Key Highlights
- Fragrances market includes the retail sales of female fragrances, male fragrances, fragrances set, and unisex fragrances. Market is valued according to retail selling price (RSP) and includes any applicable taxes.
- The North American fragrances market recorded revenues of $17.21 billion in 2024, representing a compound annual growth rate (CAGR) of 7.1% between 2019-24.
- Market consumption volume increased with a CAGR of 2.9% between 2019-24, reaching a total of 305.0 million units in 2024.
- The strong growth of the North American fragrances market during 2019-24 can be attributed to the robust consumer spending, a high cultural emphasis on personal grooming, and rapid e-commerce adoption drove growth across both mass and premium segments.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the fragrances market in North America
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the fragrances market in North America
- Leading company profiles reveal details of key fragrances market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the North America fragrances market with five year forecasts
Reasons to Buy
- What was the size of the North America fragrances market by value in 2024?
- What will be the size of the North America fragrances market in 2029?
- What factors are affecting the strength of competition in the North America fragrances market?
- How has the market performed over the last five years?
- What are the main segments that make up North America's fragrances market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Chanel Ltd
- LVMH Moet Hennessy Louis Vuitton SE
- The Estee Lauder Companies Inc
- L'Oreal SA

