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Hot Drinks in Peru

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    Report

  • 45 Pages
  • December 2025
  • Region: Peru
  • Euromonitor International
  • ID: 349077
The Peruvian hot drinks market entered 2025 on a firmer macroeconomic footing, with GDP growth recovering and inflation stabilising within the Central Bank’s target range. This more predictable environment supported a gradual recovery in employment and purchasing power, encouraging households to return to everyday consumption categories rather than focusing solely on essentials.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Macroeconomic stabilisation underpins a gradual recovery in hot drinks demand
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Affordability tensions drive pack rationalisation and search for better value
  • Premiumisation window narrows, but selective trading up persists in high-value niches
  • Well-being and functionality become cross-cutting drivers across categories
WHAT’S NEXT?
  • Moderate value expansion expected, led by coffee and functional infusions
  • Competitive strategies evolve as private label and mid-priced players gain importance
  • Modern and digital channels reshape access and reinforce the role of promotion and variety
COMPETITIVE LANDSCAPE
  • Nestlé Perú SA remains the benchmark player through portfolio breadth and strong distribution
  • Corporación Herbi consolidates leadership in tea via low prices and extensive reach
  • Finca Villa Rica, Cuisine & Co and Industrias Alimenticias Cusco drive the strongest growth across segments
CHANNELS
  • Small local grocers remain central but gradually cede ground to modern formats
  • E-commerce consolidates as the fastest-growing channel on the back of convenience and promotions
  • Convenience stores and discounters gain momentum as traditional trade struggles to keep pace
FOODSERVICE VS RETAIL SPLIT
MARKET DATA
  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources
TEA IN PERUKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Trading down and wellness priorities shape a flat but resilient tea market in 2025
INDUSTRY PERFORMANCE
  • Price-led value growth masks softer demand and a shift to more economical teas
  • Herbal and traditional medicinal teas gain momentum on the back of functionality and natural positioning
WHAT’S NEXT?
  • Tea category expected to gradually recover as mid-priced offers and new occasions expand
  • Innovation and iced formats become central to reducing seasonality and attracting younger consumers
  • Herbal and medicinal teas to gain further relevance on the back of wellness and women’s health trends
COMPETITIVE LANDSCAPE
  • Corporación Alimentaria Suiza SAC consolidates mass-market leadership through Herbi and strong value positioning
  • Cuisine & Co emerges as the most dynamic tea brand under Cencosud’s retail umbrella
CHANNELS
  • Traditional small retailers remain important but lose ground as discounters advance
  • Discounters consolidate as the fastest-growing distribution channel for tea
CATEGORY DATA
  • Table 26 Retail Sales of Tea by Category: Volume 2020-2025
  • Table 27 Retail Sales of Tea by Category: Value 2020-2025
  • Table 28 Retail Sales of Tea by Category: % Volume Growth 2020-2025
  • Table 29 Retail Sales of Tea by Category: % Value Growth 2020-2025
  • Table 30 NBO Company Shares of Tea: % Retail Value 2021-2025
  • Table 31 LBN Brand Shares of Tea: % Retail Value 2022-2025
  • Table 32 Forecast Retail Sales of Tea by Category: Volume 2025-2030
  • Table 33 Forecast Retail Sales of Tea by Category: Value 2025-2030
  • Table 34 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
  • Table 35 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMEROTHER HOT DRINKS IN PERUKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Macroeconomic stabilisation and cultural occasions underpin demand for other hot drinks
INDUSTRY PERFORMANCE
  • Easing inflation supports a cautious recovery in other hot drinks
  • Chocolate-based flavoured powder drinks remain the main growth engine in 2025
WHAT’S NEXT?
  • Seasonal rituals and expanded usage occasions expected to support steady future growth
  • Cost-efficiency and pod-packs strengthen the value proposition for price-sensitive consumers
  • Nutrition-focused innovation and other plant-based hot drinks offer new growth avenues
COMPETITIVE LANDSCAPE
  • Nestlé Perú SA maintains category leadership while facing intensifying competition
  • Industrias Alimenticias Cusco SA emerges as the most dynamic player in 2025
CHANNELS
  • Convenience stores and discounters gain weight as traditional grocers lose ground
  • E-commerce and convenience formats are the most dynamic channels for other hot drinks
CATEGORY DATA
  • Table 36 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
  • Table 37 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
  • Table 38 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 39 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
  • Table 40 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
  • Table 41 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
  • Table 42 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
  • Table 43 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
  • Table 44 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 45 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERCOFFEE IN PERUKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Economic recovery, price pressure and entrenched instant habits define 2025 coffee performance
INDUSTRY PERFORMANCE
  • Higher prices constrain volumes while instant coffee remains the everyday standard
  • Freeze-dried formats lead value growth as consumers seek better quality within instant
WHAT’S NEXT?
  • Coffee set for gradual recovery as prices stabilise and coffee culture deepens
  • Freeze-dried coffee and instant mixes expected to anchor future value gains
  • Sustainability credentials gain weight in brand positioning and consumer choice
COMPETITIVE LANDSCAPE
  • Verdum Peru SAC consolidates leadership amid intense competition from global and local players
  • Finca Villa Rica stands out as the most dynamic premium coffee player in 2025
CHANNELS
  • Traditional trade remains central as modern retail gains influence in coffee distribution
  • E-commerce and convenience stores emerge as the fastest-growing channels
CATEGORY DATA
  • Table 46 Retail Sales of Coffee by Category: Volume 2020-2025
  • Table 47 Retail Sales of Coffee by Category: Value 2020-2025
  • Table 48 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
  • Table 49 Retail Sales of Coffee by Category: % Value Growth 2020-2025
  • Table 50 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
  • Table 51 NBO Company Shares of Coffee: % Retail Value 2021-2025
  • Table 52 LBN Brand Shares of Coffee: % Retail Value 2022-2025
  • Table 53 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
  • Table 54 Forecast Retail Sales of Coffee by Category: Value 2025-2030
  • Table 55 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
  • Table 56 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER