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Butter and Spreads in Japan

  • ID: 3511413
  • Report
  • November 2019
  • Region: Japan
  • 5 pages
  • Euromonitor International
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Butter remained the only area of butter and spreads to see positive growth in 2019. Growth was supported by a stable butter supply. Having previously experienced recurring butter shortages due to a steady decline in raw milk production resulting from a fall in the number of dairy farmers, Japan secured its butter supply through the revision of its import system. This allowed manufacturers to develop efficient procurement plans for butter.

The author's Butter and Spreads in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Dairy.

Data coverage: market sizes historic and forecasts, company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Butter and Spreads market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List Of Contents And Tables
  • Headlines
  • Prospects
  • Stable Supply Supports Butter Growth
  • Margarine Struggling Due To Unhealthy Image Of Trans Fatty Acids
  • Manufacturers Look To Innovation To Expand Consumer Base
  • Competitive Landscape
  • Megmilk Snow Brand Builds On Dairy Strength Through Communication And Innovation
  • Meiji Pioneering Spreadable Butter
  • Fermented Butter Gaining In Popularity
  • Category Data
  • Table 1 Sales Of Butter And Spreads By Category: Volume 2014-2019
  • Table 2 Sales Of Butter And Spreads By Category: Value 2014-2019
  • Table 3 Sales Of Butter And Spreads By Category: % Volume Growth 2014-2019
  • Table 4 Sales Of Butter And Spreads By Category: % Value Growth 2014-2019
  • Table 5 Nbo Company Shares Of Butter And Spreads: % Value 2015-2019
  • Table 6 Lbn Brand Shares Of Butter And Spreads: % Value 2016-2019
  • Table 7 Distribution Of Butter And Spreads By Format: % Value 2014-2019
  • Table 8 Forecast Sales Of Butter And Spreads By Category: Volume 2019-2024
  • Table 9 Forecast Sales Of Butter And Spreads By Category: Value 2019-2024
  • Table 10 Forecast Sales Of Butter And Spreads By Category: % Volume Growth 2019-2024
  • Table 11 Forecast Sales Of Butter And Spreads By Category: % Value Growth 2019-2024
Note: Product cover images may vary from those shown
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