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NRT Smoking Cessation Aids in Finland

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    Report

  • 19 Pages
  • September 2025
  • Region: Finland
  • Euromonitor International
  • ID: 342834
Value sales of NRT smoking cessation aids declined in Finland in 2025. This drop was largely driven by a sharp decrease in sales of other NRT products, in addition to a fall in sales of NRT gum and lozenges. Until 2023, nicotine pouches were classified solely as smoking cessation aids. However, in April 2023, its over-the-counter status was liberalised, allowing the product to be sold without prior approval from the Medicines Agency.

The NRT Smoking Cessation Aids in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the NRT Smoking Cessation Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Regulatory changes and market maturity drive a decline in NRT smoking cessation aid sales
  • Established brands retain the lead in NRT smoking cessation aids in Finland
  • Grocery retailers and retail e-commerce channels drive distribution in Finland
PROSPECTS AND OPPORTUNITIES
  • Regulatory developments may support moderate growth in NRT smoking cessation aids
  • Innovation in NRT cessation aids is expected to support category development
  • Modest growth and pricing pressure will impact the outlook for NRT smoking cessation aids
CATEGORY INDICATORS
  • Table 1 Number of Smokers by Gender 2020-2025
CATEGORY DATA
  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
  • Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2021-2025
  • Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2022-2025
  • Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2025-2030
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN FINLAND
EXECUTIVE SUMMARY
  • Consumer Health in 2025: The big picture
  • Key trends in 2025
  • Competitive landscape
  • Channel developments
  • What next for Consumer Health?
MARKET INDICATORS
  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
  • Table 9 Life Expectancy at Birth 2020-2025
MARKET DATA
  • Table 10 Sales of Consumer Health by Category: Value 2020-2025
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2020-2025
  • Table 12 NBO Company Shares of Consumer Health: % Value 2021-2025
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2022-2025
  • Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
  • Table 15 Distribution of Consumer Health by Format: % Value 2020-2025
  • Table 16 Distribution of Consumer Health by Format and Category: % Value 2025
  • Table 17 Forecast Sales of Consumer Health by Category: Value 2025-2030
  • Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Summary 1 OTC: Switches 2024-2025
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 2 Research Sources