Alcoholic Drinks in Lithuania

  • ID: 339714
  • Report
  • Region: Lithuania
  • 54 pages
  • Euromonitor International
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Because of government taxation policy, sales of almost all alcohol categories decreased in 2017. With some low-income consumers shifting from the cheapest beer to the cheapest vodka, or from cider/perry to beer and wine, Lithuania’s alcoholic drinks landscape continued to be dynamic. Sales of cheap imported economy lager beer cannibalised sales of local manufacturers.

The publisher's Alcoholic Drinks in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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ALCOHOLIC DRINKS IN LITHUANIA

Executive Summary
Changes in Legal Environment Hamper Legal Sales
Premium and Upper Medium Continues Pacing Well
Local Brands Continue To Dominate
Chained Modern Grocery Retailers Lead
Stable Performance Rather Than Significant Growth
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2017
Operating Environment
Contraband/parallel Trade
Duty-free
Cross-border/private Imports
Key New Product Launches
Outlook
Summary 2 Key New Product Developments 2017
Market Indicators
Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017

Market Data
Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 3 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 12 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2017
Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Definitions
Sources
Summary 3 Research Sources
Headlines
Prospects
Excise Tax Growth Hampers Sales
Imported Economy Segment Lager Replaces the Local
Ale Is Growing Fast
Competitive Landscape
Lidl Grows Strongly in 2017
Decrease in Mid-priced Brands
Premium Brands Slightly More Resistant Than Mid-priced
Category Background
Summary 4 Lager by Price Band 2017
Table 17 Number of Breweries 2012-2017

Category Data
Table 18 Sales of Beer by Category: Total Volume 2012-2017
Table 19 Sales of Beer by Category: Total Value 2012-2017
Table 20 Sales of Beer by Category: % Total Volume Growth 2012-2017
Table 21 Sales of Beer by Category: % Total Value Growth 2012-2017
Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2012-2017
Table 23 Sales of Beer by Off-trade vs On-trade: Value 2012-2017
Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2012-2017
Table 26 GBO Company Shares of Beer: % Total Volume 2013-2017
Table 27 NBO Company Shares of Beer: % Total Volume 2013-2017
Table 28 LBN Brand Shares of Beer: % Total Volume 2014-2017
Table 29 Forecast Sales of Beer by Category: Total Volume 2017-2022
Table 30 Forecast Sales of Beer by Category: Total Value 2017-2022
Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2017-2022
Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Shift To Other Categories Reduces Sales
Premium Cider/perry Is Growing
Beer Contributes To Decline in Cider/perry
Competitive Landscape
Key Players Try To Diversify Portfolios
Tinginio Pantis Enters the Premium Segment
Imported Premium Brands Gain in Popularity

Category Data
Table 33 Sales of Cider/Perry: Total Volume 2012-2017
Table 34 Sales of Cider/Perry: Total Value 2012-2017
Table 35 Sales of Cider/Perry: % Total Volume Growth 2012-2017
Table 36 Sales of Cider/Perry: % Total Value Growth 2012-2017
Table 37 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2012-2017
Table 38 Sales of Cider/Perry by Off-trade vs On-trade: Value 2012-2017
Table 39 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 40 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2012-2017
Table 41 GBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 42 NBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 43 LBN Brand Shares of Cider/Perry: % Total Volume 2014-2017
Table 44 Forecast Sales of Cider/Perry: Total Volume 2017-2022
Table 45 Forecast Sales of Cider/Perry: Total Value 2017-2022
Table 46 Forecast Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 47 Forecast Sales of Cider/Perry: % Total Value Growth 2017-2022
Headlines
Prospects
Excise Tax Increase Continues To Damage the Category
Losses in Consumer Base
Wine-based Prevails
Competitive Landscape
Local Players Dominate
Imported Brands Remain Fragmented
Lidl Is Getting Into the Game

Category Data
Table 48 Sales of RTDS/High-Strength Premixes by Category: Total Volume 2012-2017
Table 49 Sales of RTDS/High-Strength Premixes by Category: Total Value 2012-2017
Table 50 Sales of RTDS/High-Strength Premixes by Category: % Total Volume Growth 2012-2017
Table 51 Sales of RTDS/High-Strength Premixes by Category: % Total Value Growth 2012-2017
Table 52 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: Volume 2012-2017
Table 53 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: Value 2012-2017
Table 54 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 55 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: % Value Growth 2012-2017
Table 56 GBO Company Shares of RTDS/High-Strength Premixes: % Total Volume 2013-2017
Table 57 NBO Company Shares of RTDS/High-Strength Premixes: % Total Volume 2013-2017
Table 58 LBN Brand Shares of RTDS/High-Strength Premixes: % Total Volume 2014-2017
Table 59 Forecast Sales of RTDS/High-Strength Premixes by Category: Total Volume 2017-2022
Table 60 Forecast Sales of RTDS/High-Strength Premixes by Category: Total Value 2017-2022
Table 61 Forecast Sales of RTDS/High-Strength Premixes by Category: % Total Volume Growth 2017-2022
Table 62 Forecast Sales of RTDS/High-Strength Premixes by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Excise Tax and Consumption Patterns Change Demand
Whiskies Remains Flat But With Optimistic Forecast
Gin Is Gaining Pace
Competitive Landscape
Stumbras Ab Grows in Importance
Shifts in American Whiskey
Decline of Bacardi White

Category Data
Table 63 Sales of Spirits by Category: Total Volume 2012-2017
Table 64 Sales of Spirits by Category: Total Value 2012-2017
Table 65 Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 66 Sales of Spirits by Category: % Total Value Growth 2012-2017
Table 67 Sales of Spirits by Off-trade vs On-trade: Volume 2012-2017
Table 68 Sales of Spirits by Off-trade vs On-trade: Value 2012-2017
Table 69 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 70 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2012-2017
Table 71 GBO Company Shares of Spirits: % Total Volume 2013-2017
Table 72 NBO Company Shares of Spirits: % Total Volume 2013-2017
Table 73 LBN Brand Shares of Spirits: % Total Volume 2014-2017
Table 74 Forecast Sales of Spirits by Category: Total Volume 2017-2022
Table 75 Forecast Sales of Spirits by Category: Total Value 2017-2022
Table 76 Forecast Sales of Spirits by Category: % Total Volume Growth 2017-2022
Table 77 Forecast Sales of Spirits by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Excise Tax Increase and Restrictions on Promotions Hamper the Category
Good Performance by Champagne
Demand for White Wine Is Set To Be Slightly Stronger
Competitive Landscape
Frontera Continues To Lead
Sweeter Options Losing Ground
the Rise of German Wine

Category Data
Table 78 Sales of Wine by Category: Total Volume 2012-2017
Table 79 Sales of Wine by Category: Total Value 2012-2017
Table 80 Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 81 Sales of Wine by Category: % Total Value Growth 2012-2017
Table 82 Sales of Wine by Off-trade vs On-trade: Volume 2012-2017
Table 83 Sales of Wine by Off-trade vs On-trade: Value 2012-2017
Table 84 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 85 Sales of Wine by Off-trade vs On-trade: % Value Growth 2012-2017
Table 86 Forecast Sales of Wine by Category: Total Volume 2017-2022
Table 87 Forecast Sales of Wine by Category: Total Value 2017-2022
Table 88 Forecast Sales of Wine by Category: % Total Volume Growth 2017-2022
Table 89 Forecast Sales of Wine by Category: % Total Value Growth 2017-2022
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