Following a sharp decline in 2020, alcoholic drinks in Azerbaijan saw total volume sales return to positive territory in 2021. This turnaround was driven by a rapid rebound in on-trade consumption as the rollout of COVID-19 vaccines and the gradual relaxation of public health measures that had been imposed to curb the spread of the virus enabled Azerbaijanis to begin regularly socialising in bars/pubs, nightclubs and similar establishments once again.
The Alcoholic Drinks in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Alcoholic Drinks in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Alcoholic Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
- Alcoholic Drinks in Azerbaijan
- Executive Summary
- Alcoholic Drinks in 2021: the Big Picture
- 2021 Key Trends
- Competitive Landscape
- Retailing Developments
- On-Trade vs Off-Trade Split
- What Next for Alcoholic Drinks?
- Market Background
- Legislation
- Legal Purchasing Age and Legal Drinking Age
- Drink Driving
- Advertising
- Smoking Ban
- Opening Hours
- On-Trade Establishments
- Taxation and Duty Levies
- Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2021
- Operating Environment
- Contraband/Parallel Trade
- Duty Free
- Cross-Border/Private Imports
- Key New Product Launches
- Outlook
- Market Indicators
- Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2016-2021
- Market Data
- Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
- Table 3 Sales of Alcoholic Drinks by Category: Total Value 2016-2021
- Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
- Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
- Table 6 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Volume 2021
- Table 7 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Value 2021
- Table 8 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Volume 2021
- Table 9 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Value 2021
- Table 10 Gbo Company Shares of Alcoholic Drinks: % Total Volume 2017-2021
- Table 11 Distribution of Alcoholic Drinks by Format: % Off-Trade Value 2016-2021
- Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-Trade Volume 2020
- Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026
- Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026
- Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026
- Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026
- Disclaimer
- Sources
- Summary 2 Research Sources
- Beer in Azerbaijan
- Key Data Findings
- 2021 Developments
- Consumption Patterns Begin to Normalise as Pandemic-Induced Disruption Recedes
- Traditional Preference for Lighter and Sweeter Flavours Limits Interest in Wheat Beer
- Non/Low Alcohol Beer Posts Strongest Growth in Total Volume Sales
- Prospects and Opportunities
- Healthy Growth in Off- and On-Trade Volume Sales Projected from 2022 Onwards
- Increasing Consumer Sophistication Will Continue to Influence Innovation
- More Players Expected to Launch Flavoured/Mixed Lager Products
- Category Background
- Lager Price Band Methodology
- Summary 3 Lager by Price Band 2021
- Table 17 Number of Breweries 2016-2021
- Category Data
- Table 18 Sales of Beer by Category: Total Volume 2016-2021
- Table 19 Sales of Beer by Category: Total Value 2016-2021
- Table 20 Sales of Beer by Category: % Total Volume Growth 2016-2021
- Table 21 Sales of Beer by Category: % Total Value Growth 2016-2021
- Table 22 Sales of Beer by Off-Trade vs On-Trade: Volume 2016-2021
- Table 23 Sales of Beer by Off-Trade vs On-Trade: Value 2016-2021
- Table 24 Sales of Beer by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 25 Sales of Beer by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 26 Gbo Company Shares of Beer: % Total Volume 2017-2021
- Table 27 Nbo Company Shares of Beer: % Total Volume 2017-2021
- Table 28 Lbn Brand Shares of Beer: % Total Volume 2018-2021
- Table 29 Forecast Sales of Beer by Category: Total Volume 2021-2026
- Table 30 Forecast Sales of Beer by Category: Total Value 2021-2026
- Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2021-2026
- Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2021-2026
- Wine in Azerbaijan
- Key Data Findings
- 2021 Developments
- Off- and On-Trade Demand Rebounds with Easing of Pandemic and Related Restrictions
- Pomegranate Wine Remains a Favourite Among Azerbaijanis
- Younger Wine Drinkers Increasingly Willing to Experiment and Trade Up
- Prospects and Opportunities
- Development of Azerbaijan's Wine Drinking Culture Should Continue to Boost Demand
- Economic and Cultural Factors Will Temper Overall Expansion Potential
- Further Gains Likely for Local Wine Brands
- Category Data
- Table 33 Sales of Wine by Category: Total Volume 2016-2021
- Table 34 Sales of Wine by Category: Total Value 2016-2021
- Table 35 Sales of Wine by Category: % Total Volume Growth 2016-2021
- Table 36 Sales of Wine by Category: % Total Value Growth 2016-2021
- Table 37 Sales of Wine by Off-Trade vs On-Trade: Volume 2016-2021
- Table 38 Sales of Wine by Off-Trade vs On-Trade: Value 2016-2021
- Table 39 Sales of Wine by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 40 Sales of Wine by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 41 Forecast Sales of Wine by Category: Total Volume 2021-2026
- Table 42 Forecast Sales of Wine by Category: Total Value 2021-2026
- Table 43 Forecast Sales of Wine by Category: % Total Volume Growth 2021-2026
- Table 44 Forecast Sales of Wine by Category: % Total Value Growth 2021-2026
- Spirits in Azerbaijan
- Key Data Findings
- 2021 Developments
- Spirits Consumption Remains Below Pre-Pandemic Levels Despite Robust Recovery
- Whiskies, Brandy, Rum and Gin Gain Popularity Among Younger Consumers
- Local Vodka Producers Develop More Sophisticated Options
- Prospects and Opportunities
- Health Concerns and Changing Preferences Expected to Subdue Spirits Consumption
- Whiskies Will Continue to Benefit from Growing Interest Among Young Adults
- Pricing Division Between Off- and On-Trade Brand Assortments in Vodka Will Persist
- Category Data
- Table 45 Sales of Spirits by Category: Total Volume 2016-2021
- Table 46 Sales of Spirits by Category: Total Value 2016-2021
- Table 47 Sales of Spirits by Category: % Total Volume Growth 2016-2021
- Table 48 Sales of Spirits by Category: % Total Value Growth 2016-2021
- Table 49 Sales of Spirits by Off-Trade vs On-Trade: Volume 2016-2021
- Table 50 Sales of Spirits by Off-Trade vs On-Trade: Value 2016-2021
- Table 51 Sales of Spirits by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 52 Sales of Spirits by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 53 Gbo Company Shares of Spirits: % Total Volume 2017-2021
- Table 54 Nbo Company Shares of Spirits: % Total Volume 2017-2021
- Table 55 Lbn Brand Shares of Spirits: % Total Volume 2018-2021
- Table 56 Forecast Sales of Spirits by Category: Total Volume 2021-2026
- Table 57 Forecast Sales of Spirits by Category: Total Value 2021-2026
- Table 58 Forecast Sales of Spirits by Category: % Total Volume Growth 2021-2026
- Table 59 Forecast Sales of Spirits by Category: % Total Value Growth 2021-2026
- Cider/Perry in Azerbaijan
- Key Data Findings
- 2021 Developments
- Cider/Perry Shows Modest Recovery But Remains a Niche Category in Azerbaijan
- High Unit Prices Continue to Limit Appeal of Cider/Perry
- Female Consumers and Seasonal Drinking Habits Could Offer Growth Opportunities
- Prospects and Opportunities
- Cider/Perry Consumption Set to Decline Throughout the Forecast Period
- Competition from Flavoured/Mixed Lager Likely to Intensify
- Expansion of Modern Grocery Retailers May Help to Increase Interest in Cider/Perry
- Category Data
- Table 60 Sales of Cider/Perry: Total Volume 2016-2021
- Table 61 Sales of Cider/Perry: Total Value 2016-2021
- Table 62 Sales of Cider/Perry: % Total Volume Growth 2016-2021
- Table 63 Sales of Cider/Perry: % Total Value Growth 2016-2021
- Table 64 Sales of Cider/Perry by Off-Trade vs On-Trade: Volume 2016-2021
- Table 65 Sales of Cider/Perry by Off-Trade vs On-Trade: Value 2016-2021
- Table 66 Sales of Cider/Perry by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 67 Sales of Cider/Perry by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 68 Gbo Company Shares of Cider/Perry: % Total Volume 2017-2021
- Table 69 Nbo Company Shares of Cider/Perry: % Total Volume 2017-2021
- Table 70 Lbn Brand Shares of Cider/Perry: % Total Volume 2018-2021
- Table 71 Forecast Sales of Cider/Perry: Total Volume 2021-2026
- Table 72 Forecast Sales of Cider/Perry: Total Value 2021-2026
- Table 73 Forecast Sales of Cider/Perry: % Total Volume Growth 2021-2026
- Table 74 Forecast Sales of Cider/Perry: % Total Value Growth 2021-2026
- Rtds in Azerbaijan
- Key Data Findings
- 2021 Developments
- On-Trade Demand Recovers Quickly as Off-Trade Volume Sales Continue to Decline
- Rtds Still a Marginal Category in Azerbaijan
- Increasing Popularity of Flavoured/Mixed Lager Compounds Challenges Facing Rtds
- Prospects and Opportunities
- Outlook is Reasonably Bright But Rtds Will Remain a Niche Area
- Tourism and Improvements in Distribution Should Lift On-Trade Demand
- Lower Excise Tax Rate Could Boost Domestic Production of Rtds
- Category Data
- Table 75 Sales of Rtds by Category: Total Volume 2016-2021
- Table 76 Sales of Rtds by Category: Total Value 2016-2021
- Table 77 Sales of Rtds by Category: % Total Volume Growth 2016-2021
- Table 78 Sales of Rtds by Category: % Total Value Growth 2016-2021
- Table 79 Sales of Rtds by Off-Trade vs On-Trade: Volume 2016-2021
- Table 80 Sales of Rtds by Off-Trade vs On-Trade: Value 2016-2021
- Table 81 Sales of Rtds by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 82 Sales of Rtds by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 83 Gbo Company Shares of Rtds: % Total Volume 2017-2021
- Table 84 Nbo Company Shares of Rtds: % Total Volume 2017-2021
- Table 85 Lbn Brand Shares of Rtds: % Total Volume 2018-2021
- Table 86 Forecast Sales of Rtds by Category: Total Volume 2021-2026
- Table 87 Forecast Sales of Rtds by Category: Total Value 2021-2026
- Table 88 Forecast Sales of Rtds by Category: % Total Volume Growth 2021-2026
- Table 89 Forecast Sales of Rtds by Category: % Total Value Growth 2021-2026