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Gardening in India

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    Report

  • 18 Pages
  • June 2022
  • Region: India
  • Euromonitor International
  • ID: 339812
In 2021, the pandemic combined with home seclusion led to increased interest in gardening from local consumers. Gardening has offered them a means of escape from their daily routines, as they have found pleasure in growing plants and flowers, which has also supported their mental wellbeing. Additionally, The International’s Consumer Survey 2021 found that Indians have a strong preference for spending time with close family members.

The Gardening in India report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Gardening market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2020 IMPACT
  • Gardening turns to decline due to economic impact of COVID-19
  • Steepest declines for products with the highest prices
  • Gardening remains largely unorganised, whilst e-commerce gains share

RECOVERY AND OPPORTUNITIES
  • Seeds set to perform well due to the ability to feed families
  • Powered products and fertilisers will see slower growth
  • Easy availability of products and rising knowledge to help boost sales

CATEGORY DATA
  • Table 1 Sales of Gardening by Category: Value 2015-2020
  • Table 2 Sales of Gardening by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Gardening: % Value 2016-2020
  • Table 4 LBN Brand Shares of Gardening: % Value 2017-2020
  • Table 5 Distribution of Gardening by Format: % Value 2015-2020
  • Table 6 Forecast Sales of Gardening by Category: Value 2020-2025
  • Table 7 Forecast Sales of Gardening by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on home and garden
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for home and garden?

MARKET DATA
  • Table 8 Sales of Home and Garden by Category: Value 2015-2020
  • Table 9 Sales of Home and Garden by Category: % Value Growth 2015-2020
  • Table 10 NBO Company Shares of Home and Garden: % Value 2016-2020
  • Table 11 LBN Brand Shares of Home and Garden: % Value 2017-2020
  • Table 12 Distribution of Home and Garden by Format: % Value 2015-2020
  • Table 13 Distribution of Home and Garden by Format and Category: % Value 2020
  • Table 14 Forecast Sales of Home and Garden by Category: Value 2020-2025
  • Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources

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