India Cosmetics Market Outlook, 2021

  • ID: 3429616
  • Report
  • Region: India
  • 189 Pages
  • Bonafide Research
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India Cosmetic Market Anticipated to Get More Than Double By 2021.

FEATURED COMPANIES

  • Bajaj Corporation Limited
  • Dabur India Limited
  • L’Oreal India
  • Lotus Herbals Ltd
  • Marico Limited
  • Procter & Gamble (P&G)
  • MORE
Due to increasing standard of living and changing lifestyle, the demand for cosmetic products such as skin care, hair care and fragrance are increasing rapidly, thereby providing high impetus to the Indian cosmetic industry.

According to “India Cosmetic Market Outlook, 2021”, cosmetic market in India was growing with a CAGR of more than 15% from last five years. The India cosmetic market consists of five segments viz. Skin Care, Hair Care, Fragrance, Color Cosmetics and Oral Care. Hair Care accounts for majority of the market share, followed by oral care, skin care, fragrance and color cosmetic. Hindustan Unilever is a prominent player in the cosmetic industry due to its vast product portfolio in every segment. Hair care market is considered to be one of the mature markets in India. However, the availability of counterfeit hair care products is one of the major challenges in the market. HUL, P&G, Dabur, Marico and Godrej are players operating in the organized hair care category. Hair care market is segmented into four categories such as hair oil, hair shampoo, hair colours and hair styling products. Hair oil dominates the market followed by hair shampoo.

Skin care has become an exciting legroom for new product development and manufacturers are trying to convince consumers that they should adopt a skin care regimen by various product launches and aggressive marketing strategies. Skin care market is segmented into five categories such as facial care, body care, sun care, hand care and other makeup removal & depilatory products. Facial care products dominate the market due to its various variants. On the other hand, India oral care market is segmented into five categories such as toothpaste, toothbrush, toothpowder, mouthwash and other oral care products that include dental floss, oral care chewing gum, etc. Toothpaste segment dominates the oral care category. Colgate-Palmolive India, HUL, and Dabur are the major players operating in the oral care market.

Fragrance industry's rapid growth is attributed primarily to the advent of functional products such as perfumes and deodorants. India fragrance market is divided into two segments viz. Perfume and Deodorant. Deodorants dominate the market while perfume along with its innovations is growing fast. The fragrance market in India is one of the largest in terms of production, consumption, import and is in process of taking off as more youngsters are wearing a fragrance in the form of perfumes and deodorants. Fogg is leading in the deodorant category followed by a host of other brands. Color cosmetics market consists of four broad categories viz. Eye Makeup, Facial Makeup, Lip Products and Nail Products. The market registered a strong growth in the last few years. Color cosmetic was mainly driven by the growth of mascara, eye liner/pencil, blusher and eye shadow, amongst others. Lakme, Revlon and L'Oreal are known to be the big three brands in the category, followed by scores of unorganized players.

The report gives an in-depth understanding of cosmetic market in India:
  • Global Cosmetic Market Outlook
  • Global Fragrance Market Size By Value & Forecast
  • Global Fragrance Market Segmental Analysis: By Company, By Region, By Segment
  • Global Skin Care Market Size By Value & Forecast
  • Global Skin Care Market Segmental Analysis: By Company, By Region, By Segment
  • Global Hair Care Market Size By Value & Forecast
  • Global Hair Care Market Segmental Analysis: By Company, By Region, By Segment, By Sales Channel
  • Global Oral Care Market Size By Value & Forecast
  • Global Oral Care Market Segmental Analysis: By Company
  • Global Color Cosmetic Market Size By Value & Forecast
  • India Cosmetic Market Outlook
  • India Fragrance Market Size By Value & Forecast
  • India Organized Fragrance Market Size By Value & Forecast
  • India Unorganized Fragrance Market Size By Value & Forecast
  • India Domestic Fragrance Market Size By Value & Forecast
  • India International Fragrance Market Size By Value & Forecast
  • India Fragrance Market Segmental Analysis: By End User, By Company, By Segment
  • India Skin Care Market Size By Value & Forecast
  • India Organic Skin Care Market Size By Value & Forecast
  • India Inorganic Skin Care Market Size By Value & Forecast
  • India Skin Care Market Size By Volume & Forecast
  • India Skin Care Market Segmental Analysis: By Company, By Segment, By Product Category, By Type, By End User
  • India Hair Care Market Size By Value & Forecast
  • India Men Hair Care Market Size By Value & Forecast
  • India Women Hair Care Market Size By Value & Forecast
  • India Hair Care Market Segmental Analysis: By Company, By Segment
  • India Oral Care Market Size By Value & Forecast
  • India Oral Care Market Segmental Analysis: By Company, By Segment
  • India Color Cosmetic Market Size By Value & Forecast
  • India Color Cosmetic Market Segmental Analysis: By Company, By Segment
  • The key vendors in this market space
  • Competitive Landscape & Strategic Recommendations
This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of cosmetic brands in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bajaj Corporation Limited
  • Dabur India Limited
  • L’Oreal India
  • Lotus Herbals Ltd
  • Marico Limited
  • Procter & Gamble (P&G)
  • MORE
1. Executive Summary
2. Global Cosmetic Market Outlook
2.1. Global Fragrance Market Outlook
2.1.1. Market Size By Value
2.1.2. Market Share
2.1.2.1. By Company
2.1.2.2. By Region
2.1.2.3. By Segment
2.2. Global Skin Care Market Outlook
2.2.1. Market Size By Value
2.2.2. Market Share
2.2.2.1. By Company
2.2.2.2. By Region
2.2.2.3. By Segment
2.3. Global Hair Care Market Outlook
2.3.1. Market Size By Value
2.3.2. Market Share
2.3.2.1. By Company
2.3.2.2. By Region
2.3.2.3. By Segment
2.3.2.4. By Sales Channel
2.4. Global Oral Care Market Outlook
2.4.1. Market Size By Value
2.4.2. Market Share By Company
2.5. Global Color Cosmetic Market Outlook
2.5.1. Market Size By Value
3. India Cosmetic Market Outlook
3.1. India Fragrance Market Outlook
3.1.1. Market Size By Value
3.1.1.1. Overall Market
3.1.1.2. Organized-Unorganized Market
3.1.1.3. Domestic-International Market
3.1.2. Market Share
3.1.2.1. By End User
3.1.2.2. By Company
3.1.2.3. By Segment
3.2. India Skin Care Market Outlook
3.2.1. Market Size By Value
3.2.1.1. Overall Market
3.2.1.2. Organic & Inorganic Skin Care Market
3.2.2. Market Size By Volume
3.2.3. Market Share
3.2.3.1. By Company
3.2.3.2. By Segment
3.2.3.3. By Product Category
3.2.3.4. By Type
3.2.3.5. By End User
3.3. India Hair Care Market Outlook
3.3.1. Market Size By Value
3.3.1.1. Overall Market
3.3.1.2. By End User
3.3.2. Market Share
3.3.2.1. By Company
3.3.2.2. By Segment
3.4. India Oral Care Market Outlook
3.4.1. Market Size By Value
3.4.2. Market Share
3.4.2.1. By Company
3.4.2.2. By Segment
3.5. India Color Cosmetic Market Outlook
3.5.1. Market Size By Value
3.5.2. Market Share
3.5.2.1. By Company
3.5.2.2. By Segment
4. India Economic Snapshot
5. Raw Material
6. Market Penetration
7. PEST Analysis
8. Policy & Regulatory Landscape
9. Trade Dynamics
9.1. Import
9.2. Export
10. Channel Partner Analysis
11. India Cosmetic Market Dynamics
11.1. Key Drivers
11.2. Key Challenges
12. Market Trends & Developments
12.1. Rising Urbanization & Teenagers are an Emerging Consumer Cluster
12.2. Growing Role of Social Networking Sites
12.3. Premiumization
12.4. Rising Demand of Natural and Herbal Products
12.5. Innovative Promotions
12.6. Individualism
12.7. Rising Professional Hair Care Salons
12.8. Rising Products for Anti-Caries and Whitening of Teeth
13. Competitive Landscape
13.1. Porters Five Forces
13.2. Company Profiles
13.2.1. Colgate Palmolive India Pvt. Ltd.
13.2.2. Dabur India Limited
13.2.3. The Himalaya Drug Company
13.2.4. VLCC Health Care Ltd.
13.2.5. Procter & Gamble (P&G)
13.2.6. Hindustan Unilever Limited
13.2.7. Marico Limited
13.2.8. L’Oreal India
13.2.9. Bajaj Corporation Limited
13.2.10. Lotus Herbals Ltd.
14. Strategic Recommendations
15. Disclaimer

List of Figures:
Figure-1: Global Cosmetic Market Size - By Value 2009-2014 (USD Billion)
Figure-2: Global Cosmetic Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-3: Global Fragrance Market Size - By Value 2009-2014 (USD Billion)
Figure-4: Global Fragrance Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-5: Global Fragrance Market Share - By Company 2014 & 2021F
Figure-6: Global Fragrance Market Share - By Region 2014 & 2021F
Figure-7: Global Fragrance Market Share - By Segment 2014 & 2021F
Figure-8: Global Skin Care Market Size - By Value 2009-2014 (USD Billion)
Figure-9: Global Skin Care Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-10: Global Skin Care Market Share - By Company 2014 & 2021F
Figure-11: Global Skin Care Market Share - By Region 2014 & 2021F
Figure-12: Global Skin Care Market Share - By Segment 2014 & 2021F
Figure-13: Global Hair Care Market Size - By Value 2009-2014 (USD Billion)
Figure-14: Global Hair Care Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-15: Global Hair Care Market Share - By Company 2014 & 2021F
Figure-16: Global Hair Care Market Share - By Region 2014 & 2021F
Figure-17: Global Hair Care Market Share - By Segment 2014 & 2021F
Figure-18: Global Hair Care Market Share - By Sales Channel 2014 & 2021F
Figure-19: Global Oral Care Market Size - By Value 2009-2014 (USD Billion)
Figure-20: Global Oral Care Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-21: Global Oral Care Market Share - By Company 2014 & 2021F
Figure-22: Global Color Cosmetic Market Size - By Value 2009-2014 (USD Billion)
Figure-23: Global Color Cosmetic Market Size Forecast - By Value 2015F-2021F (USD Billion)
Figure-24: India Cosmetic Market Size - By Value 2009-2014 (INR Crore)
Figure-25: India Cosmetic Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-26: India Fragrance Market Size - By Value 2009-2014 (INR Crore)
Figure-27: India Fragrance Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-28: India Fragrance Market Size - By Organized & Unorganized 2009-2014 (INR Crore)
Figure-29: India Fragrance Market Size Forecast - By Organized & Unorganized 2015F-2021F (INR Crore)
Figure-30: India Organized Fragrance Market Size - By Domestic & International 2009-2014 (INR Crore)
Figure-31: India Organized Fragrance Market Size Forecast - By Domestic & International 2015F-2021F (INR Crore)
Figure-32: India Fragrance Market Share - By End User 2014 & 2021F
Figure-33: India Fragrance Market Share - By Company 2014 & 2021F
Figure-34: India Fragrance Market Share - By Segment 2014 & 2021F
Figure-35: India Skin Care Market Size - By Value 2009-2014 (INR Crore)
Figure-36: India Skin Care Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-37: India Organic & Inorganic Skin Care Market Size 2009-2014 (INR Crore)
Figure-38: India Organic & Inorganic Skin Care Market Size Forecast 2015F-2021F (INR Crore)
Figure-39: India Skin Care Market Size - By Volume 2009-2014 (Million Units)
Figure-40: India Skin Care Market Share - By Company 2014 & 2021F
Figure-41: India Skin Care Market Share - By Segment 2014 & 2021F
Figure-42: India Skin Care Market Share - By Product Category 2014 & 2021F
Figure-43: India Skin Care Market Share - By Type 2014 & 2021F
Figure-44: India Skin Care Market Share - By End User 2014 & 2021F
Figure-45: India Hair Care Market Size - By Value 2009-2014 (INR Crore)
Figure-46: India Hair Care Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-47: India Hair Care Market Size - By End User 2009-2014 (INR Crore)
Figure-48: India Hair Care Market Size Forecast - By End User 2015F-2021F (INR Crore)
Figure-49: India Hair Care Market Share - By Company 2014 & 2021F
Figure-50: India Hair Care Market Share - By Segment 2014 & 2021F
Figure-51: India Oral Care Market Size - By Value 2009-2014 (INR Crore)
Figure-52: India Oral Care Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-53: India Oral Care Market Share - By Company 2014 & 2021F
Figure-54: India Oral Care Market Share - By Segment 2014 & 2021F
Figure-55: India Color Cosmetic Market Size - By Value 2009-2014 (INR Crore)
Figure-56: India Color Cosmetic Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-57: India Color Cosmetic Market Share - By Company 2014 & 2021F
Figure-58: India Color Cosmetic Market Share - By Segment 2014 & 2021F
Figure-59: General Distribution Channel followed by Cosmetic Manufacturers in India

List of Tables:
Table-1: India Economic Profile - 2014
Table-2: Market Penetration of Various Cosmetic Segments in 2014
Table-3: Import of Various Cosmetic Products in India (2010-11 to 2014-15)
Table-4: Export of Various Cosmetic Products from India (2010-11 to 2014-15)
Table-5: Key Facts of Colgate Palmolive India Pvt. Ltd.
Table-6: Key Facts of Dabur India Limited
Table-7: Key Facts of The Himalaya Drug Company
Table-8: Key Facts of VLCC Health Care Ltd.
Table-9: Key Facts of Procter & Gamble (P&G)
Table-10: Key Facts of Hindustan Unilever Limited
Table-11: Key Facts of Marico Limited
Table-12: Key Facts of L’Oreal India
Table-13: Key Facts of Bajaj Corporation Limited
Table-14: Key Facts of Lotus Herbals Ltd.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bajaj Corporation Limited
  • Dabur India Limited
  • L’Oreal India
  • Lotus Herbals Ltd
  • Marico Limited
  • Procter & Gamble (P&G)
  • MORE
India Cosmetic Market anticipated to get more than double by 2021.

Increasing purchasing power and disposable income, urbanization, growing awareness about beauty products and manufacturers aggressively pushing products in rural India is driving the volume sales of cosmetic products robustly. Affordability and rising consumer base in the country are also responsible for high cosmetic sales

In the cosmetics and beauty sector, there have been sweeping changes. Expensive international beauty products are selling rapidly as the Indian women are investing in long term beauty. The biggest beauty evolution in India's recent past, however, is not restricted to women. Men have taken to healthier skin routine, away from the gym. The rise in men's salons is evidence to the fact that men want more beauty for themselves. The menu cards on offer at men's salons include treatments that were earlier meant for women. Men's salons have now started offering a multitude of beauty services while beauty brands now have a special product line-up dedicated specifically for men's grooming.

As per ASSOCHAM, the per capita consumption of cosmetics in India is approximately US$ 0.68 cents as compared to US$ 40 in Hong Kong, US$ 12 in Japan, and US$ 1.5 in China. Consumption of these products centers on young women, with the age group 15-44 years accounting for about 70% of the market. Consumption begins in the teens and tapers off after 45, and declines substantially after 55.

According to this recently published report, the cosmetic market in India was growing with a CAGR of 17.06% over past few years. The urban population with increasing purchasing power is the major force driving demand for cosmetic products. India is a very price-sensitive market and mass-market products constitute the major part of the cosmetics market. Urban India leads the market, with more than four-fifth of the cosmetic segment consumption by volume. However, rural consumption exceeds urban consumption in toilet soaps and is almost equal to urban sales of hair oil, the lowest end of the hair care market. Many domestic and international companies are now targeting the rural markets to push volume sales in categories like lip and nail care, and some mass skin care products as well. Meanwhile, urban consumption is evolving, moving from basic functional to more superior and specialized products, and greater expenditure levels. Moreover, there is a rise in consumption of men’s products, including skin care products, which were earlier considered purely the woman’s sphere.

The dominant international players include Hindustan UniLever, the subsidiary of Unilever with all its international and Indian brands, L’Oreal, along with its subsidiary Maybelline and Garnier brands, Revlon, Nivea, Biersdorf, Schwarzkopf, Palmolive, and Proctor & Gamble including Gillette. Lakmé as a brand dominates the cosmetic industry in India, owned by Unilever. Stiff competition has resulted in an increase in the range of new products being introduced for newer application concepts in the last few years. In the skin-care segment, from just creams and moisturizers, there has been an upgrade to value-added products such as under eye wrinkle removing creams, dark circle removing creams toners, sunscreen lotions, fairness creams, and many more. The colour cosmetics market saw new products such as smudge-proof lipsticks and mascaras, liquid lip colour, and long-lasting lipsticks being introduced. However, low and medium-priced categories account for almost 85-90% of the cosmetics market in terms of volume.
Note: Product cover images may vary from those shown
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  • Colgate Palmolive India Pvt. Ltd.
  • Dabur India Limited
  • The Himalaya Drug Company
  • VLCC Health Care Ltd.
  • Procter & Gamble (P&G)
  • Hindustan Unilever Limited
  • Marico Limited
  • L’Oreal India
  • Bajaj Corporation Limited
  • Lotus Herbals Ltd
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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