV, Productos Internacionales Mabe SA de CV, and Others
  • Market Analytics

REST OF LATIN AMERICA

THE MIDDLE EAST

  • Market Overview
  • Market Analytics

AFRICA

  • South Africa: AFH (Away-From-Home) Incontinence Products Dominate the Market
  • EXHIBIT 37: Leading Players in the South African Adult Incontinence Products Market (2021): Percentage Share Breakdown of Value Sales for Essity, Hartmann-Vitamed (Pty) Ltd., and Others
  • Market Analytics

IV. COMPETITION

  • Total Companies Profiled: 66
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Attends Healthcare Products, Inc.
  • B. Braun Melsungen AG
  • Cardinal Health, Inc.
  • Coloplast A/S
  • ConvaTec Group PLC
  • Essity AB
  • First Quality Enterprises, Inc.
  • Hollister Inc.
  • Kimberly-Clark Corporation
  • Medline Industries, Inc.
  • Ontex BVBA
  • Paul Hartmann AG
  • The Procter & Gamble Company
  • TZMO SA
  • Unicharm Corporation
Note: Product cover images may vary from those shown