Soft Drinks in Cameroon

  • ID: 342859
  • Report
  • Region: Cameroon
  • 52 pages
  • Euromonitor International
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As Cameroon continues to be impacted by poor infrastructure, most notably a lack of electricity supply and potable water, consumers have little choice but to turn to bottled water for their drinking water. Indeed, with rising disposable incomes and an increasing number of players within the bottled water category, the price of mineral water remained relatively stable, thus making such a basic need accessible to a larger consumer base which previously could not afford it.

The Soft Drinks in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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SOFT DRINKS IN CAMEROON

List of Contents and Tables
  • Executive Summary
  • Key Structural Challenges, Coupled With Increasing Purchasing Power, Boost Growth of Bottled Water
  • Urbanisation, Promotion and Population Growth Support Soft Drinks
  • Domestic Players Lead Soft Drinks in 2017
  • Format Sizes and Packaging Type Drive New Product Development Within Soft Drinks
  • Strong Growth Is Anticipated Within Soft Drinks Over the Forecast Period
  • Market Data
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
  • Table 13 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
  • Table 14 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
  • Table 15 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
  • Table 17 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
  • Table 18 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
  • Table 19 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
  • Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
  • Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
  • Table 22 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
  • Table 23 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
  • Table 24 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
  • Table 25 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
  • Sources
  • Summary 1 Research Sources
  • Headlines
  • Prospects
  • Bottled Water To See Robust Growth Over the Forecast Period
  • As Competition Leads To Stable Prices, Bottled Water Is Increasingly Accessible To A Wider Consumer Base
  • New Brands Anticipated As Demand for Potable Water Continues To Grow
  • Competitive Landscape
  • Source Du Pays Acquires Nabo Beverages Co (nabco), Thus Overtaking Société Des Eaux Minerales Du Cameroun As the Leader
  • Bottled Water Is Characterised by Aggressive Marketing Activities and Price Competition
  • Société Des Eaux Minerales Du Cameroun Introduces A New Brand
  • Category Data
  • Table 26 Off-trade Sales of Bottled Water by Category: Volume 2012-2017
  • Table 27 Off-trade Sales of Bottled Water by Category: Value 2012-2017
  • Table 28 Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
  • Table 29 Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
  • Table 30 NBO Company Shares of Off-trade Bottled Water: % Volume 2013-2017
  • Table 31 LBN Brand Shares of Off-trade Bottled Water: % Volume 2014-2017
  • Table 32 NBO Company Shares of Off-trade Bottled Water: % Value 2013-2017
  • Table 33 LBN Brand Shares of Off-trade Bottled Water: % Value 2014-2017
  • Table 34 Forecast Off-trade Sales of Bottled Water by Category: Volume 2017-2022
  • Table 35 Forecast Off-trade Sales of Bottled Water by Category: Value 2017-2022
  • Table 36 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
  • Table 37 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Carbonates To Record Steady Growth Over the Forecast Period
  • Healthier Consumer Habits Likely To Pose A Threat To Carbonates
  • Additional Brands and Products Expected To Enter the Category
  • Competitive Landscape
  • Société Anonyme Des Brasseries Du Cameroun Maintains Its Lead Within Carbonates
  • Domestic Players Outperform International Players
  • Source Du Pays Introduces Its Carbonates Drinks in the Can Format
  • Category Data
  • Table 38 Off-trade vs On-trade Sales of Carbonates: Volume 2012-2017
  • Table 39 Off-trade vs On-trade Sales of Carbonates: Value 2012-2017
  • Table 40 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2012-2017
  • Table 41 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2012-2017
  • Table 42 Off-trade Sales of Carbonates by Category: Volume 2012-2017
  • Table 43 Off-trade Sales of Carbonates by Category: Value 2012-2017
  • Table 44 Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
  • Table 45 Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
  • Table 46 NBO Company Shares of Off-trade Carbonates: % Volume 2013-2017
  • Table 47 LBN Brand Shares of Off-trade Carbonates: % Volume 2014-2017
  • Table 48 NBO Company Shares of Off-trade Carbonates: % Value 2013-2017
  • Table 49 LBN Brand Shares of Off-trade Carbonates: % Value 2014-2017
  • Table 50 Forecast Off-trade Sales of Carbonates by Category: Volume 2017-2022
  • Table 51 Forecast Off-trade Sales of Carbonates by Category: Value 2017-2022
  • Table 52 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
  • Table 53 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Concentrates To Record Steady Growth
  • Although Powder Concentrates' Value Share Remains Negligible, Its Competitive Price Will Be A Key Driver in the Category's Success
  • Additional Brands Are Expected To Enter, With Three Flavours Dominating the Market
  • Competitive Landscape
  • Société Anonyme Des Brasseries Du Cameroun Leads Concentrates
  • Concentrates Faces Stiff Competition From Carbonates As A Result of Its Lower Entry Pricing Point
  • Liquid Concentrates Remains the Only Notable Product Type Within Concentrates
  • Concentrates Conversions
  • Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Category Data
  • Table 54 Off-trade Sales of Concentrates (RTD) by Category: Volume 2012-2017
  • Table 55 Off-trade Sales of Concentrates by Category: Value 2012-2017
  • Table 56 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2012-2017
  • Table 57 Off-trade Sales of Concentrates by Category: % Value Growth 2012-2017
  • Table 58 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2013-2017
  • Table 59 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2014-2017
  • Table 60 NBO Company Shares of Off-trade Concentrates: % Value 2013-2017
  • Table 61 LBN Brand Shares of Off-trade Concentrates: % Value 2014-2017
  • Table 62 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2013-2017
  • Table 63 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2014-2017
  • Table 64 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2017-2022
  • Table 65 Forecast Off-trade Sales of Concentrates by Category: Value 2017-2022
  • Table 66 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2017-2022
  • Table 67 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Juice To Record Steady Growth Over the Forecast Period
  • Juice With Healthier Positioning Expected To Perform Well
  • Additional Brands With Favourable Positioning Anticipated To Enter the Category
  • Competitive Landscape
  • Société De Fabrication Des Vins Du Cameroun Maintains Its Lead Within Juice
  • A Low Pricing Strategy Enables Soticam To Hold the Leading Position in Retail Volume Terms
  • Juice Remains Consolidated With A Limited Number of Players
  • Category Data
  • Table 68 Off-trade Sales of Juice by Category: Volume 2012-2017
  • Table 69 Off-trade Sales of Juice by Category: Value 2012-2017
  • Table 70 Off-trade Sales of Juice by Category: % Volume Growth 2012-2017
  • Table 71 Off-trade Sales of Juice by Category: % Value Growth 2012-2017
  • Table 72 NBO Company Shares of Off-trade Juice: % Volume 2013-2017
  • Table 73 LBN Brand Shares of Off-trade Juice: % Volume 2014-2017
  • Table 74 NBO Company Shares of Off-trade Juice: % Value 2013-2017
  • Table 75 LBN Brand Shares of Off-trade Juice: % Value 2014-2017
  • Table 76 Forecast Off-trade Sales of Juice by Category: Volume 2017-2022
  • Table 77 Forecast Off-trade Sales of Juice by Category: Value 2017-2022
  • Table 78 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2017-2022
  • Table 79 Forecast Off-trade Sales of Juice by Category: % Value Growth 2017-2022
  • Prospects
  • Headlines
  • Prospects
  • Rtd Tea To Record Positive Off-trade Value and Volume Growth
  • A More Health-conscious Consumer Base To Drive Demand for Low-calorie Or Sugar Free Products
  • International Brands To Continue To Lead Rtd Tea and Raise Awareness
  • Competitive Landscape
  • Unilever Leads Rtd Tea
  • A Lack of Consumer Awareness To Benefit More Established Categories Such As Carbonates and Juice
  • Category Data
  • Table 80 Off-trade Sales of RTD Tea by Category: Volume 2012-2017
  • Table 81 Off-trade Sales of RTD Tea by Category: Value 2012-2017
  • Table 82 Off-trade Sales of RTD Tea by Category: % Volume Growth 2012-2017
  • Table 83 Off-trade Sales of RTD Tea by Category: % Value Growth 2012-2017
  • Table 84 NBO Company Shares of Off-trade RTD Tea: % Volume 2013-2017
  • Table 85 LBN Brand Shares of Off-trade RTD Tea: % Volume 2014-2017
  • Table 86 NBO Company Shares of Off-trade RTD Tea: % Value 2013-2017
  • Table 87 LBN Brand Shares of Off-trade RTD Tea: % Value 2014-2017
  • Table 88 Forecast Off-trade Sales of RTD Tea by Category: Volume 2017-2022
  • Table 89 Forecast Off-trade Sales of RTD Tea by Category: Value 2017-2022
  • Table 90 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2017-2022
  • Table 91 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Energy Drinks To Record Positive Growth Over the Forecast Period As Awareness Grows
  • Rapid Lifestyles To Support Growth
  • New Brands To Enter Energy Drinks Over the Forecast Period.
  • Competitive Landscape
  • Dis Maintains Its Lead
  • International Brands Lead Energy Drinks Despite the Presence of A Few Domestic Companies
  • Growth Supported by Consumers With Busy Lifestyles and Who Carry Out Physically Demanding Activities
  • Category Data
  • Table 92 Off-trade Sales of Energy Drinks: Volume 2012-2017
  • Table 93 Off-trade Sales of Energy Drinks: Value 2012-2017
  • Table 94 Off-trade Sales of Energy Drinks: % Volume Growth 2012-2017
  • Table 95 Off-trade Sales of Energy Drinks: % Value Growth 2012-2017
  • Table 96 NBO Company Shares of Off-trade Energy Drinks: % Volume 2013-2017
  • Table 97 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2014-2017
  • Table 98 NBO Company Shares of Off-trade Energy Drinks: % Value 2013-2017
  • Table 99 LBN Brand Shares of Off-trade Energy Drinks: % Value 2014-2017
  • Table 100 Forecast Off-trade Sales of Energy Drinks: Volume 2017-2022
  • Table 101 Forecast Off-trade Sales of Energy Drinks: Value 2017-2022
  • Table 102 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2017-2022
  • Table 103 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2017-2022
  • Prospects
  • Little Awareness of Sports Drinks
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