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Alcoholic Drinks in Azerbaijan

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    Report

  • 59 Pages
  • July 2022
  • Region: Azerbaijan
  • Euromonitor International
  • ID: 348993
Following a sharp decline in 2020, alcoholic drinks in Azerbaijan saw total volume sales return to positive territory in 2021. This turnaround was driven by a rapid rebound in on-trade consumption as the rollout of COVID-19 vaccines and the gradual relaxation of public health measures that had been imposed to curb the spread of the virus enabled Azerbaijanis to begin regularly socialising in bars/pubs, nightclubs and similar establishments once again.

The Alcoholic Drinks in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Alcoholic Drinks in Azerbaijan
  • Executive Summary
  • Alcoholic Drinks in 2021: the Big Picture
  • 2021 Key Trends
  • Competitive Landscape
  • Retailing Developments
  • On-Trade vs Off-Trade Split
  • What Next for Alcoholic Drinks?
  • Market Background
  • Legislation
  • Legal Purchasing Age and Legal Drinking Age
  • Drink Driving
  • Advertising
  • Smoking Ban
  • Opening Hours
  • On-Trade Establishments
  • Taxation and Duty Levies
  • Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2021
  • Operating Environment
  • Contraband/Parallel Trade
  • Duty Free
  • Cross-Border/Private Imports
  • Key New Product Launches
  • Outlook
  • Market Indicators
  • Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2016-2021
  • Market Data
  • Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
  • Table 3 Sales of Alcoholic Drinks by Category: Total Value 2016-2021
  • Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
  • Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
  • Table 6 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Volume 2021
  • Table 7 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Value 2021
  • Table 8 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Volume 2021
  • Table 9 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Value 2021
  • Table 10 Gbo Company Shares of Alcoholic Drinks: % Total Volume 2017-2021
  • Table 11 Distribution of Alcoholic Drinks by Format: % Off-Trade Value 2016-2021
  • Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-Trade Volume 2020
  • Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026
  • Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026
  • Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026
  • Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026
  • Disclaimer
  • Sources
  • Summary 2 Research Sources
  • Beer in Azerbaijan
  • Key Data Findings
  • 2021 Developments
  • Consumption Patterns Begin to Normalise as Pandemic-Induced Disruption Recedes
  • Traditional Preference for Lighter and Sweeter Flavours Limits Interest in Wheat Beer
  • Non/Low Alcohol Beer Posts Strongest Growth in Total Volume Sales
  • Prospects and Opportunities
  • Healthy Growth in Off- and On-Trade Volume Sales Projected from 2022 Onwards
  • Increasing Consumer Sophistication Will Continue to Influence Innovation
  • More Players Expected to Launch Flavoured/Mixed Lager Products
  • Category Background
  • Lager Price Band Methodology
  • Summary 3 Lager by Price Band 2021
  • Table 17 Number of Breweries 2016-2021
  • Category Data
  • Table 18 Sales of Beer by Category: Total Volume 2016-2021
  • Table 19 Sales of Beer by Category: Total Value 2016-2021
  • Table 20 Sales of Beer by Category: % Total Volume Growth 2016-2021
  • Table 21 Sales of Beer by Category: % Total Value Growth 2016-2021
  • Table 22 Sales of Beer by Off-Trade vs On-Trade: Volume 2016-2021
  • Table 23 Sales of Beer by Off-Trade vs On-Trade: Value 2016-2021
  • Table 24 Sales of Beer by Off-Trade vs On-Trade: % Volume Growth 2016-2021
  • Table 25 Sales of Beer by Off-Trade vs On-Trade: % Value Growth 2016-2021
  • Table 26 Gbo Company Shares of Beer: % Total Volume 2017-2021
  • Table 27 Nbo Company Shares of Beer: % Total Volume 2017-2021
  • Table 28 Lbn Brand Shares of Beer: % Total Volume 2018-2021
  • Table 29 Forecast Sales of Beer by Category: Total Volume 2021-2026
  • Table 30 Forecast Sales of Beer by Category: Total Value 2021-2026
  • Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2021-2026
  • Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2021-2026
  • Wine in Azerbaijan
  • Key Data Findings
  • 2021 Developments
  • Off- and On-Trade Demand Rebounds with Easing of Pandemic and Related Restrictions
  • Pomegranate Wine Remains a Favourite Among Azerbaijanis
  • Younger Wine Drinkers Increasingly Willing to Experiment and Trade Up
  • Prospects and Opportunities
  • Development of Azerbaijan's Wine Drinking Culture Should Continue to Boost Demand
  • Economic and Cultural Factors Will Temper Overall Expansion Potential
  • Further Gains Likely for Local Wine Brands
  • Category Data
  • Table 33 Sales of Wine by Category: Total Volume 2016-2021
  • Table 34 Sales of Wine by Category: Total Value 2016-2021
  • Table 35 Sales of Wine by Category: % Total Volume Growth 2016-2021
  • Table 36 Sales of Wine by Category: % Total Value Growth 2016-2021
  • Table 37 Sales of Wine by Off-Trade vs On-Trade: Volume 2016-2021
  • Table 38 Sales of Wine by Off-Trade vs On-Trade: Value 2016-2021
  • Table 39 Sales of Wine by Off-Trade vs On-Trade: % Volume Growth 2016-2021
  • Table 40 Sales of Wine by Off-Trade vs On-Trade: % Value Growth 2016-2021
  • Table 41 Forecast Sales of Wine by Category: Total Volume 2021-2026
  • Table 42 Forecast Sales of Wine by Category: Total Value 2021-2026
  • Table 43 Forecast Sales of Wine by Category: % Total Volume Growth 2021-2026
  • Table 44 Forecast Sales of Wine by Category: % Total Value Growth 2021-2026
  • Spirits in Azerbaijan
  • Key Data Findings
  • 2021 Developments
  • Spirits Consumption Remains Below Pre-Pandemic Levels Despite Robust Recovery
  • Whiskies, Brandy, Rum and Gin Gain Popularity Among Younger Consumers
  • Local Vodka Producers Develop More Sophisticated Options
  • Prospects and Opportunities
  • Health Concerns and Changing Preferences Expected to Subdue Spirits Consumption
  • Whiskies Will Continue to Benefit from Growing Interest Among Young Adults
  • Pricing Division Between Off- and On-Trade Brand Assortments in Vodka Will Persist
  • Category Data
  • Table 45 Sales of Spirits by Category: Total Volume 2016-2021
  • Table 46 Sales of Spirits by Category: Total Value 2016-2021
  • Table 47 Sales of Spirits by Category: % Total Volume Growth 2016-2021
  • Table 48 Sales of Spirits by Category: % Total Value Growth 2016-2021
  • Table 49 Sales of Spirits by Off-Trade vs On-Trade: Volume 2016-2021
  • Table 50 Sales of Spirits by Off-Trade vs On-Trade: Value 2016-2021
  • Table 51 Sales of Spirits by Off-Trade vs On-Trade: % Volume Growth 2016-2021
  • Table 52 Sales of Spirits by Off-Trade vs On-Trade: % Value Growth 2016-2021
  • Table 53 Gbo Company Shares of Spirits: % Total Volume 2017-2021
  • Table 54 Nbo Company Shares of Spirits: % Total Volume 2017-2021
  • Table 55 Lbn Brand Shares of Spirits: % Total Volume 2018-2021
  • Table 56 Forecast Sales of Spirits by Category: Total Volume 2021-2026
  • Table 57 Forecast Sales of Spirits by Category: Total Value 2021-2026
  • Table 58 Forecast Sales of Spirits by Category: % Total Volume Growth 2021-2026
  • Table 59 Forecast Sales of Spirits by Category: % Total Value Growth 2021-2026
  • Cider/Perry in Azerbaijan
  • Key Data Findings
  • 2021 Developments
  • Cider/Perry Shows Modest Recovery But Remains a Niche Category in Azerbaijan
  • High Unit Prices Continue to Limit Appeal of Cider/Perry
  • Female Consumers and Seasonal Drinking Habits Could Offer Growth Opportunities
  • Prospects and Opportunities
  • Cider/Perry Consumption Set to Decline Throughout the Forecast Period
  • Competition from Flavoured/Mixed Lager Likely to Intensify
  • Expansion of Modern Grocery Retailers May Help to Increase Interest in Cider/Perry
  • Category Data
  • Table 60 Sales of Cider/Perry: Total Volume 2016-2021
  • Table 61 Sales of Cider/Perry: Total Value 2016-2021
  • Table 62 Sales of Cider/Perry: % Total Volume Growth 2016-2021
  • Table 63 Sales of Cider/Perry: % Total Value Growth 2016-2021
  • Table 64 Sales of Cider/Perry by Off-Trade vs On-Trade: Volume 2016-2021
  • Table 65 Sales of Cider/Perry by Off-Trade vs On-Trade: Value 2016-2021
  • Table 66 Sales of Cider/Perry by Off-Trade vs On-Trade: % Volume Growth 2016-2021
  • Table 67 Sales of Cider/Perry by Off-Trade vs On-Trade: % Value Growth 2016-2021
  • Table 68 Gbo Company Shares of Cider/Perry: % Total Volume 2017-2021
  • Table 69 Nbo Company Shares of Cider/Perry: % Total Volume 2017-2021
  • Table 70 Lbn Brand Shares of Cider/Perry: % Total Volume 2018-2021
  • Table 71 Forecast Sales of Cider/Perry: Total Volume 2021-2026
  • Table 72 Forecast Sales of Cider/Perry: Total Value 2021-2026
  • Table 73 Forecast Sales of Cider/Perry: % Total Volume Growth 2021-2026
  • Table 74 Forecast Sales of Cider/Perry: % Total Value Growth 2021-2026
  • Rtds in Azerbaijan
  • Key Data Findings
  • 2021 Developments
  • On-Trade Demand Recovers Quickly as Off-Trade Volume Sales Continue to Decline
  • Rtds Still a Marginal Category in Azerbaijan
  • Increasing Popularity of Flavoured/Mixed Lager Compounds Challenges Facing Rtds
  • Prospects and Opportunities
  • Outlook is Reasonably Bright But Rtds Will Remain a Niche Area
  • Tourism and Improvements in Distribution Should Lift On-Trade Demand
  • Lower Excise Tax Rate Could Boost Domestic Production of Rtds
  • Category Data
  • Table 75 Sales of Rtds by Category: Total Volume 2016-2021
  • Table 76 Sales of Rtds by Category: Total Value 2016-2021
  • Table 77 Sales of Rtds by Category: % Total Volume Growth 2016-2021
  • Table 78 Sales of Rtds by Category: % Total Value Growth 2016-2021
  • Table 79 Sales of Rtds by Off-Trade vs On-Trade: Volume 2016-2021
  • Table 80 Sales of Rtds by Off-Trade vs On-Trade: Value 2016-2021
  • Table 81 Sales of Rtds by Off-Trade vs On-Trade: % Volume Growth 2016-2021
  • Table 82 Sales of Rtds by Off-Trade vs On-Trade: % Value Growth 2016-2021
  • Table 83 Gbo Company Shares of Rtds: % Total Volume 2017-2021
  • Table 84 Nbo Company Shares of Rtds: % Total Volume 2017-2021
  • Table 85 Lbn Brand Shares of Rtds: % Total Volume 2018-2021
  • Table 86 Forecast Sales of Rtds by Category: Total Volume 2021-2026
  • Table 87 Forecast Sales of Rtds by Category: Total Value 2021-2026
  • Table 88 Forecast Sales of Rtds by Category: % Total Volume Growth 2021-2026
  • Table 89 Forecast Sales of Rtds by Category: % Total Value Growth 2021-2026