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NRT Smoking Cessation Aids in New Zealand

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    Report

  • 22 Pages
  • October 2023
  • Region: New Zealand
  • Euromonitor International
  • ID: 342838
Demand for NRT smoking cessation aids remained strong in New Zealand in 2023, amidst a consistent decline in the prevalence of smoking in the country. According to the data, an estimated 12% of adults in New Zealand smoked on a daily basis in 2023, down from almost 16% at the beginning of the review period. Moreover, there was an across-the-board reduction in smoking rates across the population, regardless of age or ethnicity.

The NRT Smoking Cessation Aids in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the NRT Smoking Cessation Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Steady growth for NRT smoking cessation aids as prevalence of smoking declines in New Zealand
  • NRT gum and NRT patches account for majority of sales
  • Static competitive landscape as consumers prefer to stay loyal to a single brand
PROSPECTS AND OPPORTUNITIES
  • Sluggish performance expected, due to lack of innovation
  • More consumers take up vaping amid decline in cigarette smoking
  • New Zealand implements tough anti-smoking laws to reduce smoking
CATEGORY INDICATORS
  • Table 1 Number of Smokers by Gender 2018-2023
CATEGORY DATA
  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023
  • Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2019-2023
  • Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2020-2023
  • Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2023-2028
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 9 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 10 Sales of Consumer Health by Category: Value 2018-2023
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 12 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 16 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 17 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources